Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.
What are Events OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.
We have a collection of OKRs examples for Events to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Events OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Events OKRs examples
We've added many examples of Events Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.
Hope you'll find this helpful!
OKRs to consistently rank in the top half of running events
ObjectiveConsistently rank in the top half of running events
KRParticipate in 3 local running events to gain race experience
Start a regular training schedule
Register for the chosen 3 running events
Research local running events in your area
KRIncrease weekly mileage by 10% to improve overall endurance
Calculate current weekly mileage for accurate increment
Consistently monitor progress and endurance level
Gradually increase mileage by 10% each week
KRFinish five 10k runs in under 50 minutes for enhanced speed
Schedule weekly training to progressively increase running speed
Incorporate high-intensity interval training in workouts
Monitor time on each run and adjust pace
OKRs to boost participation in wellness events through strategic alignment
ObjectiveBoost participation in wellness events through strategic alignment
KREnsure 80% of participants complete post-event satisfaction surveys
Send reminder emails regularly to encourage completion
Send out satisfaction surveys immediately following the event
Offer incentives for completing the survey
KRIncrease registration for wellness events by 15%
Send personalized email invitations to past participants
Collaborate with local influencers for event promotion
Develop engaging social media campaigns promoting wellness events
KREnhance engagement during wellness events by 25%
Offer small incentives for active participation or greater attendance
Add interactive health-related games or quizzes to wellness events
Promote wellness events through all available internal channels
OKRs to enhance employee retention through engaging virtual events
ObjectiveEnhance employee retention through engaging virtual events
KRIncrease participation in virtual events by 30%
Offer incentives or rewards for attendees
Improve engagement by incorporating interactive elements in the event
Promote the event effectively through various social media platforms
KRObtain 80% positive feedback on virtual events' effectiveness and enjoyment
Implement suggestions for event improvements
Collect feedback after each event
Develop engaging content for virtual events
KRAchieve a 20% reduction in employee turnover rate
Implement an employee engagement and recognition program
Improve benefits and compensation packages
Establish clear career progression pathways
OKRs to enhance and refine my communication skills
ObjectiveEnhance and refine my communication skills
KRPractice public speaking at four local events
Research and select four events suitable for public speaking
Register and attend these local events as a speaker
Prepare speeches relevant to each event's topic or theme
KRReceive positive feedback on communication improvement from 6 team members
Request feedback from team members regularly
Implement learned techniques into daily team interactions
Engage in training courses for effective communication skills
KRComplete two advanced communication training workshops
Attend and actively participate in these workshops
Apply learned knowledge in professional communications
Research and register for two advanced communication training workshops
OKRs to expand open mic opportunities for musicians
ObjectiveExpand open mic opportunities for musicians
KREstablish partnerships with five local venues for hosting open mic events
Draft a partnership proposal tailored for each venue
Identify potential local venues suitable for open mic events
Initiate contact and negotiate partnership terms
KRDraw in a minimum of 50 unique performers across all open mic events
Collaborate with local music schools for event promotion
Send personalized invitations to performers from previous events
Create engaging social media advertisements targeting local performers
KROrganize and successfully conduct at least 10 open mic events
Arrange necessary equipment and personnel for each event
Select venues and schedule dates for each open mic event
Promote the events through social media and local newspapers
OKRs to maximise utilisation of new sourcing tool for quality RFPs
ObjectiveMaximise utilisation of new sourcing tool for quality RFPs
KRImplement a minimum of 15 sourcing events using the new tool
Execute the sourcing events appropriately
Schedule and plan for 15 sourcing events
Identify suitable events for sourcing using the new tool
KRAchieve a 25% improvement in RFP response quality compared to last quarter
Implement mandatory review process before RFP submission
Conduct additional training on RFP creation
Utilize feedback from previous RFPs to iterate
KRConduct training sessions for team on new sourcing tool within two weeks
Develop an engaging and informative training plan
Identify key functionalities of the new sourcing tool
Schedule and implement training sessions for the team
OKRs to implement a proficient live operations team for streaming events on Netflix
ObjectiveImplement a proficient live operations team for streaming events on Netflix
KRAchieve a viewer satisfaction score of 8/10 or greater for every streamed event
Provide easy-to-access support for technical issues
Gather and respond to viewer feedback effectively
Regularly test and improve streaming quality and speed
KRRecruit and train 5 dedicated team members skilled in live operations by end of quarter
Design and implement a comprehensive training program
Advertise roles on relevant job platforms
Identify necessary skills for live operations team members
KRSuccessfully execute 3 high profile live streaming events without technical glitches
Hire expert technicians for uninterrupted live streaming
Schedule rigorous rehearsals before the actual streaming events
Procure high-quality streaming equipment
OKRs to enhance communication skills and overcome shyness
ObjectiveEnhance communication skills and overcome shyness
KRAttend two networking events every month to interact with diverse individuals
Schedule two networking events into personal calendar
Research local networking events happening nearby
Regularly engage and interact with attendees during events
KRComplete an online course in public speaking or interpersonal communication skills
Find and enroll in a relevant online public speaking course
Successfully complete and pass all course evaluations and exams
Actively participate in all course activities and assignments
KREngage in weekly activities requiring public speaking or initiating conversation with strangers
Strike up conversation with a new person in a public place daily
Volunteer to present at weekly community meetings or events
Enroll in a local weekly debate club or toastmaster session
OKRs to develop an engaging and results-driven events strategy
ObjectiveDevelop an engaging and results-driven events strategy
KRMeasure and increase participant satisfaction by 25% post-event via surveys
Create a post-event satisfaction survey for participants
Implement feedback to improve future events by 25%
Distribute the survey to all event participants
KRSecure partnerships with at least 5 industry influencers for event exposure
Identify relevant industry influencers for partnership
Draft compelling proposal for potential influencer partnerships
Follow-up proposal with individual discussions and negotiation
KRBoost event engagement by 30% through interactive and engaging execution strategies
Use visual storytelling to captivate attendees' interest
Adopt gamification methods for interactive participant involvement
Implement live polls/quizzes to encourage audience participation
OKRs to generate 22 NBS marketing opportunities during live events
ObjectiveGenerate 22 NBS marketing opportunities during live events
KRDevelop engaging interactive activities to generate at least 30 potential leads
Implement activities and track participant data
Design interactive activities related to our product/service
Research current successful lead generation strategies
KRSecure partnership with at least 10 event organizers for marketing purposes
Identify potential event organizers suitable for partnership
Negotiate partnership agreements and finalize deals
Draft and send out proposal letters to targets
KRConvert 70% of these potential leads into actual marketing opportunities
Follow-up persistently but professionally with potential leads
Identify leads' interests and modify marketing strategy accordingly
Provide personalized, compelling product or service presentations
Events OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated Events OKR dashboards

Your quarterly OKRs should be tracked weekly if you want to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, you can move to Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Events OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to successfully complete video editing project
OKRs to achieve consistent system uptime of 99.9%
OKRs to analyze investment performance across different regions
OKRs to ensure full compliance with health and safety regulations
OKRs to enhance client relations through first art refusals' follow-up
OKRs to achieve a passing grade in English class