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4 strategies and tactics for Content Writer

What is Content Writer strategy?

Every great achievement starts with a well-thought-out plan. It can be the launch of a new product, expanding into new markets, or just trying to increase efficiency. You'll need a delicate combination of strategies and tactics to ensure that the journey is smooth and effective.

Finding the right Content Writer strategy can be daunting, especially when you're busy working on your day-to-day tasks. This is why we've curated a list of examples for your inspiration.

Copy these examples into your preferred tool, or utilize Tability to ensure you remain accountable.

How to write your own Content Writer strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Content Writer strategy examples

You will find in the next section many different Content Writer tactics. We've included action items in our templates to make it as actionable as possible.

Strategies and tactics for launching the Training Academy

  • ⛳️ Strategy 1: Develop a comprehensive profile

    • Compile a detailed professional bio
    • List credentials, certifications, and awards
    • Document training expertise areas
    • Collect and include testimonials and case studies
    • Design a professional logo and brand identity
    • Arrange a professional photoshoot
    • Publish the portfolio on the training institute's website
    • Create printed materials with the portfolio
    • Update the portfolio on social media profiles
    • Maintain the portfolio by regularly adding new testimonials and achievements

  • ⛳️ Strategy 2: Enhance online presence and engagement

    • Develop a dedicated webpage on the training institute’s website
    • Publish content regularly including articles, blog posts, and case studies
    • Optimize the website for SEO
    • Enhance LinkedIn profile and engage regularly
    • Create and manage Instagram and Facebook accounts
    • Launch a YouTube channel with training videos and webinars
    • Use targeted ads on social media
    • Implement Google Ads for increased reach
    • Gather and publish customer reviews online
    • Monitor and engage with audience feedback on social media

  • ⛳️ Strategy 3: Expand networking and build strategic partnerships

    • Schedule speaking engagements at industry events and conferences
    • Organize workshops and webinars
    • Collaborate with brands and organisations in Saudi Arabia
    • Join relevant industry associations
    • Reach out to HR professionals for potential collaborations
    • Attend industry seminars and networking events
    • Develop joint ventures with complementary training providers
    • Establish partnerships with universities and colleges
    • Engage in community events to increase visibility
    • Form alliances with international training institutes
marketingengagementtrainerhr-professionalsmarketing-teamcontent-creation-team
Implement these strategies

Strategies and tactics for launching a new feature on homepage for inspirational storytelling

  • ⛳️ Strategy 1: Develop compelling content

    • Identify key storytelling themes aligned with the brand's values
    • Collaborate with top brand partners to create engaging stories
    • Hire freelance writers or content creators with expertise in storytelling
    • Develop a content calendar that plans storytelling posts in advance
    • Create multimedia content like videos, podcasts, and articles
    • Use customer testimonials and case studies to build relatable stories
    • Coordinate with the design team for visually appealing layouts
    • Conduct A/B testing to find the best performing content formats
    • Optimise content for SEO to drive organic traffic
    • Regularly update and refresh stories to keep content dynamic and engaging

  • ⛳️ Strategy 2: Integrate the feature seamlessly

    • Design wireframes and prototypes for the new feature
    • Get customer feedback on the prototypes to identify any usability issues
    • Work with the development team to integrate the feature into the homepage
    • Ensure the feature is mobile-responsive and performs well on all devices
    • Include interactive elements to increase user engagement
    • Test the feature extensively in a staging environment
    • Fix any bugs or issues identified during testing
    • Launch the feature in phases to monitor performance
    • Provide a tutorial or guide to help users navigate the feature
    • Monitor analytics to track user engagement and make adjustments as needed

  • ⛳️ Strategy 3: Promote the new feature

    • Create a marketing plan that includes email, social media, and on-site promotion
    • Partner with influencers or brand ambassadors to generate buzz
    • Develop a launch campaign that highlights the benefits of the new feature
    • Use targeted ads to reach a broader audience
    • Offer exclusive content or incentives for early adopters
    • Set up a dedicated landing page explaining the feature and its benefits
    • Engage with customers on social media to promote the stories
    • Send out press releases to relevant media outlets
    • Monitor feedback and reviews to address any concerns promptly
    • Continuously promote new stories and updates to maintain interest
storytellingengagementfreelance-writerscontent-creatorsdesign-teamdevelopment-team
Implement these strategies

Strategies and tactics for creating a publicly-friendly strategic plan

  • ⛳️ Strategy 1: Simplify language and presentation

    • Review the internal plan to identify complex language and jargon
    • Rewrite sections using simple, clear language suitable for a general audience
    • Summarise key points of each section to make them more digestible
    • Use bullet points or numbered lists for clarity
    • Incorporate visuals such as charts and infographics to convey data
    • Include a glossary of terms that may still require explanation
    • Test the revised plan on a group unfamiliar with the content to gauge understandability
    • Iterate the document based on feedback received from the test group
    • Ensure a consistent tone that aligns with public expectations
    • Proofread the final version for language errors and clarity

  • ⛳️ Strategy 2: Focus on key themes and messages

    • Identify the main themes of the internal strategic plan
    • Select 3-5 key messages that resonate with the public interest
    • Create a concise summary or executive overview based on these themes
    • Highlight outcomes and impacts rather than processes
    • Relate the strategic goals to common societal benefits or values
    • Ensure alignment between the plan's messages and the organisational vision
    • Simplify technical details while maintaining the core message
    • Incorporate case studies or examples that illustrate the themes
    • Develop a FAQ section addressing potential public concerns or queries
    • Consult key stakeholders to validate the chosen themes and messages

  • ⛳️ Strategy 3: Enhance engagement and accessibility

    • Create an engaging title and introduction to capture interest
    • Integrate multimedia elements like videos or podcasts to appeal to different audiences
    • Make the plan accessible in both print and digital formats
    • Consider accessibility options such as large print or screen reader compatibility
    • Distribute on multiple platforms, including social media and the corporate website
    • Solicit feedback from the audience to improve the plan's relevance
    • Organise webinars or public briefings to present the plan and allow for Q&A
    • Collaborate with influencers or public figures to endorse the plan
    • Offer downloadable versions or summaries for easy sharing
    • Monitor engagement metrics to assess public interest and understanding
simplificationengagementcontent-writerpublic-relations-specialistcommunications-teammarketing-team
Implement these strategies

Strategies and tactics for building a successful food blog and vlog

  • ⛳️ Strategy 1: Develop your brand identity

    • Define your unique selling proposition (USP) and what sets you apart
    • Choose a memorable name and secure the domain
    • Design a cohesive logo and brand visuals
    • Identify your target audience and create personas
    • Develop a content style guide to ensure consistency
    • Select a colour palette and fonts for brand recognition
    • Create a mission statement that aligns with your brand
    • Develop a tagline that encapsulates your brand essence
    • Set up social media profiles with consistent branding
    • Design a professional and user-friendly website layout

  • ⛳️ Strategy 2: Create high-quality and engaging content

    • Build a content calendar to plan posts and videos
    • Research trending topics and keywords for SEO
    • Take high-quality photos and videos of your dishes
    • Write engaging, easy-to-follow recipes and instructions
    • Include personal stories or anecdotes to connect with the audience
    • Regularly publish a mix of blog posts and vlogs to keep content fresh
    • Collaborate with other food bloggers or influencers for guest posts
    • Conduct live cooking sessions or Q&A to engage viewers
    • Include printable recipe cards and nutrition information
    • Optimize videos for different platforms, such as YouTube and Instagram

  • ⛳️ Strategy 3: Grow your audience and community

    • Use social media platforms to share and promote your content
    • Engage with your audience by responding to comments and messages
    • Leverage SEO to increase visibility on search engines
    • Host contests or challenges to encourage audience participation
    • Build an email list and send out regular newsletters
    • Network with other bloggers by attending food events or online forums
    • Utilise paid advertisements to reach a wider audience
    • Create a Facebook group or online community around your niche
    • Offer incentives for referrals and shareable content
    • Track analytics to understand audience behaviour and preferences
brandingengagementphotographerwritermarketing-teamcontent-creation-team
Implement these strategies

How to track your Content Writer strategies and tactics

Having a plan is one thing, sticking to it is another.

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to keep your strategy agile – otherwise this is nothing more than a reporting exercise.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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