4 customisable OKR examples for Graphic Design Team

What are Graphic Design Team OKRs?

The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.

OKRs are quickly gaining popularity as a goal-setting framework. But, it's not always easy to know how to write your goals, especially if it's your first time using OKRs.

We've tailored a list of OKRs examples for Graphic Design Team to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Graphic Design Team OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Our customisable Graphic Design Team OKRs examples

We've added many examples of Graphic Design Team Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.

Hope you'll find this helpful!

1. OKRs to increase design competency and productivity for high-quality outputs

Increase design competency and productivity for high-quality outputs
Attain and maintain a 90% satisfaction rating from internal teams for all design projects
Conduct regular feedback surveys with internal teams after each project
Implement suggested improvements from feedback promptly and efficiently
Provide continuous training and development for the design team
Complete a comprehensive graphic design course with 85% or higher score
Schedule regular study hours for course materials
Enroll in a reputable graphic design course
Complete all assignments and exams timely
Produce 15% more design projects as compared to last quarter
Increase weekly design output through efficient time management strategies
Invest in new design software to streamline workflow
Delegate smaller tasks to free up design production time

Implement this OKR

2. OKRs to develop an extensive asset library for product and merchandise designs

Develop an extensive asset library for product and merchandise designs
Create 50 inventive and digitally-rendered merchandise design templates
Sketch these designs into draft templates
Brainstorm 50 unique ideas for digital merchandise designs
Digitally render final drafts using graphic design software
Obtain and digitize 200 unique high-quality product images for the asset library
Source high-quality images of the listed products
Digitize and upload images to asset library
Identify and compile list of 200 unique products for digitization
Organize and categorize all images and designs efficiently in the asset library
Create categories based on content, style, or project
Input items into the asset library under respective categories
Gather all digital and physical images and designs

asset-library merchandise-design graphic-designer product-manager product-design-team graphic-design-team

Implement this OKR

3. OKRs to enhance design skills and output

Enhance design skills and output
Complete 3 advanced design skill training courses with a final score of 85%
Achieve a final score of 85% in each course
Research and select 3 advanced design skill training courses
Attend and complete all course material thoroughly
Produce 12 innovative design projects meeting client satisfaction levels of 90%
Gather client requirements and preferences for each design project
Develop unique and innovative design concepts based on client needs
Incorporate client feedback into final design revisions for approval
Reduce design process time by 20% while maintaining quality metrics
Train team in rapid prototyping techniques
Implement efficient design software and tools
Establish clear, streamlined design workflow

design-skills time-efficiency graphic-designer course-instructor design-team client-service-team

Implement this OKR

4. OKRs to design a friendly B2B software mascot

Design a friendly B2B software mascot
Conceptualize and sketch 5 potential mascot designs by week 6
Sketch out initial drafts of 5 chosen concepts
Brainstorm ideas for possible mascot designs
Refine and finalize these mascot sketches
Finalize mascot design and integrate into software UI successfully with zero errors
Integrate mascot into software UI and conduct error testing
Convert mascot design into software compatible format
Finalize and approve mascot design
Conduct feedback sessions with 3 client companies to assess appeal and relatability
Schedule and conduct individual feedback sessions
Select 3 client companies for feedback sessions
Compile and analyze feedback for assessment

mascot-design client-feedback graphic-designer feedback-coordinator design-team client-relations-team

Implement this OKR

Graphic Design Team OKR best practices to boost success

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to weekly OKR check-ins

Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.

Being able to see trends for your key results will also keep yourself honest.

Tability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to turn your Graphic Design Team OKRs in a strategy map

Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:

It brings the goals back to the top of the mind
It will highlight poorly set OKRs
It will surface execution risks
It improves transparency and accountability

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

Tability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Graphic Design Team OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

To learn: What is the meaning of OKRs
Blog posts: ODT Blog
Success metrics: KPIs examples

What's next? Try Tability's goal-setting AI

You can create an iterate on your OKRs using Tability's unique goal-setting AI.

Watch the demo below, then hop on the platform for a free trial.

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