The strategy outlined to increase ACSA's visibility and accessibility revolves around improving engagement and communication with its members. The approach includes comprehensive outreach programs such as workshops and informational brochures to educate members on health and safety management. For example, ACSA plans to partner with local industries to co-host events and develop a dedicated website section for easy resource access. Moreover, by launching newsletters and social media campaigns, ACSA seeks to inform members about the latest safety trends and regulations.
Additionally, member engagement is a crucial aspect, focusing on identifying barriers through meetings, surveys, and focus groups. They plan to provide personalized recommendations and establish feedback loops to foster continuous improvement. Task forces and forums encourage collaborative problem-solving, while case studies highlight successful barrier resolutions.
ACSA also aims to enhance digital engagement by revamping their website and introducing a mobile app, ensuring resources are available on the go. This aspect includes live chat support, virtual training, and digital appointment scheduling, fostering an online community to facilitate ongoing discussion and best practice sharing.
The strategies
⛳️ Strategy 1: Develop comprehensive outreach programmes
- Organise workshops and seminars specifically focused on health and safety management
- Create and distribute informational brochures to members highlighting key ACSA services
- Establish partnerships with local industries and safety organisations to co-host events
- Launch a quarterly newsletter featuring the latest safety trends and regulations updates
- Develop a dedicated section on the ACSA website for easily accessible resources and guides
- Engage in social media campaigns to increase awareness of ACSA services
- Conduct webinars with expert speakers on health and safety topics
- Set up regular virtual office hours for members to seek advice
- Identify and attend industry-specific events to network and increase ACSA visibility
- Create testimonial videos and success stories from members benefiting from ACSA services
⛳️ Strategy 2: Engage members to identify barriers
- Schedule one-on-one meetings with members to discuss their current health and safety systems
- Conduct surveys to gather data on common challenges faced by members
- Facilitate focus groups to dive deeper into recurring issues and brainstorm solutions
- Analyse survey and focus group data to identify trends and specific barriers
- Develop personalised recommendations for members based on the identified barriers
- Create a member feedback loop for continuous engagement and improvement
- Establish a task force comprising members to collaboratively solve common issues
- Host a challenge forum where members can present problems and receive input from peers
- Document successful case studies where barriers were overcome for sharing with other members
- Implement tracking systems to measure progress in addressing identified barriers
⛳️ Strategy 3: Enhance digital engagement and accessibility
- Redesign the ACSA website for improved user experience and easy navigation
- Create a mobile app for on-the-go access to ACSA resources and updates
- Develop an online portal for members to manage their accounts and access tailored advice
- Implement live chat support on the website for instant advice and query responses
- Offer virtual training sessions and certifications through a digital platform
- Provide downloadable resources and checklists to streamline health and safety management
- Utilise analytics tools to track member engagement and resource utilisation online
- Conduct online polls and feedback forms to continually improve offerings and address needs
- Implement a digital appointment scheduling system for consultations
- Foster an online community or forum for members to discuss and share best practices
Bringing accountability to your strategy
It's one thing to have a plan, it's another to stick to it. We hope that the examples above will help you get started with your own strategy, but we also know that it's easy to get lost in the day-to-day effort.
That's why we built Tability: to help you track your progress, keep your team aligned, and make sure you're always moving in the right direction.
Give it a try and see how it can help you bring accountability to your strategy.
