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OKR template to broaden visibility and recognition of the brand

public-lib · Published 5 months ago

Your OKR template

The OKR's primary objective is to expand the brand's visibility and recognition. One of its first outcomes includes securing guest blog posts on high-traffic industry websites. The initiatives for achieving this outcome involve identifying appropriate high-traffic industry websites, contacting the owners to negotiate posting, and drafting enterprising, relatable blog posts.

The strategy also aims at a 30% increase in social media followers. This is to be achieved through initiatives like using targeted hashtags for specific audiences, engaging with followers daily through interactive responses, and regularly posting high-quality, shareable content.

The third outcome aims for a 20% boost in organic website traffic. This will be achieved by producing high-quality, keyword-rich content regularly, implementing SEO optimization strategies, and analyzing and ameliorating website loading speed for better user experience.

In summary, this OKR outlines a marketing strategy that combines guest blogging, social media engagement, and SEO optimization to expand brand visibility and recognition. The key to achieving these objectives lies in high-quality content creation and meaningful interactions with online audiences.
  • ObjectiveObjectiveBroaden visibility and recognition of the brand
  • Key ResultKRSecure 4 guest blog posts on high-traffic industry websites
  • TaskIdentify 4 high-traffic industry websites suitable for guest blogging
  • TaskContact website owners to negotiate posting arrangements
  • TaskDraft compelling, relevant blog posts for submission
  • Key ResultKRIncrease social media followers by 30%
  • TaskUse targeted hashtags relevant to specific audiences
  • TaskEngage with followers daily through responses and interactions
  • TaskRegularly post high-quality, shareable content
  • Key ResultKRAchieve a 20% increase in website traffic through organic search results
  • TaskProduce high-quality, keyword-rich content regularly to draw organic traffic
  • TaskImplement SEO optimization strategies to improve website's search engine ranking
  • TaskAnalyze and optimize website loading speed for better user experience
Use in Tability

How to edit and track OKRs with Tability

You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.

Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.

With Tability you can:

  • Use AI to draft a complete set of OKRs in seconds
  • Connect your OKRs and team goals to your project
  • Automate reporting with integrations and built-in dashboard

Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.

The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.

Step 1. Sign up for a free Tability account

Go tohttps://tability.app/signup and create your account (it's free!)

Step 2. Create a plan

Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.

Tability Import Options

Step 3. Use the magic importer

Click on Use magic import to open up the Magic Import modal.

Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.

Copy from the template

Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!

Importing from text

Now, just click on Import from text and let the magic happen.

Tability editor with imported content

Once your example is in the plan editor, you will be able to:

  • Edit the objectives, key results, and tasks
  • Click on the target 0 → 100% to set better target
  • Use the tips and the AI to refine your goals

Step 4. Publish your plan

Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.

Publish import

From there you will have access to all the features that will help you and your team save hours with OKR reporting.

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