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10 OKR examples for Customer Success Manager

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What are Customer Success Manager OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.

We have curated a selection of OKR examples specifically for Customer Success Manager to assist you. Feel free to explore the templates below for inspiration in setting your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

The best tools for writing perfect Customer Success Manager OKRs

Here are 2 tools that can help you draft your OKRs in no time.

Tability AI: to generate OKRs based on a prompt

Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.

Watch the video below to see it in action 👇

Tability Feedback: to improve existing OKRs

You can use Tability's AI feedback to improve your OKRs if you already have existing goals.

AI feedback for OKRs in Tability

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

Customer Success Manager OKRs examples

You will find in the next section many different Customer Success Manager Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

OKRs to increase user revenue and reduce churn rate

  • ObjectiveIncrease user revenue and reduce churn rate
  • KRReduce user churn rate by 10%
  • TaskImplement personalized engagement strategies to retain users
  • TaskImprove customer service and responsiveness to issues
  • TaskAnalyze past user data to identify common patterns of churn
  • KRAchieve 15% increase in average revenue per user
  • TaskDevelop new premium features for upselling to existing users
  • TaskIntensify marketing campaigns targeting user engagement and purchases
  • TaskImplement dynamic pricing based on user behaviors and preferences
  • KRIncrease user engagement with premium features by 20%
  • TaskImplement a rewards program for premium-feature usage
  • TaskDevelop specific in-app messages promoting premium features
  • TaskProvide free trials of premium features to users

OKRs to enhance client success and retention in North America

  • ObjectiveEnhance client success and retention in North America
  • KRReduce client churn by 15% by improving customer service response time
  • TaskImplement quicker communication channels
  • TaskTrain customer service representatives to respond more efficiently
  • TaskRegularly review and improve resolution times
  • KRIncrease client retention rate by 20% in Canada and USA
  • TaskEnhance customer service training for employees
  • TaskImplement robust customer loyalty programs in Canada and USA
  • TaskRegularly collect and analyze customer feedback
  • KRImplement and track 2 client success initiatives resulting in higher customer satisfaction
  • TaskImplement those two initiatives for client enhancement
  • TaskIdentify two key initiatives that will improve client success
  • TaskRegularly monitor and record the initiatives' impact on customer satisfaction

OKRs to enhance customer satisfaction for our SaaS product

  • ObjectiveEnhance customer satisfaction for our SaaS product
  • KRIncrease customer retention rate by 10%
  • TaskImprove customer service response times
  • TaskSet up loyalty incentives program with potential rewards
  • TaskRegularly request feedback and implement suggestions
  • KRDecrease customer support ticket response time by 25%
  • TaskSchedule overlapping shifts for continuous coverage
  • TaskImplement efficient customer support software
  • TaskTrain support staff on quick issue resolution
  • KRImprove customer satisfaction score by 15%
  • TaskImplement comprehensive customer service training for all staff
  • TaskInitiate customer surveys to understand their needs and expectations better
  • TaskDevelop effective loyalty programs to encourage repeat business

OKRs to minimize customer touchpoints during onboarding

  • ObjectiveMinimize customer touchpoints during onboarding
  • KRDecrease customer contact rate by 25% throughout the onboarding process
  • TaskAutomate common queries using chatbots
  • TaskImplement a self-service portal for customers
  • TaskDevelop a comprehensive FAQ section
  • KRImplement a self-service portal to handle at least 30% of inquiries
  • TaskPromote portal usage to customers via various channels
  • TaskTrain staff to update and maintain the portal's content
  • TaskIdentify software for creating a user-friendly self-service portal
  • KRIncrease first call resolution rate to 60% or higher
  • TaskImplement policies for effective call handling
  • TaskRegularly review and improve scripts
  • TaskProvide comprehensive training for customer service representatives

OKRs to streamline onboard services for robust engagement environment

  • ObjectiveStreamline onboard services for robust engagement environment
  • KRDecrease user churn rate by 15% via optimizing onboarding process
  • TaskIntegrate a user feedback system during onboarding process
  • TaskRegularly update onboarding materials based on metrics analysis
  • TaskRedesign onboarding tutorials to highlight software's key features
  • KRIncrease customer engagement rates by 20% through enhanced onboard services
  • TaskConduct regular surveys to assess and improve onboard services
  • TaskImprove onboard service responsiveness to customer inquiries/requests
  • TaskDevelop new, engaging onboard activities for customers
  • KRImplement 3 new features that improve onboarding experience, verified by user feedback
  • TaskIdentify pain points in the current onboarding process
  • TaskDevelop and integrate 3 user-centric features
  • TaskGather user feedback post-implementation

OKRs to increase account expansion by securing contract renewals for 90% of existing clients

  • ObjectiveAchieve a high rate of contract renewals for existing clients
  • KRIncrease customer satisfaction rates by 15% via feedback surveys
  • KRImprove account management processes to reduce churn by 10%
  • KROutperform monthly revenue targets by 20% to upsell and cross-sell
  • KRLaunch a customer referral program to generate 30% new business from existing clients

OKRs to improve customer retention rate by implementing a loyalty program

  • ObjectiveIncrease customer loyalty
  • KRCollect customer feedback and iterate program based on results
  • KRLaunch a loyalty program within 2 weeks
  • KRIncrease customer retention rate by 20% within the first month
  • KRIncrease repeat purchases by 15% within the first quarter

OKRs to boost the effectiveness of SaaS onboarding process

  • ObjectiveBoost the effectiveness of SaaS onboarding process
  • KRElevate customer's successful onboarding completion rate by 20%
  • TaskIntroduce interactive tutorials and guides
  • TaskImplement a structured follow-up system for user assistance
  • TaskSimplify the onboarding process to decrease user confusion
  • KRImprove feedback ratings on customer onboarding experience by 15%
  • TaskImplement needed improvements based on customer feedback
  • TaskDevelop a comprehensive onboarding guide for new customers
  • TaskInitiate customer satisfaction surveys post-onboarding
  • KRReduce the average time for onboarding completion by 30%
  • TaskImplement efficient, digital onboarding tools
  • TaskStreamline the onboarding process by removing unnecessary steps
  • TaskOffer comprehensive training for new hires

OKRs to enhance net revenue retention (NRR)

  • ObjectiveEnhance net revenue retention (NRR)
  • KRReduce churn rate by 10%
  • TaskDevelop a loyalty program to incentivize repeat business
  • TaskImplement customer satisfaction surveys to identify potential issues
  • TaskImprove customer service training to better resolve complaints
  • KRBoost upgrades among customer base by 15%
  • TaskImplement a loyalty program incentivizing upgrades
  • TaskLaunch targeted email campaign promoting upgrade benefits to existing customers
  • TaskIncrease customer success efforts to highlight upgrade opportunities
  • KRIncrease upselling to existing customers by 25%
  • TaskDevelop personalized upsell strategies for each customer
  • TaskTrain sales team on effective upselling techniques
  • TaskImplement incentives for successful customer upsells

OKRs to successfully launch ATWOME's Injection Service in Florida

  • ObjectiveSuccessfully launch ATWOME's Injection Service in Florida
  • KRSecure necessary licenses and permits for Florida-based operations
  • TaskBegin application process for necessary licenses and permits
  • TaskSubmit completed applications and pay associated fees
  • TaskIdentify required licenses and permits for Florida business operations
  • KRAchieve 95% customer satisfaction in the first service reviews within Florida
  • TaskImplement comprehensive customer service training for all Florida staff
  • TaskEstablish a prompt and effective customer complaint resolution process
  • TaskRegularly analyze customer feedback for service improvement opportunities
  • KRDevelop and execute a targeted marketing campaign to attract 1000 Florida customers
  • TaskIdentify target audience demographics in Florida
  • TaskDesign a compelling Florida-specific campaign
  • TaskDeploy targeted ads via social media and local outlets

Customer Success Manager OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Save hours with automated OKR dashboards

AI feedback for OKRs in Tability

OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:

Spreadsheets are enough to get started. Then, once you need to scale you can use Tability to save time with automated OKR dashboards, data connectors, and actionable insights.

How to get Tability dashboards:

That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.

More Customer Success Manager OKR templates

We have more templates to help you draft your team goals and OKRs.

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