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OKR template to boost sign-ups conversion to reach a 50% paying customer rate

public-lib · Published 12 months ago

Your OKR template

The OKR aims to increase the percentage of sign-ups who become paying customers to 50%. This target will be achieved using various outlined objectives and dedicated initiatives. The intention is to create an effective and efficient sales funnel that maximizes company profits and strengthens customer relationships.

The first objective involves implementing two high-converting strategies specifically designed for sign-ups each month. The selected strategies will be monitored and measured to assess their performance and effectiveness. Research will be conducted to select the most fruitful strategies followed by a detailed plan for their implementation.

The second objective is to increase the website's conversion rate by 10% monthly. This involves optimizing the website's layout for easier navigation, implementing effective call-to-action buttons on web pages, and running A/B tests to improve the performance of landing pages.

The third objective seeks to reduce the sign-up to paying customer cycle by 15%. This will involve improving the onboarding process to better showcase product benefits, implementing immediate upsell strategies post-signup, and simplifying the sign-up process to remove any possible hurdles that could deter potential customers from purchasing.
  • ObjectiveObjectiveBoost sign-ups conversion to reach a 50% paying customer rate
  • Key ResultKRImplement 2 high-converting strategies targeted at sign-ups each month
  • TaskMonitor and measure strategy performance
  • TaskResearch and select effective strategies for sign-ups
  • TaskOutline a plan for strategy implementation
  • Key ResultKRIncrease the website conversion rate by 10% each month
  • TaskOptimize website layout for easier navigation and usability
  • TaskImplement effective call-to-action buttons on web pages
  • TaskRun A/B tests to improve landing pages performance
  • Key ResultKRReduce the signup to paying customer cycle by 15%
  • TaskImprove onboarding to highlight product benefits
  • TaskImplement immediate upsell strategies post-signup
  • TaskSimplify the sign-up process to minimize hurdles
Use in Tability

How to edit and track OKRs with Tability

You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.

Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.

With Tability you can:

  • Use AI to draft a complete set of OKRs in seconds
  • Connect your OKRs and team goals to your project
  • Automate reporting with integrations and built-in dashboard

Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.

The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.

Step 1. Sign up for a free Tability account

Go tohttps://tability.app/signup and create your account (it's free!)

Step 2. Create a plan

Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.

Tability Import Options

Step 3. Use the magic importer

Click on Use magic import to open up the Magic Import modal.

Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.

Copy from the template

Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!

Importing from text

Now, just click on Import from text and let the magic happen.

Tability editor with imported content

Once your example is in the plan editor, you will be able to:

  • Edit the objectives, key results, and tasks
  • Click on the target 0 → 100% to set better target
  • Use the tips and the AI to refine your goals

Step 4. Publish your plan

Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.

Publish import

From there you will have access to all the features that will help you and your team save hours with OKR reporting.

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