Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.
What are Content Quality OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.
We have curated a selection of OKR examples specifically for Content Quality to assist you. Feel free to explore the templates below for inspiration in setting your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Content Quality OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Content Quality OKRs examples
You will find in the next section many different Content Quality Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
OKRs to enhance content quality to align with updated guidelines
ObjectiveEnhance content quality to align with updated guidelines
KRIncrease guideline-adherence in updated content by 90% measured through internal assessments
Implement regular internal assessments for content update- Conduct training on guideline adherence
- Develop feedback mechanism for content contributors
- KRConduct a comprehensive review of all content by week 3
- Allocate specific review tasks to team members
- Compile all content for review by end of week 1
- Complete all reviews and edits by end of week 3
- KRIdentify and correct 75% of non-compliant content items by week 5
- Identify non-compliant content within available resources
- Analyze and categorize identified non-compliant content
- Implement corrections for 75% of identified non-compliant content
OKRs to elevate content quality across all social platforms
- ObjectiveElevate content quality across all social platforms
- KRIncrease average engagement rate per post by 20%
- Create content targeting audience interests and preferences
- Initiate interactive activities like poll or contest
- Boost posts with high engagement rates
- KRImplement a rigorous content review process leading to 100% checked posts
- Develop comprehensive content guidelines and review checklist
- Establish quality control with routine audits
- Designate and train content review team
- KRReduce content-related complaints and reports by 30%
- Implement regular content quality checks
- Provide user-friendly reporting mechanisms
- Improve content moderation with AI and manual strategies
OKRs to enhance lead generation by delivering high-quality content
- ObjectiveEnhance lead generation by delivering high-quality content
- KRImprove content engagement metrics by 30% to gain a qualified audience
- Share content regularly on all social media platforms
- Develop engaging, high-quality content targeting user interests
- Enhance SEO practices to secure higher organic search results
- KRPublish 20% more high-quality, lead-generating content pieces to capture prospective leads
- Assign more resources to content production
- Identify topics that resonate with our target audience
- Test and refine lead-generation strategies
- KRIncrease monthly MQLs by 25% through leveraging SEO in content creation
OKRs to enhance quality and reach of written content at TechnoStruct Academy
- ObjectiveEnhance quality and reach of written content at TechnoStruct Academy
- KRIncrease weekly content output by 25% without compromising quality
- Prioritize content production within your weekly schedule
- Organize and streamline content creation process
- Invest in automation tools for efficiency
- KRAchieve a 20% increase in reader engagement metrics
- Implement a user-friendly comment section
- Develop and implement a personalized content recommendation system
- Increase frequency of engaging, interactive posts
- KRReceive positive feedback on 90% of content published
- Consistently create high-quality, engaging content
- Regularly solicit reader feedback to make improvements
- Implement changes based on received feedback swiftly
OKRs to successfully complete 80% of the content project
- ObjectiveSuccessfully complete 80% of the content project
- KREnhance content quality by getting two positive feedback per week from the editor
- Request feedback after implementing changes
- Incorporate editor's suggested changes in content
- Submit articles regularly for the editor's review
- KRDecrease project revision rate by 15% through careful drafting and editing
- Train staff on meticulous proofreading techniques
- Increase frequency of project editing cycles
- Implement stringent project drafting protocols
- KRIncrease daily writing output by 20% to fast-track the project
- Enhance writing efficiency through training/tools
- Limit distractions during writing periods
- Allocate more daily hours exclusively to writing tasks
OKRs to improve the quality and relevancy of content through comprehensive revisions
- ObjectiveImprove the quality and relevancy of content through comprehensive revisions
- KRRaise positive reader feedback on revised content by 25%
- Include a call-to-action encouraging readers to leave feedback
- Enhance content quality through professional proofreading and editing
- Implement surveys to collect readers' opinions on revisions
- KRIncrease peer reviews per article by 30% to ensure thorough evaluation
- Improve training for potential reviewers
- Develop and implement a new, incentivized peer-review policy
- Mandate additional reviews during article submission procedure
- KRReduce average article revision time by 20% without compromising quality
- Utilize article review templates to streamline process
- Implement time-management training for article review team
- Automate revising process using language editing software
OKRs to increase LinkedIn brand engagement
- ObjectiveIncrease LinkedIn brand engagement
- KREnhance shares of LinkedIn posts by 30% within the quarter
- Improve post content quality, incorporating engaging visuals and compelling text
- Increase frequency of shares with networking connections and groups
- Utilize LinkedIn's analytic tools to monitor post performance
- KRAchieve a 20% rise in comments on LinkedIn posts by next quarter
- Promptly respond to and interact with commenters
- Increase posting frequency and share relevant, engaging content
- Use popular and trending hashtags in posts
- KRAchieve a 10% increase in LinkedIn page followers by quarter end
- Implement a targeted LinkedIn ad campaign to attract followers
- Promote LinkedIn page on other social media platforms
- Regularly post high-quality, engaging content
OKRs to consistently publish high-quality content aligned with audience needs
- ObjectiveIncrease audience engagement through high-quality content
- KRAchieve a minimum of X% engagement rate on all social media platforms
- KRImplement X new content formats to diversify and expand our audience reach
- KRIncrease website traffic by X% through SEO optimization
- KRIncrease email open rates by X% through personalized and segmented email campaigns
OKRs to elevate campaign quality and maintain consistency across all platforms
- ObjectiveElevate campaign quality and maintain consistency across all platforms
- KRObtain a 90% satisfaction score from client feedback on campaign aesthetics
- Regularly update and refine the aesthetic details as per client needs
- Implement client’s suggestions and feedback in the designs
- Hold brainstorming sessions about campaign's visual design improvements
- KRIncrease campaign engagement rate by 25% on all platforms
- Enhance targeting efforts to reach core demographic
- Utilize A/B testing to optimize engagement
- Implement diverse content strategy across all platforms
- KRLaunch a minimum of 5 campaigns per platform, each exceeding previous conversion rates
- Monitor and optimize campaigns to surpass old rates
- Create 5 unique campaigns for each platform
- Identify successful past campaigns for benchmarking
OKRs to increase high-quality backlinks for improved domain authority
- ObjectiveBoost domain authority by acquiring high-quality backlinks
- KRSecure backlinks from at least 10 new high-authority websites
- KRAchieve 50% increase in referral traffic through link building efforts
- KRIncrease organic search traffic by 15% with new backlink acquisition
- KRMonitor and track domain authority improvement using reliable metrics
Content Quality OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated OKR dashboards
The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, you can move to Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Content Quality OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to enhance the integration platform and developer environment
- OKRs to achieve high app store ratings through positive reviews
- OKRs to enhance my teaching effectiveness and student engagement
- OKRs to establish a precise reporting process for Lee
- OKRs to elevate understanding in Monitoring and Evaluation (M&E)
- OKRs to successfully launch ATWOME's Injection Service in Florida