12 customisable OKR examples for Engagement Strategies
What are Engagement Strategies OKRs?
The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.
OKRs are quickly gaining popularity as a goal-setting framework. But, it's not always easy to know how to write your goals, especially if it's your first time using OKRs.
To aid you in setting your goals, we have compiled a collection of OKR examples customized for Engagement Strategies. Take a look at the templates below for inspiration and guidance.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Engagement Strategies OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Our customisable Engagement Strategies OKRs examples
You'll find below a list of Objectives and Key Results templates for Engagement Strategies. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
1. OKRs to drive employee engagement through effective Compensation & Benefits strategies
Drive employee engagement through effective Compensation & Benefits strategies
Reduce benefits-related inquiries by 20% through improving benefits communication
Develop clear, comprehensive benefits documentation for employees- Create a dedicated benefits FAQ section on internal portal
- Implement regular awareness sessions regarding benefits
- Implement a reward system leading to 15% more positive employee feedback
- Identify what truly motivates employees for suitable rewards
- Implement and communicate the new reward system companywide
- Create a clear, attainable, reward-based performance metric
- Increase participation in compensation surveys by 25%
- Provide incentives for completing the survey
- Develop engaging marketing materials to promote compensation surveys
- Simplify the process to fill out surveys
2. OKRs to improve stakeholder engagement and communication plan to enhance project success
- Improve stakeholder engagement and communication plan to enhance project success
- Increase stakeholder satisfaction rating by 10% through improved communication and engagement strategies
- Create an online platform to provide stakeholders with easy access to information and updates
- Establish a consistent schedule for stakeholder meetings and ensure relevant topics are discussed
- Implement regular surveys to gather stakeholder feedback and identify areas for improvement
- Develop targeted communication strategies to effectively reach and engage stakeholders
- Conduct stakeholder feedback survey to measure effectiveness of the communication and engagement plan
- Analyze survey responses to identify areas of improvement for the communication and engagement plan
- Implement changes based on survey findings to enhance effectiveness of communication and engagement strategies
- Conduct a follow-up survey to assess the impact of implemented changes and gather additional feedback
- Create and distribute stakeholder feedback survey to gather opinions and suggestions
- Identify and prioritize key stakeholders by analyzing their influence and interest in the project
- Assess influence levels of stakeholders by analyzing their past involvement and decision-making power
- Determine stakeholders' level of interest in the project through surveys, interviews, or feedback sessions
- Prioritize stakeholders based on their influence and the level of interest they hold
- Conduct stakeholder analysis to identify individuals or organizations involved in the project
- Implement at least three initiatives aimed at strengthening relationships with key stakeholders
3. OKRs to boost African tourism through innovative strategies
- Boost African tourism through innovative strategies
- Forge 5 new partnerships with Africa-based tourism agencies
- Reach out initially with partnership proposals
- Research top Africa-based tourism agencies
- Follow up and finalize agreements
- Achieve a 15% rise in social media engagement
- Run interactive promotions or contests
- Respond promptly to all comments and messages
- Increase the frequency of posts with engaging content
- Increase website's monthly unique visitors by 20%
- Utilize social media platforms for website promotion
- Develop engaging, relevant, and fresh content regularly
- Implement SEO strategies to enhance search engine visibility
4. OKRs to increase engagement with 5 new 'non-Everyday' producers
- Increase engagement with 5 new 'non-Everyday' producers
- Facilitate their first project or engagement by end of Week 12
- Implement project or engagement by Week 12
- Define the goals of the project or engagement by Week 9
- Assign roles and set timeline by Week 10
- Secure commitment from at least 5 out of these producers to engage by Week 8
- Reach out to these producers with a compelling pitch
- Negotiate and finalize engagement commitment by Week 8
- Identify and shortlist 5 producers for potential engagement
- Identify and connect with 10 potential 'non-Everyday' producers by end of Week 4
- Research and identify 10 potential 'non-Everyday' producers
- Send out connection requests or emails by Week 4
- Draft personalized connection requests or emails
5. OKRs to enhance marketing effectiveness and reach
- Enhance marketing effectiveness and reach
- Increase social media engagement by 30%
- Engage with audience via comments, shares, and direct messages
- Develop and implement a consistent posting schedule
- Initiate regular, interactive content such as polls and quizzes
- Boost email open rates by 25%
- Improve subject lines for increased intrigue and relevance
- Segment email list for targeted, personalized content
- Optimize send times based on recipient activity
- Attract 20% more unique website visitors through SEO strategies
- Improve site speed and mobile responsiveness
- Increase backlinks through guest blogging on relevant sites
- Implement targeted keyword research to optimize website content
6. OKRs to elevate brand awareness and conversion rates through dynamic marketing strategies
- Elevate brand awareness and conversion rates through dynamic marketing strategies
- Achieve a 15% increase in social media engagement through intriguing content
- Monitor audience engagement trends and adjust strategies accordingly
- Regularly update social media with intriguing, resonating materials
- Identify trending topics for more relevant, engaging content
- Increase website traffic by 20% through improved SEO techniques
- Boost local SEO by improving the quality of backlinks
- Incorporate relevant keywords throughout the website content
- Optimize website for mobile and page loading speed
- Generate a 10% uplift in online sales from effective email marketing campaigns
- Segment customer base for personalized, targeted email campaigns
- Test and optimize email subject lines for open rates
- Analyze campaign data to improve future email strategies
7. OKRs to shift newsroom operations towards a topic-first communication approach
- Shift newsroom operations towards a topic-first communication approach
- Increase audience engagement by 15% through topic-first content
- Research popular topics among current audience members
- Monitor and adjust content based on audience feedback
- Develop compelling content based on chosen topics
- Improve team knowledge on 5 key topics by 30% through training sessions
- Identify 5 key topics necessitating improved team knowledge
- Organize comprehensive training sessions on these topics
- Evaluate team's understanding after each session
- Reduce time spent on channel-focused strategies by 25%
- Streamline content creation for all platforms
- Implement automation tools for posting schedules
- Delegate channel strategy work among team members
8. OKRs to develop and Enhance Learning Aptitude
- Develop and Enhance Learning Aptitude
- Achieve 85% or higher on weekly learning aptitude assessments
- Utilize practice tests to simulate actual assessments
- Seek help for difficult topics from teachers or peers
- Allocate daily study hours to grasp required learning material
- Improve reading speed and comprehension by 30% through regular practice
- Read daily for at least 30 minutes to increase speed and comprehension
- Attend a speed reading seminar or course
- Practice comprehension exercises from online resources
- Complete 3 online courses on effective learning strategies
- Consistently participate and complete coursework
- Research and select three online courses on effective learning strategies
- Register and pay for chosen online courses
9. OKRs to enhance outreach with effective marketing strategies and brand visibility
- Enhance outreach with effective marketing strategies and brand visibility
- Increase social media organic engagement by 30%
- Encourage audience interaction through quizzes and contests
- Develop and share high-quality, relevant content regularly
- Boost posts visibility using suitable hashtags and keywords
- Secure 5 new partnerships with relevant businesses for brand cross-promotion
- Implement marketing campaign that results in 20% increase in website traffic
- Develop engaging content and visuals for digital marketing materials
- Implement SEO strategy for improved online visibility
- Conduct targeted social media advertising campaigns
10. OKRs to enhance instructional strategies for better student comprehension
- Enhance instructional strategies for better student comprehension
- Conduct two peer-observed teaching sessions and apply received feedback
- Schedule two teaching sessions with peers observing
- Document changes and track progress
- Apply feedback from those sessions to practice
- Complete two professional development courses focused on innovative teaching methods
- Identify two development courses targeting innovative teaching methods
- Sign up for selected professional development courses
- Finish coursework and obtain completion certificates
- Increase student engagement by 20% as measured by classroom participation and assessment scores
- Conduct regular quizzes for assessment score improvement
- Provide personalised feedback to encourage student involvement
- Implement interactive learning methods to boost class participation
11. OKRs to improve talent onboarding and retention strategies
- Improve talent onboarding and retention strategies
- Decrease new hire turnover rate by 20%
- Establish a mentorship program for new employees
- Implement a comprehensive and engaging orientation program
- Improve the company's benefits and compensation package
- Implement improved onboarding program leading to 95% new hire satisfaction
- Develop an interactive, comprehensive orientation for new hires
- Survey new hires to identify areas needing improvement
- Regularly update onboarding materials based on feedback
- Increase retention rate to 90% among employees within their first year
- Create clear advancement opportunities within the company
- Implement comprehensive onboarding program for new hires
- Regularly conduct employee satisfaction surveys
12. OKRs to reduce turnover rate through retention strategies
- Increase employee retention rate
- Implement a mentorship program for new employees
- Host monthly employee appreciation events
- Conduct exit interviews and analyze feedback to improve retention efforts
- Develop a career growth plan for each employee
Engagement Strategies OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tability's audit dashboard will highlight opportunities to improve OKRsTip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tability's check-ins will save you hours and increase transparencyTip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Engagement Strategies OKRs in a strategy map
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.
Tability's Strategy Map makes it easy to see all your org's OKRsIf you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Engagement Strategies OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to accelerate service transformation through innovation and benchmarking
- OKRs to successfully pass my English class
- OKRs to boost sales to achieve profitable standing
- OKRs to build a Python tool for efficient tracing of community cohort members
- OKRs to increase Net Promoter Score to 60
- OKRs to accelerate response time by 50%
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
What's next? Try Tability's goal-setting AI
You can create an iterate on your OKRs using Tability's unique goal-setting AI.
Watch the demo below, then hop on the platform for a free trial.