6 OKR examples for Launch Startup
What are Launch Startup OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
OKRs are quickly gaining popularity as a goal-setting framework. But, it's not always easy to know how to write your goals, especially if it's your first time using OKRs.
We've tailored a list of OKRs examples for Launch Startup to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read more about the OKR meaning online.
Best practices for managing your Launch Startup OKRs
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to the weekly check-ins
Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples below). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Building your own Launch Startup OKRs with AI
While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.
- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives
- including a GPT-4 powered goal generator
Best way to track your Launch Startup OKRs
Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKR-tracking tool for it.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
Launch Startup OKRs templates
We've covered most of the things that you need to know about setting good OKRs and tracking them effectively. It's now time to give you a series of templates that you can use for inspiration!
We've added many examples of Launch Startup Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.
Hope you'll find this helpful!
OKRs to launch a viable startup in the tech industry
- Launch a viable startup in the tech industry
- Hire a core team of five professionals in tech, marketing, and operations
- Identify required skills and experience for each job role
- Schedule and conduct potential candidate interviews
- Post job vacancies on suitable recruitment platforms
- Finalize business plan with a detailed financial projection
- Review and refine existing business model assumptions
- Develop comprehensive profit and loss projections
- Incorporate relevant market research into the plan
- Secure investment from at least three different sources for initial capital
- Research and identify potential investors
- Conduct pitching sessions to these investors
- Create a compelling business plan
OKRs to successfully launch startup
- Successfully launch startup
- Secure initial funding of at least $50K
- Set up pitches with interested investors
- Develop a detailed business plan highlighting investment value
- Identify potential investors in the chosen industry
- Achieve steady user growth rate of 20% month on month
- Identify and target a specific user demographic via social media campaigns
- Implement a customer referral program with incentives
- Optimize SEO strategies for increased organic user traffic
- Onboard first 100 users
- Provide personalized support for early users
- Launch marketing campaign to attract initial users
- Develop a comprehensive, user-friendly onboarding guide
OKRs to successfully launch the tech startup
- Successfully launch the tech startup
- Secure funding from at least three investors by increasing company visibility
- Enhance online presence through social media and optimized website
- Participate in industry networking events
- Develop a compelling investor presentation
- Develop, test and launch the MVP (minimum viable product) targeting user validation
- Design and develop the minimum viable product
- Carry out rigorous testing and fixing of the MVP
- Launch MVP and collect user validation data
- Hire and onboard five skilled developers to establish the product team
- Create a detailed job description for developer positions
- Promote vacancies on targeted recruitment platforms
- Develop a comprehensive onboarding program
OKRs to launch a high growth and profitable tech startup
- Launch a high growth and profitable tech startup
- Develop a minimum viable product, tested and approved by a focus group of 25 participants
- Create and test the product with focus group
- Implement changes based on feedback
- Identify key features for the minimum viable product
- Secure funding worth at least $1M from reliable investors
- Schedule and conduct persuasive pitch meetings with investors
- Develop a compelling business proposal showcasing ROI
- Research and create a list of potential reliable investors
- Assemble a cohesive team of 5 skilled professionals for key operations
- Identify required skills for key operations team roles
- Source potential candidates through networking or recruiting
- Conduct interviews and select final team members
OKRs to launch a successful MVP
- Launch a successful MVP
- Achieve a NPS score above 40
- Fix core issues mentioned in surveys
- Send NPS surveys to all users
- Convert 5 existing customers to paid
- Launch pricing plans
- Integrate with Stripe
- We have 100 weekly active users
- Implement core features
- Onboard users
- Build a landing page to recruit beta users
OKRs to successfully launch a venture capital fund
- Successfully launch a venture capital fund
- Identify and establish connections with at least 50 potential portfolio startups
- Set up follow-up meetings with interested startups
- Send introductory emails to identified startups
- Research contact details of potential portfolio startups
- Secure investment commitments worth $20 million from initial seed investors
- Research and identify potential seed investors
- Arrange meetings with prospective investors
- Craft business proposal highlighting potential returns
- Set up legal and compliance standards for fund operations
- Identify relevant local and international laws for fund operations
- Develop a comprehensive compliance framework addressing these laws
- Train employees on new legal and compliance standards
More Launch Startup OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to boost our company's corporate social responsibility (CSR) involvement and visibility OKRs to master SQL and relational modeling to enhance data analysis skills OKRs to increase leads through Inbound Marketing OKRs to enhance the User Experience (UX) for our digital products OKRs to improve the game's community size and interaction levels OKRs to launch and redesign our website
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: Complete 2024 OKR cheat sheet
- Blog posts: ODT Blog
- Success metrics: KPIs examples