OKR template to accelerate user growth for SaaS product

public-lib · Published 8 months ago

Your OKR template

The OKR at hand revolves around accelerating user growth for a Software as a Service (SaaS) product. The objective is mainly split into three major outcomes. Firstly, it involves growing the active user base by 20%, which depends on enhancing product features, improving user experience, and targeted marketing.

The second outcome focuses on achieving a 25% increase in monthly recurring revenue. Pursuing this goal will involve executing initiatives such as creating a customer referral program, developing upselling techniques for existing customers, and refining product or service pricing strategies.

The third desired outcome is to decrease the user churn rate by 15%. This will require the implementation of a user feedback system to uncover prevalent challenges. Moreover, better aligning the product features with user preferences and constructing a personalized customer engagement strategy is also needed.

In summary, this OKR aims to promote product growth by enhancing the user base, increasing revenues, and minimizing user churn. The initiatives involve product feature improvement, user experience enhancement, targeted marketing, pricing strategy improvements, and personalized customer engagement.

ObjectiveAccelerate user growth for SaaS product
KRGrow active user base by 20%
Enhance product features based on user feedback
Improve user experience to increase retention rates
Implement targeted marketing campaigns to attract new users
KRIncrease monthly recurring revenue by 25%
Implement a customer referral program
Develop upselling strategies for existing customers
Improve product or service pricing strategies
KRDecrease user churn rate by 15%
Implement a user feedback system to identify common issues
Enhance product features based on user preferences
Develop a personalized customer engagement strategy

Use in Tability

How to edit and track OKRs with Tability

You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.

Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.

With Tability you can:

Use AI to draft a complete set of OKRs in seconds
Connect your OKRs and team goals to your project
Automate reporting with integrations and built-in dashboard

Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.

The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.

Step 1. Sign up for a free Tability account

Go tohttps://tability.app/signup and create your account (it's free!)

Step 2. Create a plan

Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.

Step 3. Use the magic importer

Click on Use magic import to open up the Magic Import modal.

Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.

Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!

Now, just click on Import from text and let the magic happen.

Once your example is in the plan editor, you will be able to:

Edit the objectives, key results, and tasks
Click on the target 0 → 100% to set better target
Use the tips and the AI to refine your goals

Step 4. Publish your plan

Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.

From there you will have access to all the features that will help you and your team save hours with OKR reporting.

10+ built-in dashboards to visualise progress on your goals
Weekly reminders, data connectors, and smart notifications
9 views to map OKRs to strategic projects
Strategy map to align teams at scale