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10 OKR examples for Internal Communications Team

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What are Internal Communications Team OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.

We've tailored a list of OKRs examples for Internal Communications Team to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

The best tools for writing perfect Internal Communications Team OKRs

Here are 2 tools that can help you draft your OKRs in no time.

Tability AI: to generate OKRs based on a prompt

Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.

Watch the video below to see it in action 👇

Tability Feedback: to improve existing OKRs

You can use Tability's AI feedback to improve your OKRs if you already have existing goals.

AI feedback for OKRs in Tability

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

Internal Communications Team OKRs examples

You'll find below a list of Objectives and Key Results templates for Internal Communications Team. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.

Hope you'll find this helpful!

OKRs to enhance efficiency and effectiveness of internal communications

  • ObjectiveEnhance efficiency and effectiveness of internal communications
  • KRImplement a collaborative tool to reduce email communication by 50%
  • TaskIdentify suitable collaborative tools for team communication
  • TaskMonitor and measure reduction in email usage
  • TaskTrain team on the usage of the selected tool
  • KRAchieve a 25% increase in staff participation in internal communications feedback surveys
  • TaskImplement staff incentives for survey participation
  • TaskRegularly promote surveys through company-wide communications
  • TaskDevelop engaging, concise surveys for easier completion
  • KRDevelop an internal communications strategy and get approval from all department heads
  • TaskSchedule meetings with department heads for feedback
  • TaskRevise and finalize strategy based on received approval
  • TaskDraft an initial internal communications strategy proposal

OKRs to devise the optimal work environment in the firm

  • ObjectiveDevise the optimal work environment in the firm
  • KRImplement staff-chosen workplace improvements in at least 3 areas
  • TaskReview and prioritize the improvement suggestions given
  • TaskSurvey staff for improvement suggestions in different areas
  • TaskCarry out prioritized improvement plans
  • KRReduce office complaints by 50% as per HR records
  • TaskImplement regular team-building activities to improve rapport
  • TaskInitiate open forums for addressing grievances
  • TaskEnhance employee appraisal system transparency
  • KRIncrease employee satisfaction by 25% measured by internal surveys
  • TaskEnhance internal communication strategies
  • TaskImplement regular feedback and recognition programs
  • TaskPromote work-life balance initiatives

OKRs to launch a successful employee advocacy program

  • ObjectiveLaunch a successful employee advocacy program
  • KRMeasure and demonstrate a 15% improvement in brand impact due to advocacy
  • TaskImplement customer advocacy strategies effectively
  • TaskIdentify key metrics for evaluating brand impact
  • TaskAnalyze and report increased brand impact
  • KRTrain 75% of employees on advocacy program within quarter
  • TaskIdentify suitable advocacy program instructors
  • TaskSchedule advocacy training sessions for employees
  • TaskMonitor and document participation rates
  • KRIncrease internal program adoption by 25%
  • TaskImplement incentive schemes for program adoption
  • TaskDevelop engaging internal communication about program benefits
  • TaskProvide comprehensive training for effective program usage

OKRs to become a top-performing, talent-nurturing enterprise

  • ObjectiveBecome a top-performing, talent-nurturing enterprise
  • KRReduce turnover rate by 15% through enhanced job satisfaction initiatives
  • TaskInitiate regular staff recognition and reward programs
  • TaskEstablish flexible work schedules for better work-life balance
  • TaskImplement professional development programs for skill enhancement
  • KRImplement a talent development program yielding 25% employee progression in skill sets
  • TaskConduct a needs assessment to identify skill gaps in current employees
  • TaskMonitor, track, and report on employee skill progression
  • TaskDevelop a comprehensive talent development program targeting those gaps
  • KRIncrease employee engagement scores by 30% through improved internal communication platforms
  • TaskEstablish a comprehensive internal newsletter for company updates
  • TaskArrange monthly online interactive team-building activities
  • TaskImplement advanced communication tools like Slack or Microsoft Teams

OKRs to enhance employee dedication via communication optimization

  • ObjectiveEnhance employee dedication via communication optimization
  • KRReduce communication gap by achieving 85% timely response rate on internal chat platform
  • TaskImplement automatic reminders for unanswered chats every two hours
  • TaskTrain employees on the importance of timely responses
  • TaskMonitor response rates weekly and address lapses
  • KRImplement bi-weekly team meetings to increase interaction by 60%
  • TaskTrack and measure meeting interaction increase
  • TaskEstablish a bi-weekly team meeting schedule
  • TaskPrepare relevant discussion points to stimulate interaction
  • KRAccomplish 90% positive feedback on anonymous communication satisfaction survey

OKRs to foster a motivational and engaging work environment

  • ObjectiveFoster a motivational and engaging work environment
  • KREnhance internal communication channels improving employee satisfaction ratings by 25%
  • TaskConduct satisfaction surveys to identify improvement areas
  • TaskCreate an internal communication platform for real-time updates
  • TaskImplement weekly team meetings to engage open communication
  • KRImplement a recognition scheme, appreciating 100% exceptional employee contributions
  • TaskCommunicate the scheme to all employees
  • TaskDevelop a structure for the recognition scheme
  • TaskDraft criteria for identifying exceptional employee contributions
  • KRConduct bi-weekly innovative team-building activities to boost morale by 30%

OKRs to implement efficient governance for internal communications and editorial

  • ObjectiveImplement efficient governance for internal communications and editorial
  • KRMonitor and reduce communication or editorial inconsistencies by 50%
  • TaskProvide consistent editorial training to staff
  • TaskImplement a standardized communication style guide
  • TaskRegularly assess and correct content discrepancies
  • KRDevelop a comprehensive communication governance guide by end of next quarter
  • TaskReview, refine and finalize the guide
  • TaskDesign and develop the preliminary guide draft
  • TaskGather necessary communication aspects and requirements
  • KRTrain 80% of internal communication and editorial staff on new governance rules
  • TaskMonitor and confirm staff participation in sessions
  • TaskIdentify internal staff requiring training on new governance rules
  • TaskOrganize training sessions on new governance rules

OKRs to improve overall HR efficiency and employee satisfaction

  • ObjectiveImprove overall HR efficiency and employee satisfaction
  • KRReduce time-to-hire by 20%
  • TaskImplement streamlined, efficient hiring processes
  • TaskDevelop and provide virtual interview capabilities
  • TaskUtilize AI for initial candidate screening
  • KRIncrease employee engagement survey scores by 15%
  • TaskEnhance internal communication about company goals and progress
  • TaskRecognize and reward employee achievements regularly
  • TaskImplement a team-building program to strengthen employee relationships
  • KRImplement at least two new employee well-being initiatives
  • TaskDevelop and launch the chosen initiatives
  • TaskResearch different types of employee well-being initiatives
  • TaskSelect two initiatives that will best support our team

OKRs to boost recruitment of highly competent professionals

  • ObjectiveBoost recruitment of highly competent professionals
  • KREnhance employee referral rate by launching an incentivized referral program
  • TaskDevelop a reward system for successful employee referrals
  • TaskPromote the referral program through internal communications
  • TaskTrain employees on how to make effective referrals
  • KRIncrease number of applicants by 20% with targeted job postings
  • TaskIdentify specific job platforms relevant to the positions
  • TaskUtilize data analytics to tune posting strategies
  • TaskDevelop unique, engaging job descriptions for postings
  • KRImprove selection process efficiency by implementing a structured interview system
  • TaskMonitor and evaluate the new interview process regularly
  • TaskTrain interviewers in structured interview techniques
  • TaskDevelop a standard set of interview questions

OKRs to boost internal outreach and enhance brand recognition

  • ObjectiveBoost internal outreach and enhance brand recognition
  • KRAchieve a 30% increase in employee engagement in company wide initiatives
  • TaskCreate engaging, inclusive intra-office communication channels
  • TaskImplement regular employee feedback sessions on company initiatives
  • TaskRecognize and reward active employee participation in initiatives
  • KRGain 20% more followers on all company social media platforms
  • TaskCreate engaging and shareable content consistently
  • TaskFoster collaboration with relevant influencers
  • TaskImplement targeted ad campaigns on each platform
  • KRExecute 2 brand promotional activities leading to 40% increase in brand awareness
  • TaskImplement, measure, and adjust the promotional strategies
  • TaskIdentify relevant platforms for brand promotion activities
  • TaskPlan and develop engaging promotional content

Internal Communications Team OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Save hours with automated OKR dashboards

AI feedback for OKRs in Tability

Your quarterly OKRs should be tracked weekly if you want to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:

Spreadsheets are enough to get started. Then, once you need to scale you can use Tability to save time with automated OKR dashboards, data connectors, and actionable insights.

How to get Tability dashboards:

That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.

More Internal Communications Team OKR templates

We have more templates to help you draft your team goals and OKRs.

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