OKR template to create an influential digital platform for societal issues
This OKR is centered around creating an influential digital platform for discussing societal issues. The primary objective is to attract diverse users to the platform, which will be measured by a 30% increase in registered users from various demographic backgrounds. Special promotions for new registrations, partnerships with diverse communities and influencers, and a multichannel marketing campaign will be initiatives to meet this objective.
The second objective is content based, producing and publishing 50 unique high-quality pieces centred on societal issues. Progress will be calculated based on the number of pieces produced and published. Initiatives include researching, writing, and editing each piece, publishing across multiple platforms, and identifying relevant societal topics for the content.
The third objective focuses on user engagement, with a goal of achieving a 20% rate of active discussions and comments on the posts. This involves facilitating interaction among the users, which will be promoted by developing an incentive system for active participation, creating engaging content, and encouraging active conversations and user interactions.
In order to realise this OKR, a comprehensive strategy blending user acquisition, diverse content production, and high user engagement must be established and executed. A constant review of the outcomes from each initiative will aid in understanding their effectiveness and in making any necessary iterations or adjustments.
The second objective is content based, producing and publishing 50 unique high-quality pieces centred on societal issues. Progress will be calculated based on the number of pieces produced and published. Initiatives include researching, writing, and editing each piece, publishing across multiple platforms, and identifying relevant societal topics for the content.
The third objective focuses on user engagement, with a goal of achieving a 20% rate of active discussions and comments on the posts. This involves facilitating interaction among the users, which will be promoted by developing an incentive system for active participation, creating engaging content, and encouraging active conversations and user interactions.
In order to realise this OKR, a comprehensive strategy blending user acquisition, diverse content production, and high user engagement must be established and executed. A constant review of the outcomes from each initiative will aid in understanding their effectiveness and in making any necessary iterations or adjustments.
Create an influential digital platform for societal issues
Increase registered users by 30% with diverse demographics
Offer special promotions for new user registrations- Develop partnerships with diverse communities and influencers
- Implement a targeted multichannel marketing campaign
- Produce and publish 50 unique high-quality content pieces on societal issues
- Research, write, and edit each piece
- Publish content through various channels
- Identify 50 societal issues for content topics
- Achieve 20% user engagement via active discussions and comments on posts
- Develop a user reward/incentive system for active participation
- Create engaging content encouraging active discussions
- Moderately promote active conversation and user interaction