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OKR template to reduce checkout drop off rate to below 30%

public-lib · Published 2 days ago

Your OKR template

The OKR's objective is to decrease the checkout drop off rate to below 30%. This will be achieved by implementing a more simplified 2-step checkout process to ensure quicker transactions. The process will involve rewriting code to refine the checkout, design a mock-up for the simplified checkout, and test and troubleshoot the updated process for any possible flaws.

The second approach is to cut the rate of cart abandonment by 15%, which is done by establishing re-engagement with customers through personalized emails. These emails are analyzed for their effectiveness and optimized continuously. Also, automated triggers for cart abandonment emails would be set up and personalization elements are incorporated for re-engagement.

Another aspect of this OKR is to expedite the website's load speed by 20%, as slow load times could deter customers from shopping. The state of the website would be improved by combing various HTTP requests to minimize them. In addition to that, large files like images and videos that slow down the website would be compressed to ensure quicker loading times.

Finally, to retain frequent visitors of the website, a caching system will be implemented. This stores data from earlier visits and uses it to load pages quickly during subsequent visits. Ultimately, a bridge would be built between website optimization and checkout success, greatly improving customer experience and reducing checkout drop-off rates.
  • ObjectiveObjectiveReduce checkout drop off rate to below 30%
  • Key ResultKRImplement a simplified 2 steps check-out process for quicker transactions
  • TaskWrite code to implement simplified checkout
  • TaskDesign a mock-up of the 2 step checkout process
  • TaskTest and troubleshoot new checkout process
  • Key ResultKRReduce the cart abandonment rate by 15% through personalized re-engagement emails
  • TaskAnalyze effectiveness and continuously optimize these emails
  • TaskSet up automated triggers for abandoned cart emails
  • TaskIncorporate personalization elements in re-engagement emails
  • Key ResultKRIncrease website load speed by 20% to sustain customer's shopping journey
  • TaskMinimize HTTP requests by combining files
  • TaskCompress images and videos to optimize loading time
  • TaskImplement caching for frequent website visitors
Use in Tability

How to edit and track OKRs with Tability

You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.

Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.

With Tability you can:

  • Use AI to draft a complete set of OKRs in seconds
  • Connect your OKRs and team goals to your project
  • Automate reporting with integrations and built-in dashboard

Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.

The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.

Step 1. Sign up for a free Tability account

Go tohttps://tability.app/signup and create your account (it's free!)

Step 2. Create a plan

Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.

Tability Import Options

Step 3. Use the magic importer

Click on Use magic import to open up the Magic Import modal.

Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.

Copy from the template

Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!

Importing from text

Now, just click on Import from text and let the magic happen.

Tability editor with imported content

Once your example is in the plan editor, you will be able to:

  • Edit the objectives, key results, and tasks
  • Click on the target 0 → 100% to set better target
  • Use the tips and the AI to refine your goals

Step 4. Publish your plan

Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.

Publish import

From there you will have access to all the features that will help you and your team save hours with OKR reporting.

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