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2 strategies and tactics for Board Member

What is Board Member strategy?

Every great achievement starts with a well-thought-out plan. It can be the launch of a new product, expanding into new markets, or just trying to increase efficiency. You'll need a delicate combination of strategies and tactics to ensure that the journey is smooth and effective.

Finding the right Board Member strategy can seem daunting, particularly when you're focused on your daily workload. For this reason, we've compiled a selection of examples to fuel your inspiration.

Transfer these examples to your app of choice, or opt for Tability to help keep you on track.

How to write your own Board Member strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Board Member strategy examples

You will find in the next section many different Board Member tactics. We've included action items in our templates to make it as actionable as possible.

Strategies and tactics for planning company structure and shares holding

  • ⛳️ Strategy 1: Define company structure

    • Identify and define the core departments required for company operations
    • Establish the hierarchy within each department for clear reporting lines
    • Outline roles and responsibilities for each department and position
    • Decide on legal entity type suitable for the company (e.g., LLC, Corporation)
    • Develop an organisational chart to visualise the company structure
    • Determine key positions and recruit individuals with required expertise
    • Create job descriptions and KPIs for each position
    • Establish an internal communication protocol to enhance inter-departmental collaboration
    • Set up regular meetings and progress reviews
    • Implement a feedback system for continuous improvement
  • ⛳️ Strategy 2: Create a shares holding structure

    • Determine total number of shares to be issued
    • Consult with a legal advisor to comply with regulatory requirements
    • Identify potential investors or partners and their interests
    • Define shareholders’ rights and responsibilities
    • Create a shareholder agreement outlining the terms of shareholding
    • Establish a share distribution strategy to align with company goals
    • Record and maintain a comprehensive shareholder register
    • Conduct an initial valuation of company shares
    • Develop a strategy for future equity financing
    • Review and update the shareholding structure periodically
  • ⛳️ Strategy 3: Strengthen corporate governance

    • Formulate a board of directors equipped with diverse expertise
    • Develop policies and procedures to govern the company’s operations
    • Implement a risk management framework to anticipate and mitigate business risks
    • Promote ethical standards and transparency in all dealings
    • Schedule regular board meetings to review company performance
    • Establish an audit committee to oversee financial and operational components
    • Develop a performance evaluation system for board members
    • Encourage stakeholder engagement through regular communications
    • Implement sustainability practices to enhance corporate responsibility
    • Adapt corporate policies in response to legal and market changes

Strategies and tactics for expanding Sterling Tour and Travel Agency into the Kenyan Market

  • ⛳️ Strategy 1: Forge strategic partnerships

    • Identify and partner with a medium-sized Kenyan tour and travel agency
    • Leverage the local partner’s market knowledge and customer base
    • Align services to meet local cultural and tourist preferences
    • Ensure clear communication channels with partners
    • Negotiate mutually beneficial terms in partnership agreements
    • Engage local travel influencers to promote joint offerings
    • Create co-branded marketing materials with local partners
    • Host joint events and travel expos to increase brand visibility
    • Develop shared objectives and performance metrics
    • Regularly review and refine partnership strategies
  • ⛳️ Strategy 2: Adapt services to local market conditions

    • Research and understand customer preferences in Kenya
    • Develop Kenya-specific travel packages including popular destinations
    • Implement a pricing strategy that reflects local purchasing power
    • Offer flexible payment options tailored to Kenyan market needs
    • Launch culturally immersive experiences like safaris and heritage tours
    • Translate marketing materials into Swahili and other local languages
    • Align services with environmental and cultural preservation initiatives
    • Conduct training sessions for employees on local customs and practices
    • Incorporate feedback from local customers into service offerings
    • Regularly update offerings based on seasonal tourist trends
  • ⛳️ Strategy 3: Enhance marketing and brand awareness

    • Launch social media campaigns targeting Kenyan travellers
    • Partner with local influencers to widen digital reach
    • Participate in local and international travel expos
    • Utilise radio and print media to reach different demographics
    • Highlight local partnerships in marketing communications
    • Develop emotional and engaging storytelling content
    • Create promotional videos showcasing Kenyan attractions
    • Establish a customer referral programme
    • Leverage customer testimonials in marketing materials
    • Conduct surveys to measure brand awareness and adapt strategies

How to track your Board Member strategies and tactics

Having a plan is one thing, sticking to it is another.

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to keep your strategy agile – otherwise this is nothing more than a reporting exercise.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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