Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.
What are User Experience OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.
We have curated a selection of OKR examples specifically for User Experience to assist you. Feel free to explore the templates below for inspiration in setting your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect User Experience OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
User Experience OKRs examples
We've added many examples of User Experience Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.
Hope you'll find this helpful!
OKRs to enhance overall user experience on our platform
ObjectiveEnhance overall user experience on our platform
KRDecrease user complaint rate by 10%
Enhance user interface for easier navigation- Implement proactive customer service training
- Improve product quality testing processes
- KRImprove user satisfaction score by 20%
- Implement regular customer feedback and survey sessions
- Offer prompt and effective customer support service
- Enhance product features based on user suggestions
- KRIncrease average session duration by 15%
- Produce engaging, high-quality content
- Implement effective CTAs on pages
- Improve site speed for enhanced user experience
OKRs to improve user experience design and expand research scope
- ObjectiveImprove user experience design and expand research scope
- KRIncrease user satisfaction scores by 20% through UX enhancements
- Collaboratively design UX updates addressing critical issues
- Implement updates and gather user feedback for adjustments
- Survey users to identify current UX pain points
- KRReduce task completion time by 15% via redesigned user workflows
- Identify bottlenecks in the current workflow system
- Implement and test redesigned workflows
- Develop user-friendly and efficient workflow design
- KRConduct and analyze 30 user interviews for UX research insights
- Conduct 30 user interviews focused on UX insights
- Analyze collected data and compile UX research report
- Identify and schedule interviews with 30 appropriate users
OKRs to boost adoption rates for talent product
- ObjectiveBoost adoption rates for talent product
- KREnhance user onboarding experience, achieving 30% reduction in drop-offs
- Conduct user-testing to identify onboarding process bottlenecks
- Implement personalized, interactive tutorials for first-time users
- Optimize in-app support for immediate query resolution
- KRIncrease trial users by 20% through targeted marketing strategies
- Collaborate with influencers to promote trial sign-ups
- Develop personalized email campaigns for potential leads
- Implement targeted ads on social media platforms to attract potential users
- KRImprove product features, leading to an increase of 10% in positive customer feedback
- Conduct customer surveys to identify areas for product improvement
- Monitor customer feedback and adjust features accordingly
- Prioritize and implement enhancements based on survey results
OKRs to successfully redesign and enhance the website's user experience
- ObjectiveSuccessfully redesign and enhance the website's user experience
- KRAchieve a 20% decrease in bounce rate post-redesign
- Conduct user testing on new design for usability issues
- Implement SEO strategies to attract relevant traffic
- Adjust website loading speed and mobile responsiveness
- KRIncrease user engagement on the website by 30%
- Analyze and optimize the website's load speed
- Implement interactive content and communication tools
- Develop more user-friendly website design and features
- KRReceive above 85% in satisfaction score from user experience surveys post-redesign
- Implement user feedback into website redesign plans
- Conduct regular testing and tweaks post-redesign
- Deliver outstanding customer service throughout the experience
OKRs to enhance the User Experience (UX) for our digital products
- ObjectiveEnhance the User Experience (UX) for our digital products
- KRIncrease user session duration by 20% signalling improved engagement
- Enhance website content for improved user interest and interaction
- Implement engaging, interactive features on the platform
- Optimize website speed and functionality for user convenience
- KRConduct 10 user testing sessions to gather feedback for UX improvements
- Identify 10 users for testing the current UX
- Schedule and conduct user testing sessions
- Analyze feedback and compile UX improvement suggestions
- KRImprove user interface friendliness by 30% based on user experience surveys
- Validate improvements with targeted user feedback sessions
- Implement suggested changes to enhance interface friendliness
- Analyze user experience surveys to identify improvement areas
- KRReduce UX design-related customer complaints by 15%
- Improve the onboarding process for better user understanding
- Conduct frequent usability tests for early bug identification
- Implement a system for regular user feedback collection
OKRs to enhance customer engagement via CRM and onsite experience
- ObjectiveEnhance customer engagement via CRM and onsite experience
- KRImprove onsite user experience leading to a 15% rise in order frequency
- Implement personalized recommendations for returning users
- Enhance website navigation for seamless user browsing
- Optimize checkout process to increase conversion rates
- KRReduce customer churn by 10% by improving post-purchase follow-ups and interactions
- Implement personalized post-purchase follow-up emails
- Evaluate and refine after-sales service procedures
- Train staff on effective, empathetic customer interaction
- KRAchieve 20% increase in repeat orders through CRM engagement campaigns strategy
- Develop a loyalty rewards program to incentivize repeat orders
- Implement personalized email campaigns targeting previous customers
- Analyze purchase history to offer tailored product recommendations
OKRs to enhance user experience for increased software engagement
- ObjectiveEnhance user experience for increased software engagement
- KRDecrease software response time by 30%
- Optimize code to reduce complexity and redundant processes
- Upgrade server hardware to improve processing speed
- Implement effective caching strategies for data retrieval
- KRAchieve 90% customer satisfaction rate on usability of our software
- Develop user-friendly interface providing intuitive navigation
- Provide swift, professional customer support and resolution
- Implement frequent, targeted user testing for regular improvements
- KRImplement 5 new user-requested features into software interface
- Develop and code the selected features into software interface
- Prioritize top 5 user-requested features based on feasibility and impact
- Test and debug new features before final implementation
OKRs to establish robust foundations for scalable personalization
- ObjectiveEstablish robust foundations for scalable personalization
- KRDevelop detailed persona types for 80% of our user base
- Analyze user data to identify patterns and common characteristics
- Collect and integrate user feedback into persona development
- Defining key attributes, preferences, and behaviors for each persona
- KRImprove user engagement rates by 25% through personalized content/features
- Develop tailored content based on user behavior analysis
- Implement personalization features in app/website interface
- Create user-specific recommendations using AI algorithms
- KRImplement personalization technology to support 10,000 daily active users
- Research and select suitable personalization technology for target user base
- Monitor user interaction and regularly adjust technology as needed
- Develop and execute a detailed implementation strategy
OKRs to improve the game's community size and interaction levels
- ObjectiveImprove the game's community size and interaction levels
- KRIncrease the retention rate of users over a three-month period by 30%
- Introduce loyalty programs and rewards system
- Implement personalized email marketing strategies
- Improve user interface for enhanced usability and engagement
- KRIncrease the weekly interaction per user by 15%
- Create engaging content that encourages user comments, likes, shares
- Offer weekly challenges or rewards for user participation
- Implement a weekly email newsletter highlighting site updates and features
- KRIncrease the number of active users by 25%
- Initiate referral programs for existing users
- Improve user experience on the platform
- Implement targeted advertising to reach potential users
OKRs to enhance user experience for our new ERP system
- ObjectiveEnhance user experience for our new ERP system
- KRAchieve 85% completion rate for staff training on the new ERP system
- Regularly track and report staff training progress
- Address training difficulties promptly with additional support
- Schedule mandatory ERP system training for all staff
- KRIncrease user satisfaction scores by 40% through user surveys
- Develop and distribute user surveys regularly
- Analyze survey results and identify areas for improvement
- Implement changes based on user feedback
- KRReduce system response time by 30%
- Optimize code for increased system performance
- Implement efficient caching strategies
- Upgrade system hardware to improve speed
User Experience OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated OKR dashboards
Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More User Experience OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to boost sales for Leica 80 M, Internal 20 M, and Rental 10 M
- OKRs to develop a comprehensive monolingual dictionary for both online and print use
- OKRs to expanding understanding of commission-based models
- OKRs to become thin and improve physical appearance
- OKRs to amplify data analysis abilities
- OKRs to foster user-centric culture through stakeholder engagement