OKR template to boost global visibility of our brand
This OKR sets out the ambition to increase the global visibility of the brand. The first outcome is to establish partnerships with five internationally recognized influencers, accomplished through the identification of suitable influencers, communication and negotiation of partnership terms, and creation of personalized partnership proposals.
The second outcome revolves around increasing the brand's presence in three untapped foreign markets. This involves executing marketing campaigns to raise brand awareness, conducting market research to identify potential new markets, and developing an entry strategy for each market.
The third outcome focuses on boosting the brand's social media following by 30% across all platforms. Undertaking collaborations with industry influencers and peers, promoting social media profiles online and offline, and regularly creating and sharing engaging content, are the initiatives that will drive this outcome.
Overall, the strategy is a mix of influencer partnerships, market penetration, and social media growth to amplify the brand's global visibility.
The second outcome revolves around increasing the brand's presence in three untapped foreign markets. This involves executing marketing campaigns to raise brand awareness, conducting market research to identify potential new markets, and developing an entry strategy for each market.
The third outcome focuses on boosting the brand's social media following by 30% across all platforms. Undertaking collaborations with industry influencers and peers, promoting social media profiles online and offline, and regularly creating and sharing engaging content, are the initiatives that will drive this outcome.
Overall, the strategy is a mix of influencer partnerships, market penetration, and social media growth to amplify the brand's global visibility.
Boost global visibility of our brand
Establish partnerships with 5 internationally recognized influencers
Identify influencers that align with our brand and products- Initiate communication and negotiate terms of partnerships
- Draft personalized proposals for partnership collaborations
- Gain presence in 3 untapped foreign markets
- Execute marketing campaigns to promote brand awareness
- Identify potential foreign markets through market research
- Develop a market entry strategy for each location
- Increase social media followers by 30% across all platforms
- Collaborate with industry influencers and peers
- Promote social media profiles offline and online
- Create and share engaging content regularly