15 customisable OKR examples for Soc Manager

What are Soc Manager OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.

We have curated a selection of OKR examples specifically for Soc Manager to assist you. Feel free to explore the templates below for inspiration in setting your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Soc Manager OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Our customisable Soc Manager OKRs examples

You'll find below a list of Objectives and Key Results templates for Soc Manager. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.

Hope you'll find this helpful!

1OKRs to accelerate sales and amplify social media presence

  • ObjectiveAccelerate sales and amplify social media presence
  • Key ResultConvert 10% of followers into customers enhancing website's conversion funnel
  • TaskRedesign website layout for intuitive, user-friendly navigation
  • TaskOffer exclusive discounts or promotions to followers
  • TaskImplement targeted marketing strategies towards followers
  • Key ResultBoost sales to reach $15k without compromising margins
  • TaskStrengthen marketing activities to attract new customers
  • TaskDevelop enticing upsell strategies to increase average order value
  • TaskImplement targeted emailing campaigns for existing customers
  • Key ResultIncrease social media followers to 5k through strategic engagements and networking
  • TaskInteract consistently with followers to build loyalty and online community
  • TaskDevelop engaging content to attract new followers daily
  • TaskCollaborate with influential personalities for shout-outs or endorsements

2OKRs to boost Overall Customer Engagement

  • ObjectiveBoost Overall Customer Engagement
  • Key ResultIncrease monthly website visitors by 20%
  • TaskUtilize social media platforms for website promotion
  • TaskDevelop engaging content to reduce bounce rates
  • TaskImplement SEO strategies to boost organic search rankings
  • Key ResultUpsurge social media engagement by 30%
  • TaskPromote audience interaction through contests and giveaways
  • TaskUtilize social media advertising to reach a wider audience
  • TaskDevelop and implement a consistent, engaging content schedule
  • Key ResultImprove customer review scores by 15%
  • TaskDevelop effective response system for customer complaints
  • TaskImplement regular staff training for enhanced customer service
  • TaskInitiate feedback-driven improvements in product quality

3OKRs to boost Site Traffic

  • ObjectiveBoost Site Traffic
  • Key ResultImprove website loading speed by 30% to enhance user experience and reduce bounce rates
  • TaskUtilize a content delivery network (CDN) to serve website content faster to users worldwide
  • TaskEnable browser caching to store static resources locally and speed up subsequent page visits
  • TaskOptimize images by compressing, resizing, and converting to a more web-friendly format
  • TaskMinify CSS and JavaScript files to reduce their file size and improve loading speed
  • Key ResultGrow social media traffic by 25% through targeted campaigns and compelling content
  • TaskCreate engaging and shareable content tailored to the identified target audience
  • TaskConduct in-depth audience research to identify target demographics and interests
  • TaskAnalyze and optimize campaign performance using analytics tools for continuous improvement
  • TaskUtilize social media advertising to reach a wider audience and increase visibility
  • Key ResultAchieve a 15% increase in referral traffic by actively engaging in guest blogging and collaborations
  • TaskRegularly track and analyze referral traffic data to monitor progress and identify areas for improvement
  • TaskResearch and identify popular guest blogging platforms and collaboration opportunities
  • TaskDevelop high-quality, engaging blog posts and content for guest blogging and collaborations
  • TaskReach out to potential partners and pitch guest blogging and collaboration ideas
  • Key ResultIncrease organic search traffic by 20% by optimizing website content and keywords
  • TaskOptimize existing website content by incorporating identified keywords and improving metadata
  • TaskConduct an in-depth keyword research to identify high-potential and relevant keywords
  • TaskImplement a backlink-building strategy to improve website authority and increase organic search rankings
  • TaskRegularly create and publish fresh, high-quality content that is optimized for targeted keywords

4OKRs to raise Customer Score and Customer Engagement Rate

  • ObjectiveIncrease Customer Satisfaction and Engagement
  • Key ResultReduce customer churn rate by 15% through proactive retention strategies
  • Key ResultImplement and launch a loyalty program with a minimum of 20% customer enrollment
  • Key ResultIncrease overall Customer Score by 5 points through weekly post-purchase surveys
  • Key ResultAchieve a 10% increase in average monthly Customer Engagement Rate on social media platforms

5OKRs to boost subscription to AI Quick Bytes newsletter

  • ObjectiveBoost subscription to AI Quick Bytes newsletter
  • Key ResultSecure partnerships with 5 industry influencers for promotional activities
  • TaskIdentify and create a list of potential industry influencers
  • TaskFinalize and sign partnership agreements with chosen influencers
  • TaskApproach identified influencers with a partnership proposal
  • Key ResultImplement a referral program with incentives increasing subscriptions by 20%
  • TaskDevelop an incentive structure to motivate referrals
  • TaskSet up a system for tracking referrals and rewarding users
  • TaskCommunicate referral program to existing subscribers
  • Key ResultLaunch 3 social media campaigns to reach a minimum of 20,000 potential subscribers
  • TaskCreate detailed, engaging content for three social media campaigns
  • TaskInitiate and monitor the social media campaigns
  • TaskIdentify and target 20,000 potential subscribers

6OKRs to establish a strong personal brand for Carnevali's human management and project endeavors

  • ObjectiveEstablish a strong personal brand for Carnevali's human management and project endeavors
  • Key ResultNetwork with 50 professionals in the industry to foster strategic partnerships
  • TaskIdentify 50 professionals of interest in the industry
  • TaskInitiate contact via emails or professional networks
  • TaskSchedule meetings to discuss potential partnerships
  • Key ResultBuild a robust website showcasing my expertise and past projects
  • TaskDevelop and design website using a reliable platform
  • TaskGather information about past projects and relevant experience
  • TaskOutline a clear, concise site structure with dedicated sections
  • Key ResultCreate and implement a social media marketing strategy to increase brand awareness
  • TaskDetermine target audience and their preferred social media platforms
  • TaskSchedule and monitor regular posts to maximize visibility
  • TaskDevelop engaging content tailored to each platform

7OKRs to increase visibility and knowledge of our brand

  • ObjectiveIncrease visibility and knowledge of our brand
  • Key ResultIncrease social media followers by 30%
  • TaskInvest in targeted social media advertising campaigns
  • TaskCollaborate with influencers to promote the page
  • TaskElevate content strategy to boost engagement
  • Key ResultAchieve a 20% increase in unaided brand awareness survey responses
  • TaskLaunch a customer referral program to boost awareness
  • TaskIncrease PR efforts to gain more media coverage
  • TaskImplement a targeted social media advertising campaign
  • Key ResultOrganize 10 event sponsorships in relevant industry events
  • TaskReach out to event organizers regarding potential sponsorships
  • TaskIdentify 10 industry events aligned with company interests
  • TaskFinalize sponsorship details and benefits for each event

8OKRs to successfully execute a dynamic and effective promotional campaign

  • ObjectiveSuccessfully execute a dynamic and effective promotional campaign
  • Key ResultIncrease social media engagement by 30% through promotional content
  • TaskRun social media competitions that encourage consumer interaction
  • TaskUtilize targeted ads to increase visibility towards core customers
  • TaskCreate valuable, engaging content tailored to the audience's interests
  • Key ResultBoost product sales by a minimum of 15% due to the promotional campaign
  • TaskTrack, analyze, and adjust strategy based on sales metrics
  • TaskLaunch a robust online and offline promotional campaign
  • TaskDevelop incentives like discounts to attract customers
  • Key ResultGain 20% more leads from promotional campaign outreach efforts
  • TaskIdentify and engage with prospective influencers
  • TaskIncrease frequency of email marketing campaigns
  • TaskEnhance digital strategy with targeted SEO and PPC campaigns

9OKRs to boost lead generation via organic and paid social media

  • ObjectiveBoost lead generation via organic and paid social media
  • Key ResultImprove social media conversion rate to 15% across all platforms
  • TaskAnalyze current social media strategies and pinpoint areas of low effectiveness
  • TaskMonitor and adjust methods based on engagement and conversion data
  • TaskImplement changes to social media content to drive engagement
  • Key ResultAchieve a 25% increase in organic social media leads
  • TaskRegularly analyze and optimize social media posts for better reach
  • TaskImplement a targeted content strategy to attract potential leads
  • TaskIncrease audience engagement through interactive activities like Q&As, polls
  • Key ResultIncrease paid social media leads by 30% through strategic campaigns
  • TaskAllocate increased budget for high-performing ads
  • TaskAssess and optimize current social media advertising strategies
  • TaskCreate targeted ad campaigns for specific audience demographics

10OKRs to elevate WorldFirst brand globally on social platforms

  • ObjectiveElevate WorldFirst brand globally on social platforms
  • Key ResultAchieve 20% increase in engagement rates on posted global content
  • TaskInitiate consistent, authentic interactions with followers on all posts
  • TaskImplement feedback surveys to improve content quality and relevance
  • TaskCreate tailored, relevant content specific to each global audience
  • Key ResultGenerate 10% more global leads through social media campaigns
  • TaskDevelop and implement targeted social media marketing strategies
  • TaskIncrease post frequency on all social media channels
  • TaskTrack, analyze, and adjust strategies based on performance
  • Key ResultIncrease international follower count by 30% across all social media channels
  • TaskCreate content resonating with diverse international cultures
  • TaskImplement targeted social media campaigns globally
  • TaskEngage with followers in different time zones

11OKRs to amplify clothing sales via social media platforms

  • ObjectiveAmplify clothing sales via social media platforms
  • Key ResultIncrease social media followers by 25% to widen customer base
  • TaskEngage personally with followers through direct messages and comments
  • TaskImplement targeted social media advertising campaigns
  • TaskShare engaging, high-value content regularly on all social media platforms
  • Key ResultPost daily engaging content to boost website traffic by 30%
  • TaskResearch trends to identify relevant and engaging content themes
  • TaskTrack website traffic to measure content's impact
  • TaskCreate and schedule daily posts featuring identified themes
  • Key ResultAchieve a 15% increase in annual purchase conversion rate on all platforms
  • TaskImplement effective customer retention strategies
  • TaskImprove website design to enhance user experience
  • TaskBoost ad campaigns targeting potential customers

12OKRs to increase lead generation from organic and paid social media outlets

  • ObjectiveIncrease lead generation from organic and paid social media outlets
  • Key ResultImprove engagement rate on all social platforms by 25%
  • TaskCreate engaging and relevant content targeting specific audience interests
  • TaskImplement A/B testing to optimize content engagement
  • TaskIncrease frequency and consistency of posts across all platforms
  • Key ResultBoost paid social media conversion rate by 15%
  • TaskEvaluate and improve landing page design
  • TaskTarget specific audience groups
  • TaskCreate visually appealing and persuasive paid ads
  • Key ResultAchieve a 20% increase in organic social media leads
  • TaskOptimize social profiles for improved visibility and lead generation
  • TaskRun organic engagement campaigns to capture potential leads
  • TaskImplement consistent, engaging content schedule across social media platforms

13OKRs to boost reach and engagement via paid social initiatives

  • ObjectiveBoost reach and engagement via paid social initiatives
  • Key ResultSecure a 10% conversion rate lift from paid social traffic
  • TaskIncrease investment in high-performing ad campaigns
  • TaskTailor content to target audience preferences
  • TaskImplement A/B testing for different ad variations
  • Key ResultAchieve a 25% rise in post interactions through tailored promotional content
  • TaskAnalyze audience reaction to previous promotional content
  • TaskImplement customer feedback in content strategy adjustments
  • TaskDevelop promotional content specifically targeting engaged users
  • Key ResultIncrease social media following by 30% via targeted ads
  • TaskDesign engaging ads specifically targeted at this audience group
  • TaskAllocate budget for targeted social media ad campaigns
  • TaskIdentify audience demographics most responsive to previous social media content

14OKRs to amplify lead generation via social media platforms

  • ObjectiveAmplify lead generation via social media platforms
  • Key ResultGenerate 15% more conversions through Facebook ads by improving targeting
  • TaskIncrease ad spend focused on targeted demographic
  • TaskTailor ad content to engage the identified demographic
  • TaskIdentify demographic with the highest conversion rate
  • Key ResultBoost Instagram engagement rate by 25% through interactive content
  • TaskIncorporate quizzes and polls in Instagram stories frequently
  • TaskRegularly host live Q&A or discussion sessions
  • TaskDevelop engaging, user-generated Instagram challenges
  • Key ResultIncrease LinkedIn followers by 30% to enhance professional exposure
  • TaskPromote LinkedIn profile across different social media platforms
  • TaskPublish high-value content regularly to attract new followers
  • TaskEngage with followers by responding or liking their comments

15OKRs to enhance SOC event management and analysis

  • ObjectiveEnhance SOC event management and analysis
  • Key ResultIncrease SOC event analysis accuracy by 25%
  • TaskTrain SOC analysts on efficient data analysis and interpretation methods
  • TaskImplement advanced threat intelligence tools for accurate event analysis
  • TaskRegularly review and update analysis algorithms for optimal accuracy
  • Key ResultTrain 100% of the SOC team on latest event management standards and practices
  • TaskSchedule training sessions for all SOC team members
  • TaskDevelop training materials on latest event management standards
  • TaskMonitor and assess personnel to ensure 100% completion
  • Key ResultReduce response time to SOC events by 15%
  • TaskImplement an automatic alert system for immediate notification
  • TaskTrain staff in swift incident identification and response
  • TaskImprove network monitoring for faster threat detection

Soc Manager OKR best practices to boost success

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to weekly OKR check-ins

Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to turn your Soc Manager OKRs in a strategy map

The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Soc Manager OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

What's next? Try Tability's goal-setting AI

You can create an iterate on your OKRs using Tability's unique goal-setting AI.

Watch the demo below, then hop on the platform for a free trial.

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