OKR template to boost the income of the flight training academy
The main objective of this OKR is to increase the revenue of the flight training academy. This financial elevation can be achieved through several strategic outcomes which include: driving enrolment rates up by 20%, upselling advanced classes to existing students, and launching profitable new training packages.
To attract newcomers, strategies such as the implementation of an effective digital marketing campaign, the organization of monthly open-house events, and the design of enticing scholarship packages for new enrollees are in place. These strategies aim to showcase the benefits of training at the academy and entice potential students to enroll.
To encourage existing students to take up more advanced classes, the academy plans to identify students ready for further training, to promote benefits of these advanced classes and to offer early enrollment incentives. The intention here is to not only benefit the students with advanced training, but also to increase the income generated by the academy.
Finally, an increase in revenue is also expected to come from the launch of two new training packages. The academy plans to develop a comprehensive curriculum for these new packages, market these packages towards targeted customers and monitor and optimize sales revenue progress for the achievement of a 15% revenue increase.
To attract newcomers, strategies such as the implementation of an effective digital marketing campaign, the organization of monthly open-house events, and the design of enticing scholarship packages for new enrollees are in place. These strategies aim to showcase the benefits of training at the academy and entice potential students to enroll.
To encourage existing students to take up more advanced classes, the academy plans to identify students ready for further training, to promote benefits of these advanced classes and to offer early enrollment incentives. The intention here is to not only benefit the students with advanced training, but also to increase the income generated by the academy.
Finally, an increase in revenue is also expected to come from the launch of two new training packages. The academy plans to develop a comprehensive curriculum for these new packages, market these packages towards targeted customers and monitor and optimize sales revenue progress for the achievement of a 15% revenue increase.
Boost the income of the flight training academy
Attain a 20% increase in new student enrollments
Implement a robust digital marketing campaign- Organize monthly open-house events for prospects
- Design attractive scholarship packages for new enrollees
- Upsell advanced classes to 30% of existing students
- Identify students ready for advanced classes
- Promote benefits of advanced classes to them
- Offer incentives for early enrollment
- Launch two new training packages, resulting in a 15% revenue increase
- Develop comprehensive curriculum for two new training packages
- Market new packages toward targeted customer base
- Monitor and optimize sales revenue progress