OKR template to enhance client relations through first art refusals' follow-up

public-lib · Published about 1 month ago

This OKR's main goal is to enhance client relations by keeping in touch with customers who initially refused artwork. One key objective is to get 35% of these clients to reconsider purchasing. The strategies to achieve this include sending personalized letters, offering discounts, and holding virtual showcases for new collections.

Another objective is to reduce the response time to client communications by 15%, thus enhancing customer service efficiency. This is targeted to be achieved through initiatives like response time training, creating a communication response tracking method, and use of dedicated customer service software.

The third objective focuses on those clients who have forgotten about the artwork they refused. By increasing the contact with this group of clients by 20%, the objective aims at re-sparking their interest. Weekly follow-ups, automated email reminders, and increased frequency of communication about underlying issues are the planned strategies to achieve this.

In conclusion, all three objectives are aimed at enhancing client relations through active follow-ups and a swift response system after their first refusal of artwork. The strategies outline a comprehensive plan to achieve the objectives by ensuring better contact and improved services.
  • ObjectiveEnhance client relations through first art refusals' follow-up
  • Key ResultSuccessfully reengage 35% of clients to reconsider purchased artwork
  • TaskSend personalized letters highlighting artwork attributes
  • TaskOffer special discounts to clients on future artworks
  • TaskConduct virtual events showcasing new artwork collections
  • Key ResultReduce the average response time to client communications by 15%
  • TaskConduct efficient response time training for staff
  • TaskEstablish a tracking system for communication response
  • TaskImplement a dedicated customer service software program
  • Key ResultIncrease contact with clients about expired artwork refusals by 20%
  • TaskInitiate weekly follow-ups with clients regarding expired artwork
  • TaskImplement automated email reminders for expired artwork refusals
  • TaskIncrease the frequency of client communication regarding refusals
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