6 customisable OKR examples for Page Design
What are Page Design OKRs?
The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
To aid you in setting your goals, we have compiled a collection of OKR examples customized for Page Design. Take a look at the templates below for inspiration and guidance.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Page Design OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Our customisable Page Design OKRs examples
You will find in the next section many different Page Design Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
1. OKRs to refresh and modernize 70% of CC page designs
Refresh and modernize 70% of CC page designs
Test user interface and user experience of the updated pages, aiming for 90% positive feedback
Gather and analyze user feedback
Review changes and updates on website pages
Conduct user experience/interface test
Review and identify weak points in current designs 80% of CC pages by week 4
Complete review of 80% of CC pages by week 4
Begin reviewing current CC page designs immediately
Identify weak points in designs during review
Revamp and update 50% of the identified CC pages by week 8
Review and approve all updates by week 8
Identify critical updates needed for select CC pages
Assign tasks to team members for revamping
2. OKRs to improve search results page functionality based on device id
Improve search results page functionality based on device id
Reduce the number of broken links on the search results page by 50%
Implement responsive design for the search page to ensure optimal display across all device ids
Identify and address any design elements that are not responsive
Modify the search page layout to adapt to different screen sizes
Test and validate the responsive design on various devices for optimal display
Conduct a thorough analysis of the current search page design
Increase search page loading speed by 30% for all device ids
Optimize image sizes and formats to reduce loading time
Enable browser caching to store and retrieve frequently accessed resources
Implement lazy loading for non-critical resources to prioritize initial page rendering
Minify CSS and JS files to decrease page load size
Achieve a user satisfaction score of at least 4 out of 5 on the fixed search results page
3. OKRs to successfully launch and sell my online course
Successfully launch and sell my online course
Attract 1000 potential buyers through strategic social media marketing
Develop attention-grabbing content tailored for various social media platforms
Implement targeted paid advertising campaigns on Facebook and Instagram
Engage with followers consistently to build a community and generate leads
Develop high-converting landing page for course by testing 3 design variations
Analyze test results and choose highest-converting design
Implement A/B testing for each design variation
Create three distinct design variations for the landing page
Achieve 100 course sales at full price within the first two weeks of launch
Offer an exclusive bonus for immediate sign-ups
Develop a comprehensive, high-engagement marketing campaign
Utilize both email and social media for marketing
4. OKRs to improve conversion rate by 20% with landing page optimization and A/B testing
Increase website conversion rate with page optimization and testing
Create at least one new compelling CTA to test, resulting in 25% higher clicks
Increase page clarity with simplified copy, resulting in 15% higher engagement
Increase website traffic by 10% through targeted SEO and paid advertising
Improve landing page load time by 10%
5. OKRs to increase Ad Ranks by Optimizing User Intent Matching
Increase Ad Ranks by Optimizing User Intent Matching
Reduce bounce rate by 20% through landing page optimization and improved user experience
Conduct A/B testing to identify and refine compelling headlines, copy, and call-to-action elements
Optimize landing page loading speed by compressing images and enabling browser caching
Implement user feedback surveys and heatmap analysis to identify usability issues and areas for improvement
Analyze landing page design and simplify layout to enhance user navigation
Achieve a conversion rate uplift of 12% by aligning landing page content with user intent
Enhance visual elements and layout of the landing page to improve user experience
Revise landing page headlines and copy to clearly address user needs and desires
Implement A/B testing to evaluate the impact of content adjustments on conversion rate
Conduct a thorough analysis of user intent and behavior on the landing page
Increase click-through rate (CTR) by 10% through compelling ad copy and call-to-action
Improve relevance score of ads by 15% through keyword analysis and optimization
6. OKRs to create an engaging landing page featuring 3 goals tiles with OKR
Create an engaging landing page featuring 3 goals tiles with OKR
Increase average page views per user to 5 within next 8 weeks
Initiate user-friendly interactive elements on the site
Implement engaging, relevant content on most visited pages
Develop easy-to-navigate website structure
Design 3 interactive goals tiles with linked OKR by week 6
Complete final revisions and submission by week 6
Develop OKRs linked to the designed goals tiles
Draft concepts for three interactive goals tiles design
Achieve 70% visitor click-through-rate on the goals tiles within 7 weeks
Implement split-testing to improve user engagement
Clarify and simplify content within goal tiles
Optimize goal tile design for better visibility
Page Design OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/tability-insights-board.e70f9466.png)
Tip #2: Commit to weekly OKR check-ins
Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.
Being able to see trends for your key results will also keep yourself honest.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/checkins-graph.b2aec458.png)
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Page Design OKRs in a strategy map
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.
![A strategy map in Tability](https://tability-templates-v2.vercel.app/_next/static/media/tability_strategy_map.2ad25843.png)
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Page Design OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to establish funding source for essential staffing positions
OKRs to transform Socotra into a renowned hub for handcraft artisanry
OKRs to reduce scope creep on critical projects
OKRs to enhance customer interaction and support
OKRs to broaden understanding in the new work field
OKRs to increase sales of our branded products to achieve 60% of total sales
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
What's next? Try Tability's goal-setting AI
You can create an iterate on your OKRs using Tability's unique goal-setting AI.
Watch the demo below, then hop on the platform for a free trial.