15 customisable OKR examples for Client Relations
What are Client Relations OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.
We've tailored a list of OKRs examples for Client Relations to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Client Relations OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Our customisable Client Relations OKRs examples
You will find in the next section many different Client Relations Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
1. OKRs to enhance client relationships through memorable Christmas gifts
- Enhance client relationships through memorable Christmas gifts
- Choose unique, personalized gifts for top 50 clients by analyzing preferences and interests
- Identify top 50 clients and their specific preferences or interests
- Purchase and deliver selected gifts to each client
- Research unique, personalized gift options related to these interests
- Achieve at least 85% on-time delivery for all client gifts
- Monitor and optimize delivery routes
- Train staff for efficient gift processing
- Implement an advanced order scheduling system
- Increase client satisfaction by 10% post gift-receiving using response tracking surveys
- Distribute survey to clients after gift delivery
- Develop a post-gift receiving satisfaction survey
- Analyze survey responses to identify improvements
2. OKRs to contribute proactively to three Atlassian Services proposals
- Contribute proactively to three Atlassian Services proposals
- Gain customer acceptance on at least two proposals by the end of the quarter
- Schedule and conduct presentations of the proposals to customers
- Secure formal acceptance from at least two customers
- Develop clear and persuasive proposals for customer presentation
- Draft and submit one compelling proposal each month for client consideration
- Develop a compelling and concise proposal outline
- Identify desirable project proposals for the client
- Submit the completed proposal to the client
- Identify and finalize five potential clients needing Atlassian Services by Week 2
3. OKRs to enhance client relations through first art refusals' follow-up
- Enhance client relations through first art refusals' follow-up
- Successfully reengage 35% of clients to reconsider purchased artwork
- Send personalized letters highlighting artwork attributes
- Offer special discounts to clients on future artworks
- Conduct virtual events showcasing new artwork collections
- Reduce the average response time to client communications by 15%
- Conduct efficient response time training for staff
- Establish a tracking system for communication response
- Implement a dedicated customer service software program
- Increase contact with clients about expired artwork refusals by 20%
- Initiate weekly follow-ups with clients regarding expired artwork
- Implement automated email reminders for expired artwork refusals
- Increase the frequency of client communication regarding refusals
4. OKRs to enhance the quality of client communication
- Enhance the quality of client communication
- Respond to all client queries within a 24-hour period
- Check emails and voicemails frequently throughout the day
- Set reminders to respond to all unanswered queries
- Prioritize responding to client inquiries immediately
- Increase client satisfaction rate to over 90% through regular surveys
- Monitor survey results and make necessary adjustments
- Create and implement regular client satisfaction surveys
- Develop a feedback implementation strategy
- Validate client problems are resolved 95% of the time by feedback after issue resolution
- Implement a system to track resolution success rate
- Create a post-resolution follow-up procedure
- Instruct team to collect feedback from clients
5. OKRs to elevate Rep-client relationship building skills
- Elevate Rep-client relationship building skills
- Achieve a 10% increase in repeat customers through enhanced relationship management
- Conduct regular customer satisfaction surveys
- Personalize customer communication for stronger relations
- Implement a loyalty rewards program
- Increase reps' client interaction by 20% through weekly training sessions
- Implement necessary adjustments based on training results
- Create an engaging weekly training program for sales representatives
- Track representatives' client interaction frequency regularly
- Improve client satisfaction score by 15%, measured via post-interaction surveys
- Address complaints urgently and empathetically
- Implement regular team training on customer service skills
- Initiate personalized follow-ups post client interactions
6. OKRs to enhance overall client satisfaction and relationship
- Enhance overall client satisfaction and relationship
- Conduct client satisfaction surveys and achieve a minimum of 80% positive feedback
- Strategically implement feedback to improve services
- Identify appropriate satisfaction survey tool
- Distribute satisfaction survey to all existing clients
- Reduce client complaints by 25%
- Introduce a quality control feedback system
- Initiate weekly reviews of client feedback
- Implement a training program to improve customer service skills
- Increase client retention rate by 15%
- Develop a loyalty rewards program to encourage retention
- Enhance product offerings based on customer feedback
- Implement regular follow-ups and personalized communication with clients
7. OKRs to enhance client satisfaction and increase revenue from corporate catering services
- Enhance client satisfaction and increase revenue from corporate catering services
- Increase repeat business by 25% by improving client relationship management
- Conduct regular customer satisfaction surveys
- Implement a personalized customer loyalty program
- Schedule consistent communication with repeat clients
- Achieve 20% revenue growth through upselling and introducing premium services
- Identify opportunities for upselling within existing customer base
- Develop attractive premium services based on market demands
- Implement strategic upselling and premium service promotion campaigns
- Secure a minimum of 10 new corporate contracts by improving marketing strategies
- Launch a revamped corporate-focused marketing strategy on digital platforms
- Develop sales pitches specifically tailored to potential corporate clients
- Initiate a targeted email marketing campaign for corporations
8. OKRs to enhance provision of advisory services
- Enhance provision of advisory services
- Attain 25% more client engagements for advisory services by quarter end
- Offer discounted packages for new clients
- Conduct webinars to showcase expertise
- Implement aggressive marketing strategies for advisory services
- Offer 3 new advisory services that cater to specific client needs
- Implement and market new advisory services
- Research current client's needs to identify gaps in advisory services
- Develop three new advisory service proposals
- Improve client satisfaction rate by 15% through superior advisory service
- Further customize advisory approaches for individual clients
- Implement ongoing customer service training for advisory staff
- Routinely solicit client feedback on advisory services
9. OKRs to strengthen sales representatives' client relationships
- Strengthen sales representatives' client relationships
- Raise average client satisfaction score by 20% in customer surveys
- Provide enhanced training on customer service for all staff members
- Implement more frequent, personalized follow-ups for client feedback
- Develop programs and incentives to boost client satisfaction
- Conduct weekly training sessions on relationship-building strategies for sales reps
- Evaluate and adjust the training materials based on feedback
- Schedule weekly training sessions for sales reps
- Develop curriculum focused on relationship-building strategies
- Increase client retention rate by 15% through enhanced client engagement activities
- Improve personalized client communication efforts
- Implement a regular client feedback and response strategy
- Develop upgraded loyalty or reward programs
10. OKRs to to enhance and maximize business stakeholder engagement
- To enhance and maximize business stakeholder engagement
- Increase interaction rate on professional social networks by 30%
- Increase frequency of timely and relevant posts
- Initiate networking events and online discussions
- Develop and implement engaging content strategy regularly
- Secure 15% increase in returning clients through improved communication strategies
- Implement weekly newsletters highlighting service benefits and company updates
- Offer personalized follow-ups to assess client satisfaction post-service
- Launch engaging client loyalty program with exclusive benefits
- Arrange and execute two productive stakeholder meetings monthly
- Develop and distribute agenda prior to meetings
- Identify key stakeholders to include in monthly meetings
- Schedule two monthly meetings accommodating stakeholders' availability
11. OKRs to enhance the efficiency and effectiveness of legal service delivery
- Enhance the efficiency and effectiveness of legal service delivery
- Increase client satisfaction rating to 95%
- Monitor feedback and swiftly address client complaints
- Conduct regular surveys to understand client needs and expectations
- Implement training programs to enhance customer service skills
- Reduce average case handling time by 20%
- Regularly review and optimize case handling strategies
- Streamline case-related processes and resources
- Implement efficient case-handling training for all staff
- Complete 100% of legal documents without any errors
- Update and correct any errors found immediately
- Review all legal documents thoroughly for accuracy
- Obtain professional legal counsel for document verification
12. OKRs to design a friendly B2B software mascot
- Design a friendly B2B software mascot
- Conceptualize and sketch 5 potential mascot designs by week 6
- Sketch out initial drafts of 5 chosen concepts
- Brainstorm ideas for possible mascot designs
- Refine and finalize these mascot sketches
- Finalize mascot design and integrate into software UI successfully with zero errors
- Integrate mascot into software UI and conduct error testing
- Convert mascot design into software compatible format
- Finalize and approve mascot design
- Conduct feedback sessions with 3 client companies to assess appeal and relatability
- Schedule and conduct individual feedback sessions
- Select 3 client companies for feedback sessions
- Compile and analyze feedback for assessment
13. OKRs to maximize AI consulting services revenue
- Maximize AI consulting services revenue
- Achieve a 20% increase in the conversion rate from leads to paying clients
- Provide personalized follow-up communications to address specific client needs and enhance conversion rates
- Analyze the current lead nurturing process and identify areas for improvement
- Implement targeted email marketing campaigns to engage leads and drive conversions
- Optimize website landing pages to enhance user experience and encourage conversions
- Reduce customer churn rate by 10% by improving customer satisfaction and retention strategies
- Offer loyalty programs and incentives to encourage customer loyalty and reduce churn rate
- Enhance product/service quality through constant monitoring and prompt resolution of customer feedback
- Implement personalized customer support strategies to enhance engagement and build stronger relationships
- Conduct customer satisfaction surveys to identify pain points and areas for improvement
- Increase the average contract value by 15% through upselling and cross-selling
- Identify top-selling products/services and create bundled packages to increase cross-selling opportunities
- Analyze customer purchase history and behavior to develop personalized upsell/cross-sell recommendations
- Train sales team on effective upselling techniques and provide them with updated product knowledge
- Implement targeted marketing campaigns to educate customers on the benefits of upselling and cross-selling
- Acquire 10 new clients by implementing targeted marketing campaigns and referrals
- Encourage existing clients to refer new clients by offering incentives or rewards
- Design and launch a social media ad campaign to attract new clients
- Create a list of potential clients by analyzing the target market demographics
- Develop personalized email campaigns to reach out to potential clients
14. OKRs to enhance technical solution delivery for customer projects
- Enhance technical solution delivery for customer projects
- Reduce solution rollout errors by 25% by revamping testing processes
- Train staff on new testing processes
- Identify common errors in current solution rollout
- Develop improved, thorough testing protocols
- Increase project delivery efficiency by 30% using new architecture strategies
- Train team members on using new strategies for project delivery
- Implement new architecture strategies across all project divisions
- Monitor and adjust strategies to ensure 30% efficiency increase
- Improve customer satisfaction scores by 15% through improved solution implementation
- Incorporate customer feedback into solution improvement processes
- Monitor and adjust solutions regularly for continuous improvement
- Train team to effectively implement solutions with customer-focused approach
15. OKRs to achieve unparalleled expertise as a VA and documentation specialist
- Achieve unparalleled expertise as a VA and documentation specialist
- Complete advanced training in VA skills and documentation techniques with 90% score
- Regularly review course material for mastery understanding
- Enroll in a course for advanced VA skills and documentation techniques
- Achieve a 90% or higher score on final assessment
- Receive positive feedback of 95% or higher from all clients and team members
- Request and address feedback promptly and effectively
- Conduct regular training to improve work quality
- Deliver high-quality work consistently for all team members and clients
- Successfully complete and deliver 100% of assigned projects error-free
- Deliver all completed projects on time
- Regularly proofread work, ensuring error-free output
- Establish a structured project timeline and defined goals
Client Relations OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Client Relations OKRs in a strategy map
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Client Relations OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to contribute proactively to three Atlassian Services proposals OKRs to enhance training areas for improvement identification OKRs to achieve International Certification OKRs to achieve record profitability OKRs to secure graduation for Ivón from school OKRs to improve and optimize customer service training across the hospital
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
What's next? Try Tability's goal-setting AI
You can create an iterate on your OKRs using Tability's unique goal-setting AI.
Watch the demo below, then hop on the platform for a free trial.