OKR template to regain 35% of lost customers from our database

public-lib · Published about 2 months ago

The primary goal of this OKR is to regain 35% of lost customers from the company's database. There are three key objectives for accomplishing this. The first is to improve customer support response time by 20%, which will be achieved by developing 24/7 support, implementing a new customer service software, and training support staff to increase efficiency.

The second objective is to enhance communication with customers by 50%, intending to regain lost customers. This will be done by doubling the amount of newsletters sent to customers each week, boosting social media engagement with customers by 50%, and carrying out biweekly customer satisfaction surveys.

The third objective focuses on implementing re-engagement strategies to recover 10% of the lost customers. The initiatives to achieve this include sending personalized re-engagement emails to lost customers, developing incentive-based re-engagement campaigns, and identifying reasons behind customer churn from reviews and feedback.

By systematically executing these initiatives and regularly measuring performance against the objectives, the company seeks to regain a significant proportion of its lost customer base, improve customer service, increase customer engagement, and understand customer churn, thereby promoting customer retention and loyalty.
  • ObjectiveRegain 35% of lost customers from our database
  • Key ResultImprove customer support response time by 20%
  • TaskDevelop round-the-clock support with rotating shifts for immediate response
  • TaskImplement a new customer service software for faster query resolution
  • TaskTrain support staff to enhance problem-solving speed and efficiency
  • Key ResultIncrease our efforts in customer communication by 50%
  • TaskDouble weekly newsletters sent to customers
  • TaskBoost social media engagement with customers by 50%
  • TaskImplement biweekly customer satisfaction surveys
  • Key ResultImplement re-engagement strategies to recover 10% of lost customers
  • TaskPersonalize and send re-engagement emails to lost customers
  • TaskDevelop incentive-based re-engagement campaigns
  • TaskIdentify reasons behind customer churn from reviews and feedback
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