The strategy focuses on empowering do-good organizations to effectively communicate their vision and achievements. The approach involves three main strategies: storytelling, multimedia platforms, and engaging stakeholders in discussions. Storytelling training is emphasized, with workshops and expert insights helping teams refine their skills. For example, providing books and creating a culture centered around storytelling helps organizations deliver consistent messages aligned with their goals.
Utilizing multimedia platforms is another key aspect where organizations are encouraged to identify suitable platforms for engaging stakeholders. Producing high-quality videos, infographics, and starting a podcast series are suggested. Social media and webinars also play a vital role in sharing updates and achievements.
Engaging stakeholders in participatory discussions ensures their involvement and feedback. Regular meetings, open forums, and stakeholder advisory boards foster a collaborative environment. Surveys and focus groups delve into specific topics, refining vision articulation. Recognizing stakeholder contributions highlights their importance in achieving organizational goals.
The strategies
⛳️ Strategy 1: Invest in storytelling training
- Organise workshops on storytelling techniques for teams
- Invite experts to share insights on impactful storytelling
- Provide resources such as books and online courses on storytelling
- Implement regular practise sessions to refine storytelling skills
- Encourage feedback sessions after each storytelling practise
- Create storytelling templates for consistent message delivery
- Develop storytelling benchmarks to measure effectiveness
- Foster a storytelling culture within the organisation
- Encourage sharing of successful storytelling case studies
- Align storytelling efforts with organisational goals
⛳️ Strategy 2: Utilise multimedia platforms
- Identify the most suitable platforms for stakeholder engagement
- Produce high-quality videos showcasing the organisation’s vision
- Develop visually appealing infographics to communicate achievements
- Start a podcast series featuring organisational stories
- Use social media to share regular updates and success stories
- Host webinars to engage with stakeholders in real-time
- Leverage email newsletters to consolidate updates and stories
- Create a dedicated section on the website for organisational achievements
- Measure engagement metrics on different platforms
- Regularly update content to stay relevant and engaging
⛳️ Strategy 3: Engage stakeholders in participatory discussions
- Organise regular stakeholder meetings to discuss organisational vision
- Facilitate open forums for stakeholders to share feedback
- Develop small group discussions to delve deeper into specific topics
- Create surveys to gather stakeholder opinions and insights
- Host focus groups to explore community needs and expectations
- Use feedback to refine vision articulation strategies
- Implement a stakeholder advisory board for ongoing input
- Develop partnership workshops to enhance collaborative efforts
- Use storytelling to communicate progress and gather feedback
- Recognise and celebrate stakeholder contributions in achieving organisational goals
Bringing accountability to your strategy
It's one thing to have a plan, it's another to stick to it. We hope that the examples above will help you get started with your own strategy, but we also know that it's easy to get lost in the day-to-day effort.
That's why we built Tability: to help you track your progress, keep your team aligned, and make sure you're always moving in the right direction.
Give it a try and see how it can help you bring accountability to your strategy.