OKR template to boost our digital subscription numbers
The OKR focuses on increasing the company's digital subscription numbers. The first objective seeks to reduce the subscription churn rate by 5% through improved user experience and satisfaction. To achieve this, initiatives such as implementing a regular feedback mechanism, enhancing customer support, and developing personalized content have been put in place.
The second objective targets converting 10% of website visitors into digital subscription sign-ups. Strategies used to meet this target include improving the site’s user experience for easy signup processes, implementing engaging pop-ups for subscription sign-ups, and offering exclusive content to digital subscribers.
The last objective aims to increase website traffic by 20% through targeted marketing tactics. To achieve this, the company plans to launch targeted social media ad campaigns, identify and utilize keywords relevant to their target audience, and implement Search Engine Optimization techniques.
In summary, this OKR sets strategic initiatives and targets to enhance customer satisfaction, increase the conversion rate of website visitors, and drive more traffic to the company’s website, all to boost overall digital subscription numbers.
The second objective targets converting 10% of website visitors into digital subscription sign-ups. Strategies used to meet this target include improving the site’s user experience for easy signup processes, implementing engaging pop-ups for subscription sign-ups, and offering exclusive content to digital subscribers.
The last objective aims to increase website traffic by 20% through targeted marketing tactics. To achieve this, the company plans to launch targeted social media ad campaigns, identify and utilize keywords relevant to their target audience, and implement Search Engine Optimization techniques.
In summary, this OKR sets strategic initiatives and targets to enhance customer satisfaction, increase the conversion rate of website visitors, and drive more traffic to the company’s website, all to boost overall digital subscription numbers.
Boost our digital subscription numbers
Reduce subscription churn rate by 5% by enhancing user experience and satisfaction
Implement regular feedback mechanism to understand user satisfaction
Enhance customer support for quicker issue resolution
Develop personalized content to cater to user preferences and interests
Convert 10% of website visitors into digital subscription sign-ups
Improve site UX for easy signup process
Implement engaging pop-ups for subscription sign-ups
Offer exclusive content to digital subscribers
Increase website traffic by 20% through targeted marketing tactics
Launch targeted social media ad campaigns
Identify and utilize keywords relevant to target audience
Implement Search Engine Optimization techniques