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3 strategies and tactics for Enrolment

What is Enrolment strategy?

Team success often hinges on the ability to develop and implement effective strategies and tactics. It's a bit like playing chess, except that you have more than 1 player on each side.

Crafting the perfect Enrolment strategy can feel overwhelming, particularly when you're juggling daily responsibilities. That's why we've put together a collection of examples to spark your inspiration.

Copy these examples into your preferred app, or you can also use Tability to keep yourself accountable.

How to write your own Enrolment strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Enrolment strategy examples

You'll find below a list of Enrolment tactics. We also included action items for each template to make it more practical and useful.

Strategies and tactics for developing a Comprehensive Strategic Plan for Marketing and Communications

  • ⛳️ Strategy 1: Strengthen brand recognition and awareness

    • Conduct a brand audit to identify strengths and areas for improvement
    • Create a unified branding guideline to be distributed across all departments
    • Organise a series of brand-focused workshops for FNU staff
    • Develop a consistent messaging strategy highlighting FNU's dual roles
    • Engage professional designers to update FNU's visual identity
    • Leverage successful alumni stories in marketing materials and campaigns
    • Launch a digital campaign featuring student testimonials and experiences
    • Collaborate with influencers and media for broader reach
    • Use targeted social media ads to reach potential students
    • Monitor brand perception through regular surveys and social listening

  • ⛳️ Strategy 2: Enhance stakeholder engagement and partnerships

    • Map out key stakeholders and create a targeted engagement plan
    • Develop an alumni relations strategy that includes networking events
    • Launch a newsletter for staff, students, and alumni to foster connection
    • Establish partnerships with local and international businesses
    • Organise industry panels and talks at FNU to increase visibility
    • Promote collaborative research initiatives with partner institutions
    • Host bi-annual stakeholder forums to discuss university progress
    • Develop student ambassador programs to engage current and prospective students
    • Launch campaigns highlighting student achievements in local communities
    • Implement stakeholder feedback mechanisms to improve relationships

  • ⛳️ Strategy 3: Drive a digital transformation and innovation in marketing

    • Adopt advanced digital marketing tools and platforms
    • Create a dedicated content team for social media management
    • Introduce monthly podcasts focusing on trends and experiences at FNU
    • Enhance the FNU website with a user-friendly experience
    • Run SEO and content marketing campaigns to increase organic reach
    • Engage in targeted email marketing for different audience segments
    • Invest in analytics tools to assess digital campaign performance
    • Produce engaging video content showcasing the university's offerings
    • Use virtual reality for interactive virtual tours of campus facilities
    • Launch digital education initiatives to support online learning goals
brand-recognitiondigital-transformationmarketing-managercommunications-specialistpublic-relationsdigital-marketing
Implement these strategies

Strategies and tactics for increasing the sale of academies and courses in a private school

  • ⛳️ Strategy 1: Enhance marketing efforts

    • Create targeted digital marketing campaigns using social media and search engine ads
    • Develop a content marketing strategy including blog posts, videos, and webinars
    • Collaborate with influencers in the education sector to reach a wider audience
    • Implement email marketing campaigns to nurture and engage prospects
    • Attend and host educational fairs and events to promote the school’s offerings
    • Optimise the school’s website for search engines to improve visibility
    • Utilise testimonials and case studies from successful alumni
    • Offer referral bonuses to current students and parents
    • Create an engaging virtual tour of the campus and facilities
    • Develop a distinctive brand story to communicate the school’s unique value

  • ⛳️ Strategy 2: Improve course offerings and experience

    • Conduct market research to identify high-demand courses and trends
    • Develop partnerships with industry leaders for specialised courses
    • Implement a feedback system for continuous improvement of curricula
    • Incorporate innovative teaching methods and technologies
    • Offer flexible learning options, including online courses
    • Enhance the qualifications and training of the teaching staff
    • Design a comprehensive career counselling programme
    • Provide internships and real-world project opportunities
    • Host workshops and masterclasses with industry experts
    • Create student success stories to showcase course impact

  • ⛳️ Strategy 3: Strengthen community engagement and relationships

    • Create a community outreach programme to engage with local schools
    • Host open house events and invite the community to learn about the school
    • Foster strong relationships with alumni for mentorship opportunities
    • Engage with local businesses for sponsorships and collaborations
    • Involve students in community service projects to enhance brand visibility
    • Develop a strong presence on local media channels
    • Set up a parent advisory board to build trust and gather feedback
    • Host cultural and extracurricular events open to the community
    • Create monthly newsletters to update stakeholders on school activities
    • Encourage students to share their experiences on social media
marketingenrolmentmarketing-managereducation-consultantmarketing-teamcurriculum-development-team
Implement these strategies

Strategies and tactics for enhancing Academic and Institutional Excellence

  • ⛳️ Strategy 1: Increase student intake and enhance visual identity

    • Conduct market research to understand student preferences for MBA programs
    • Create a targeted marketing campaign focusing on the unique attributes of the MBA program
    • Redesign the visual identity with a professional design agency involving stakeholders
    • Develop a comprehensive branding guideline to maintain uniformity across all platforms
    • Promote student success stories and innovative projects on social media platforms
    • Collaborate with corporates to engage students in internships and real-world projects
    • Conduct webinars and open days to attract prospective MBA students
    • Enhance website user experience to streamline information access for potential students
    • Evaluate and update the curriculum to meet industry standards and student aspirations
    • Implement feedback loops with current students to continuously improve the program

  • ⛳️ Strategy 2: Enhance faculty development and student success

    • Organize professional development workshops for faculty to upskill in modern teaching methodologies
    • Deploy a needs assessment survey to identify skills gaps among faculty and students
    • Develop tailored training programs focusing on holistic student development
    • Create partnerships with high-value companies to secure internship and placement opportunities
    • Implement mentorship programs connecting alumni with current students
    • Streamline HR processes to efficiently address faculty training and development needs
    • Facilitate interdepartmental collaboration to foster innovative teaching practices
    • Establish a faculty advisory board to guide and support faculty career development
    • Introduce a recognition system to reward faculty and students for their achievements
    • Regularly review and update teaching tools and resources to enhance learning outcomes

  • ⛳️ Strategy 3: Enhance campus infrastructure and support entrepreneurial initiatives

    • Plan and execute the modernization of existing campus facilities with community input
    • Develop incubation centres to support student entrepreneurial initiatives
    • Invest in high-speed internet and digital tools to improve digital connectivity
    • Adopt cutting-edge technology in classrooms to enhance teaching and learning experiences
    • Expand the library and online learning resources for academic enrichment
    • Conduct regular maintenance and upgrades to ensure a hygienic campus environment
    • Create inclusive spaces and policies fostering a diverse and supportive campus climate
    • Collaborate with tech companies to bring innovative learning solutions to campus
    • Establish a student support centre to address diverse needs and enhance student life
    • Implement green initiatives to promote sustainability and environmental consciousness
academic-excellencefaculty-developmentfaculty-advisormarketing-coordinatorbranding-teamcampus-development-team
Implement these strategies

How to track your Enrolment strategies and tactics

Having a plan is one thing, sticking to it is another.

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to keep your strategy agile – otherwise this is nothing more than a reporting exercise.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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