The strategy focuses on implementing a comprehensive recruitment plan for Animal Emergency Australia which aims for sustainable growth by hiring 130 veterinarians. It involves utilizing multi-channel sourcing to attract talent. Examples include partnering with job boards like Seek and Indeed, targeting international markets via social media, and hosting webinars to engage potential candidates. Moreover, there is an emphasis on enhancing employer branding and workplace culture by developing a compelling Employee Value Proposition, organizing team-building activities, and expanding mental health initiatives.
Another key aspect is improving the candidate experience. This is achieved by creating a mobile-friendly application process, launching a candidate portal for real-time updates, and ensuring timely feedback after interviews. Such practices help streamline the recruiting process and improve overall efficiency.
The strategies
⛳️ Strategy 1: Utilise multi-channel sourcing
- Partner with job boards like Seek, Indeed, and Kookaburra to post job openings
- Establish partnerships with universities for a steady flow of graduate placements
- Target international markets such as the UK, US, and Canada through social media campaigns
- Develop an international recruitment campaign focusing on relocation packages
- Create video content showcasing AEA as a preferred employer
- Host webinars and virtual career fairs to engage with potential candidates
- Build a database of passive candidates for future opportunities
- Collaborate with international recruitment agencies
- Utilise employee referrals to access local and international talent
- Review and analyse recruitment metric data to refine strategies
⛳️ Strategy 2: Enhance employer branding and workplace culture
- Develop a compelling Employee Value Proposition focusing on professional growth
- Share regular employee success stories on social media platforms
- Expand mental health initiatives and psychological support programs
- Organise regular team-building activities and social events
- Establish a recognition program to reward outstanding contributions
- Conduct employee surveys to assess satisfaction and gather feedback
- Regularly review and adjust compensation to remain competitive
- Offer employee perks such as pet care discounts and health resources
- Increase presence on employer-review platforms like Glassdoor to improve ratings
- Implement communication channels to enhance employee morale and engagement
⛳️ Strategy 3: Improve candidate experience and streamline the recruitment process
- Create a mobile-friendly application process with minimal steps
- Implement an AI chatbot for initial candidate queries and FAQs
- Launch a candidate portal for real-time updates during the recruitment process
- Ensure feedback is provided to candidates within 5 business days after interviews
- Develop a structured onboarding program with assigned mentors
- Conduct 90-day post-hire reviews to assess onboarding effectiveness
- Monitor application drop-off rates and adjust processes to reduce barriers
- Implement regular candidate experience surveys to gather feedback
- Standardise communication templates for timely and consistent messaging
- Introduce automation tools to schedule interviews and manage candidate workflow
Bringing accountability to your strategy
It's one thing to have a plan, it's another to stick to it. We hope that the examples above will help you get started with your own strategy, but we also know that it's easy to get lost in the day-to-day effort.
That's why we built Tability: to help you track your progress, keep your team aligned, and make sure you're always moving in the right direction.
Give it a try and see how it can help you bring accountability to your strategy.
