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OKR template to increase customer retention rate

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Your OKR template

The OKR aims at increasing customer retention rate. The first objective is to raise the rate of repeat purchases from existing customers by 15%. This goal is to be achieved by putting in place a customer loyalty program, developing personalized offers based on past purchases, and improving post-purchase follow-up.

The succeeding goal is to effect a 10% reduction in the monthly customer churn rate. This is to be accomplished through improving customer service response times, adopting another customer loyalty rewards program and analyzing, then addressing common complaints.

The OKR's next objective seeks to improve customer satisfaction rate by 20% according to quarterly surveys. This target is set to be reached via the utilization of collected data to enhance the quality of products or services offered. A comprehensive customer feedback collection system is to be put in place and weekly employee training programs are to be developed focusing on customer service.

The OKR mainly focuses on customer retention and satisfaction through a variety of strategies including improved service response, discounted offerings, and employee training. It promotes a customer-centric approach to business operations ensuring a good customer experience leading to a higher retention rate.
  • ObjectiveObjectiveIncrease customer retention rate
  • Key ResultKRIncrease repeat purchases from existing customers by 15%
  • TaskImplement customer loyalty program for rewarding repeat business
  • TaskDevelop personalised offers based on previous purchases
  • TaskImprove post-purchase follow-up with personalized thank you emails
  • Key ResultKRAchieve 10% reduction in monthly customer churn rate
  • TaskImprove customer service response times
  • TaskImplement a customer loyalty rewards program
  • TaskAnalyze and address common complaints
  • Key ResultKRImprove customer satisfaction rate by 20% as per quarterly surveys
  • TaskUtilize collected data to enhance product or service quality
  • TaskImplement comprehensive customer feedback collection system
  • TaskDevelop weekly employee customer service training programs
Use in Tability

How to edit and track OKRs with Tability

You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.

Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.

With Tability you can:

  • Use AI to draft a complete set of OKRs in seconds
  • Connect your OKRs and team goals to your project
  • Automate reporting with integrations and built-in dashboard

Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.

The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.

Step 1. Sign up for a free Tability account

Go tohttps://tability.app/signup and create your account (it's free!)

Step 2. Create a plan

Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.

Tability Import Options

Step 3. Use the magic importer

Click on Use magic import to open up the Magic Import modal.

Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.

Copy from the template

Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!

Importing from text

Now, just click on Import from text and let the magic happen.

Tability editor with imported content

Once your example is in the plan editor, you will be able to:

  • Edit the objectives, key results, and tasks
  • Click on the target 0 → 100% to set better target
  • Use the tips and the AI to refine your goals

Step 4. Publish your plan

Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.

Publish import

From there you will have access to all the features that will help you and your team save hours with OKR reporting.

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