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10 strategies and tactics for Skills

What is Skills strategy?

Every great achievement starts with a well-thought-out plan. It can be the launch of a new product, expanding into new markets, or just trying to increase efficiency. You'll need a delicate combination of strategies and tactics to ensure that the journey is smooth and effective.

Identifying the optimal Skills strategy can be challenging, especially when everyday tasks consume your time. To help you, we've assembled a list of examples to ignite your creativity.

Copy these examples into your preferred app, or you can also use Tability to keep yourself accountable.

How to write your own Skills strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Skills strategy examples

You'll find below a list of Skills tactics. We also included action items for each template to make it more practical and useful.

Strategies and tactics for expanding Sterling Tour and Travel Agency into the Kenyan Market

  • ⛳️ Strategy 1: Forge strategic partnerships

    • Identify and partner with a medium-sized Kenyan tour and travel agency
    • Leverage the local partner’s market knowledge and customer base
    • Align services to meet local cultural and tourist preferences
    • Ensure clear communication channels with partners
    • Negotiate mutually beneficial terms in partnership agreements
    • Engage local travel influencers to promote joint offerings
    • Create co-branded marketing materials with local partners
    • Host joint events and travel expos to increase brand visibility
    • Develop shared objectives and performance metrics
    • Regularly review and refine partnership strategies

  • ⛳️ Strategy 2: Adapt services to local market conditions

    • Research and understand customer preferences in Kenya
    • Develop Kenya-specific travel packages including popular destinations
    • Implement a pricing strategy that reflects local purchasing power
    • Offer flexible payment options tailored to Kenyan market needs
    • Launch culturally immersive experiences like safaris and heritage tours
    • Translate marketing materials into Swahili and other local languages
    • Align services with environmental and cultural preservation initiatives
    • Conduct training sessions for employees on local customs and practices
    • Incorporate feedback from local customers into service offerings
    • Regularly update offerings based on seasonal tourist trends

  • ⛳️ Strategy 3: Enhance marketing and brand awareness

    • Launch social media campaigns targeting Kenyan travellers
    • Partner with local influencers to widen digital reach
    • Participate in local and international travel expos
    • Utilise radio and print media to reach different demographics
    • Highlight local partnerships in marketing communications
    • Develop emotional and engaging storytelling content
    • Create promotional videos showcasing Kenyan attractions
    • Establish a customer referral programme
    • Leverage customer testimonials in marketing materials
    • Conduct surveys to measure brand awareness and adapt strategies
partnershipslocalizationstrategic-plannermarketing-specialistmarketing-teambusiness-development-team
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Strategies and tactics for addressing AI's Impact on Writing Skills

  • ⛳️ Strategy 1: Empower teachers to recognise AI-assisted writing

    • Conduct workshops to train teachers in recognising AI-generated text
    • Develop resources highlighting common characteristics of AI-written content
    • Encourage collaboration among educators to share strategies for detection
    • Implement software that detects potential AI-assisted writing in assignments
    • Create a database of examples of AI-generated vs. human-generated text
    • Promote critical thinking exercises that challenge students to revise AI-written drafts
    • Encourage teachers to personalise writing assignments requiring unique perspectives
    • Organise teacher-led discussions on technology use and academic honesty
    • Support teachers with clear guidelines on handling AI-facilitated cheating
    • Advocate for continuous professional development on evolving AI technologies

  • ⛳️ Strategy 2: Encourage writing as a critical thinking process

    • Introduce writing workshops focusing on creativity and original thought
    • Incorporate writing assignments that require in-depth analysis and reflection
    • Foster a classroom culture where the writing process is emphasised over results
    • Provide feedback that critiques the reasoning and originality behind students' writing
    • Use peer review sessions to help students learn from one another's writing
    • Assign projects that integrate research and personal insights, beyond AI's capabilities
    • Design activities that require students to defend their writing choices
    • Host seminars featuring writers and thinkers who articulate their writing processes
    • Promote journaling practices that encourage self-expression and personal growth
    • Develop co-curricular writing clubs to engage students in non-academic writing

  • ⛳️ Strategy 3: Guide students in using AI tools ethically and effectively

    • Create lessons on the ethical implications of using AI in writing
    • Demonstrate how to use AI tools for editing as supportive, not substitute, aids
    • Encourage responsible digital literacy that respects intellectual integrity
    • Provide students with scenarios depicting misuse of AI tools and consequences
    • Host workshops with writers who successfully balance technology use
    • Teach students how to critically evaluate suggestions from AI tools
    • Develop resources that show ethical use of AI in a variety of writing contexts
    • Foster discussions summarising the limitations and risks of AI in writing
    • Encourage reflective writing on personal experiences with AI technologies
    • Integrate AI literacy into the broader digital citizenship curricula
ai-toolswriting-skillsteachersstudentseducatorswriting-workshops
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Strategies and tactics for developing leadership and skills programmes

  • ⛳️ Strategy 1: Design a comprehensive leadership development program

    • Conduct a needs assessment to identify key leadership skills required
    • Research existing leadership development frameworks
    • Engage with department heads to tailor programme content
    • Develop programme modules focusing on essential leadership skills
    • Include both theoretical and experiential learning opportunities
    • Integrate mentoring and coaching components
    • Establish criteria for selecting participants
    • Create a feedback mechanism for continuous improvement
    • Offer certification upon completion to incentivise participation
    • Schedule regular reviews to assess programme efficacy

  • ⛳️ Strategy 2: Implement skills cultivating workshops

    • Identify key skills required across clinic departments
    • Survey employees to assess interest and perceived skill gaps
    • Engage subject matter experts to design workshop curriculum
    • Create interactive and engaging workshop formats
    • Schedule workshops at regular intervals throughout the year
    • Develop promotional materials to encourage participation
    • Gather feedback through surveys after each workshop
    • Adjust content based on feedback and emerging needs
    • Offer digital resources to complement in-person workshops
    • Implement a tracking system to monitor skills improvement

  • ⛳️ Strategy 3: Develop and launch e-learning courses

    • Assess available technology infrastructure for e-learning
    • Collaborate with IT department to ensure platform availability
    • Design e-learning modules in collaboration with industry experts
    • Ensure content is interactive and engaging
    • Incorporate multimedia elements to enhance learning
    • Test courses with a small group before full rollout
    • Provide technical support for e-learning tools
    • Establish a system for tracking course completion and outcomes
    • Promote e-learning benefits to internal audience
    • Continuously update course content to reflect latest trends
leadershipskills-developmentprogram-developerworkshop-facilitatortraining-and-developmenthuman-resources
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Strategies and tactics for upgrading the capacity of TVET trainers

  • ⛳️ Strategy 1: Develop specialised training programs

    • Conduct a needs assessment to identify skill gaps among trainers
    • Design a curriculum focused on technical, pedagogical, and digital skills
    • Incorporate climate change mitigation content into the curriculum
    • Prioritise enrollment of female trainers in training cohorts
    • Collaborate with industry partners for contextual relevance
    • Create online modules for flexible learning options
    • Establish feedback mechanisms for continuous curriculum improvement
    • Ensure trainers have access to necessary resources and technology
    • Schedule regular updates for trainers on industry trends
    • Set measurable goals for trainers' skill enhancement

  • ⛳️ Strategy 2: Enhance partnerships with industry professionals

    • Identify key industry partners for collaboration
    • Facilitate faculty exchanges with industry experts
    • Organise industry-led workshops and seminars
    • Encourage mentorship programs involving industry trainers
    • Develop bespoke in-company training sessions
    • Coordinate industry visits to expose trainers to real-world environments
    • Secure commitment from industry partners for resource sharing
    • Create joint projects addressing climate change challenges
    • Align training content with industry standards and innovations
    • Measure the impact of industry partnerships on trainer effectiveness

  • ⛳️ Strategy 3: Implement a continuous professional development framework

    • Design a professional development plan tailored to individual trainers
    • Introduce and promote accreditation for completed training
    • Organise quarterly capacity-building webinars
    • Provide incentives for trainers to participate in continuous learning
    • Set up a peer learning network for shared best practices
    • Conduct regular assessments to track progress
    • Encourage reflective practice and self-assessment among trainers
    • Facilitate access to research and global best practices
    • Prepare trainers for the integration of new technologies in teaching
    • Review and update professional development plans annually
skill-enhancementindustry-collaborationtraining-coordinatorcurriculum-designereducation-development-teamindustry-partnership-team
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Strategies and tactics for developing a Comprehensive Strategic Plan for Marketing and Communications

  • ⛳️ Strategy 1: Strengthen brand recognition and awareness

    • Conduct a brand audit to identify strengths and areas for improvement
    • Create a unified branding guideline to be distributed across all departments
    • Organise a series of brand-focused workshops for FNU staff
    • Develop a consistent messaging strategy highlighting FNU's dual roles
    • Engage professional designers to update FNU's visual identity
    • Leverage successful alumni stories in marketing materials and campaigns
    • Launch a digital campaign featuring student testimonials and experiences
    • Collaborate with influencers and media for broader reach
    • Use targeted social media ads to reach potential students
    • Monitor brand perception through regular surveys and social listening

  • ⛳️ Strategy 2: Enhance stakeholder engagement and partnerships

    • Map out key stakeholders and create a targeted engagement plan
    • Develop an alumni relations strategy that includes networking events
    • Launch a newsletter for staff, students, and alumni to foster connection
    • Establish partnerships with local and international businesses
    • Organise industry panels and talks at FNU to increase visibility
    • Promote collaborative research initiatives with partner institutions
    • Host bi-annual stakeholder forums to discuss university progress
    • Develop student ambassador programs to engage current and prospective students
    • Launch campaigns highlighting student achievements in local communities
    • Implement stakeholder feedback mechanisms to improve relationships

  • ⛳️ Strategy 3: Drive a digital transformation and innovation in marketing

    • Adopt advanced digital marketing tools and platforms
    • Create a dedicated content team for social media management
    • Introduce monthly podcasts focusing on trends and experiences at FNU
    • Enhance the FNU website with a user-friendly experience
    • Run SEO and content marketing campaigns to increase organic reach
    • Engage in targeted email marketing for different audience segments
    • Invest in analytics tools to assess digital campaign performance
    • Produce engaging video content showcasing the university's offerings
    • Use virtual reality for interactive virtual tours of campus facilities
    • Launch digital education initiatives to support online learning goals
brand-recognitiondigital-transformationmarketing-managercommunications-specialistpublic-relationsdigital-marketing
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Strategies and tactics for equipping candidates with advanced skills

  • ⛳️ Strategy 1: Develop a comprehensive curriculum

    • Review existing economics curricula at other leading universities
    • Consult with industry professionals for practical insights
    • Include courses on advanced research methodologies
    • Integrate courses on policy analysis and economic modelling
    • Create a module on critical thinking and problem-solving
    • Incorporate case studies of successful economic policies
    • Design interactive workshops with policy makers
    • Offer elective courses in niche areas of economics
    • Build a capstone project centred on real-world economic issues
    • Continuously update curriculum based on economic trends

  • ⛳️ Strategy 2: Foster a robust research culture

    • Establish partnerships with international research institutions
    • Provide funding for student-led research projects
    • Organise regular research seminars and conferences
    • Encourage publications in high-impact journals
    • Develop a mentorship programme with experienced researchers
    • Facilitate access to extensive research databases
    • Promote interdisciplinary research collaborations
    • Introduce research grants and awards for exceptional work
    • Develop a platform for sharing research findings
    • Create an alumni network for ongoing research collaboration

  • ⛳️ Strategy 3: Build strong industry connections

    • Reach out to government bodies for collaborative opportunities
    • Establish partnerships with international organisations
    • Connect with think tanks for joint research projects
    • Invite industry leaders for guest lectures
    • Set up internship programmes in policy-making entities
    • Organise networking events for students and professionals
    • Participate in economic policy forums and discussions
    • Develop an advisory board with industry experts
    • Offer consultancy services to governments and organisations
    • Track alumni career paths for stakeholder engagement
advanced-skillseconomic-policycurriculum-developerresearch-mentorresearch-and-developmentindustry-relations
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Strategies and tactics for enhancing Customer-Centric Approach at Dashen Bank

  • ⛳️ Strategy 1: Enhance personalisation through advanced analytics

    • Employ advanced data analytics to segment customers based on behaviours and preferences
    • Conduct regular customer surveys to gather data on changing needs and preferences
    • Develop tailored banking products and services for different customer segments
    • Integrate a CRM system to track and personalise every customer interaction
    • Leverage customer data to offer personalised marketing campaigns
    • Utilise AI-driven personalisation tools to recommend products and services
    • Create personalised customer journey maps to improve the customer experience
    • Implement a feedback loop to continually refine personalisation efforts
    • Collaborate with cross-functional teams to ensure alignment in personalisation strategies
    • Set and monitor KPIs to measure the effectiveness of personalisation efforts

  • ⛳️ Strategy 2: Improve transparency and communication across all channels

    • Develop standard templates for all customer communications to ensure consistency
    • Create an educational content library consisting of FAQs, tutorials, and guides
    • Ensure all communication channels provide clear information on products and fees
    • Regularly update customers on changes to products or fees through multiple channels
    • Establish a centralised CRM to enhance tracking of customer interactions
    • Train staff on clear and effective communication techniques
    • Provide transparent customer service guidelines across digital and branch channels
    • Implement a feedback mechanism for customers to rate communication clarity
    • Benchmark against industry best practices for clarity and transparency
    • Monitor customer satisfaction and confusion indexes to fine-tune communication strategies

  • ⛳️ Strategy 3: Streamline processes to boost efficiency and digital engagement

    • Map current customer journey processes to identify bottlenecks and inefficiencies
    • Implement lean methodologies to streamline workflows and reduce wait times
    • Invest in technology to automate key customer service functions
    • Enhance mobile and digital platforms to provide seamless service access
    • Develop a user-focused design for digital banking interfaces
    • Increase cloud infrastructure investment to support more scalable digital solutions
    • Implement real-time performance tracking tools to monitor service efficiency
    • Create cross-training programs to enhance staff efficiency in multiple roles
    • Use AI tools for proactive customer support and issue resolution
    • Benchmark digital engagement levels against competitors to identify areas for improvement
personalisationtransparencydata-analystcustomer-service-representativemarketing-teamit-team
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Strategies and tactics for enhancing livelihoods of vulnerable young people and their families

  • ⛳️ Strategy 1: Promote sustainable agriculture

    • Organise workshops on sustainable farming practices
    • Distribute starter kits for home gardens
    • Connect farmers to local markets to sell produce
    • Introduce agricultural co-operative models
    • Provide training on organic farming techniques
    • Implement a mentorship programme with experienced farmers
    • Facilitate access to microloans for purchasing seeds and tools
    • Establish community seed banks
    • Conduct soil health assessments
    • Promote crop diversification

  • ⛳️ Strategy 2: Support micro-business initiatives

    • Offer entrepreneurship training programmes
    • Provide small grants for start-up businesses
    • Create a business mentorship network
    • Organise regular networking events for young entrepreneurs
    • Facilitate partnerships with local businesses
    • Develop an online platform for young entrepreneurs to showcase products
    • Support innovation labs for product development
    • Monitor and evaluate business progress regularly
    • Create access to microfinance services
    • Conduct market research to identify business opportunities

  • ⛳️ Strategy 3: Invest in education and essential life skills

    • Develop scholarship programmes for vulnerable young people
    • Organise life skills workshops focusing on financial literacy
    • Collaborate with local schools to enhance curriculum
    • Create after-school tutoring programmes
    • Promote vocational training courses
    • Develop leadership development initiatives
    • Support online learning through provision of resources
    • Implement student exchange programmes
    • Establish career counselling centres
    • Encourage involvement in community service projects
sustainable-agriculturemicro-businessmentorentrepreneurtraining-facilitatorsagricultural-experts
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Strategies and tactics for launching the Training Academy

  • ⛳️ Strategy 1: Develop a comprehensive profile

    • Compile a detailed professional bio
    • List credentials, certifications, and awards
    • Document training expertise areas
    • Collect and include testimonials and case studies
    • Design a professional logo and brand identity
    • Arrange a professional photoshoot
    • Publish the portfolio on the training institute's website
    • Create printed materials with the portfolio
    • Update the portfolio on social media profiles
    • Maintain the portfolio by regularly adding new testimonials and achievements

  • ⛳️ Strategy 2: Enhance online presence and engagement

    • Develop a dedicated webpage on the training institute’s website
    • Publish content regularly including articles, blog posts, and case studies
    • Optimize the website for SEO
    • Enhance LinkedIn profile and engage regularly
    • Create and manage Instagram and Facebook accounts
    • Launch a YouTube channel with training videos and webinars
    • Use targeted ads on social media
    • Implement Google Ads for increased reach
    • Gather and publish customer reviews online
    • Monitor and engage with audience feedback on social media

  • ⛳️ Strategy 3: Expand networking and build strategic partnerships

    • Schedule speaking engagements at industry events and conferences
    • Organize workshops and webinars
    • Collaborate with brands and organisations in Saudi Arabia
    • Join relevant industry associations
    • Reach out to HR professionals for potential collaborations
    • Attend industry seminars and networking events
    • Develop joint ventures with complementary training providers
    • Establish partnerships with universities and colleges
    • Engage in community events to increase visibility
    • Form alliances with international training institutes
marketingengagementtrainerhr-professionalsmarketing-teamcontent-creation-team
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Strategies and tactics for scaling through Organisational Optimisation

  • ⛳️ Strategy 1: Revise and standardise job descriptions

    • Conduct a comprehensive review of all existing job descriptions across the organisation
    • Consult with departmental heads to gather input on necessary updates for each role
    • Identify the essential hard and soft skills required for each position
    • Standardise the format and terminology for all job descriptions
    • Implement a review and approval process for updated job descriptions
    • Communicate the updated job descriptions to all employees
    • Develop a repository of all updated job descriptions for easy access
    • Train managers on how to use and interpret the revised job descriptions
    • Update the recruitment and onboarding process to reflect new job descriptions
    • Regularly review and revise job descriptions to ensure they remain relevant

  • ⛳️ Strategy 2: Enhance performance reviews and accountability

    • Revamp the existing performance review process for better clarity and effectiveness
    • Introduce workshops to train managers on conducting constructive performance reviews
    • Incorporate a 360-degree feedback mechanism for more rounded evaluations
    • Set clear KPIs and benchmarks for performance reviews
    • Ensure there is a formal way to document and track feedback
    • Create a regular feedback loop with scheduled check-ins between managers and employees
    • Develop accountability frameworks to clarify responsibilities at the managerial level
    • Encourage a culture of continuous feedback and mentorship within the organisation
    • Evaluate the performance review system periodically and make necessary adjustments
    • Offer tools and resources to help managers provide better support and guidance

  • ⛳️ Strategy 3: Establish a robust recruitment and retention pipeline

    • Partner with educational institutions and job boards to attract top talent
    • Launch targeted marketing campaigns to attract diverse candidates
    • Streamline the recruitment process for efficiency and candidate experience
    • Introduce diversity training and awareness programmes for the recruitment team
    • Develop a robust onboarding programme that immerses new hires into the 'Marathon Way'
    • Create mentorship opportunities to help integrate new employees into the organisation
    • Assess and adjust the workplace environment to be more inclusive and supportive
    • Establish a feedback mechanism to understand employee satisfaction and areas for improvement
    • Introduce career development programmes tailored to employee aspirations
    • Regularly review and update diversity and inclusion policies to ensure alignment with best practices

  • ⛳️ Strategy 4: Instil the 'Marathon Way' in organisational culture

    • Clearly articulate the core values and principles of the 'Marathon Way'
    • Develop training modules to educate employees on the 'Marathon Way'
    • Integrate 'Marathon Way' principles into the onboarding process for new employees
    • Encourage leaders to model and promote the 'Marathon Way' in their daily interactions
    • Provide regular workshops and refreshers on the 'Marathon Way' for all employees
    • Create internal communications that reinforce 'Marathon Way' values
    • Recognise and reward employees who exemplify the 'Marathon Way'
    • Establish mentorship programmes to support the adoption of the 'Marathon Way'
    • Regularly gather feedback to assess understanding and adherence to 'Marathon Way' principles
    • Offer continuous learning opportunities to deepen knowledge of the 'Marathon Way'

  • ⛳️ Strategy 5: Cultivate an optimal work environment

    • Conduct an employee satisfaction survey to identify areas for improvement
    • Introduce ergonomic assessments and enhancements to workspaces
    • Offer wellness programmes that focus on physical, mental, and emotional health
    • Encourage work-life balance with flexible working hours and remote work options
    • Provide regular opportunities for team-building and social interaction
    • Develop a clear career progression framework that aligns with business goals
    • Create an open-door policy to foster transparent communication and feedback
    • Implement regular recognition and rewards programmes to boost morale
    • Establish support systems such as employee assistance programmes
    • Regularly review and update HR policies to adapt to changing employee needs
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How to track your Skills strategies and tactics

Having a plan is one thing, sticking to it is another.

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to keep your strategy agile – otherwise this is nothing more than a reporting exercise.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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