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10 strategies and tactics for Partner

What is Partner strategy?

Team success often hinges on the ability to develop and implement effective strategies and tactics. It's a bit like playing chess, except that you have more than 1 player on each side.

Finding the right Partner strategy can seem daunting, particularly when you're focused on your daily workload. For this reason, we've compiled a selection of examples to fuel your inspiration.

Copy these examples into your preferred tool, or utilize Tability to ensure you remain accountable.

How to write your own Partner strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Partner strategy examples

You'll find below a list of Partner tactics. We also included action items for each template to make it more practical and useful.

Strategies and tactics for building strategic partnering excellence

  • ⛳️ Strategy 1: Evaluate existing partnerships

    • Categorize all current partners based on their contributions and potential impact
    • Schedule meetings with key partners to understand their needs and challenges
    • Review the performance metrics of each partnership to identify gaps
    • Establish a partner satisfaction survey to gather feedback
    • Identify underperforming partnerships and analyse reasons
    • Create a SWOT analysis for each key partner
    • Rank partners based on strategic importance and ROI
    • Document insights and create detailed reports
    • Share evaluation findings with internal stakeholders
    • Develop a plan to address identified gaps and opportunities

  • ⛳️ Strategy 2: Optimise communication and collaboration

    • Establish a dedicated partnership management team
    • Develop a communication plan for regular updates with partners
    • Implement a joint planning process for initiatives
    • Use collaborative tools for better information sharing
    • Create a portal for partners to access resources and support
    • Host quarterly partner forums and workshops
    • Set up regular joint performance review meetings
    • Encourage partners to participate in joint marketing efforts
    • Provide clear, consistent points of contact for partners
    • Document and share best practices in partner collaboration

  • ⛳️ Strategy 3: Enhance value proposition for partners

    • Identify mutual goals and ensure alignment
    • Co-create value-added solutions or services with partners
    • Offer training and development opportunities for partners
    • Increase visibility for high-performing partners through recognition programs
    • Establish a loyalty or rewards programme to incentivise partners
    • Conduct joint market research to uncover new opportunities
    • Offer shared marketing resources and initiatives
    • Develop joint customer case studies and success stories
    • Create financial incentives tied to performance metrics
    • Set clear, achievable goals and regularly review progress with partners
partnershipsevaluationpartnership-managercommunication-leadpartnership-management-teammarketing-team
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Strategies and tactics for launching the Training Academy

  • ⛳️ Strategy 1: Develop a comprehensive profile

    • Compile a detailed professional bio
    • List credentials, certifications, and awards
    • Document training expertise areas
    • Collect and include testimonials and case studies
    • Design a professional logo and brand identity
    • Arrange a professional photoshoot
    • Publish the portfolio on the training institute's website
    • Create printed materials with the portfolio
    • Update the portfolio on social media profiles
    • Maintain the portfolio by regularly adding new testimonials and achievements

  • ⛳️ Strategy 2: Enhance online presence and engagement

    • Develop a dedicated webpage on the training institute’s website
    • Publish content regularly including articles, blog posts, and case studies
    • Optimize the website for SEO
    • Enhance LinkedIn profile and engage regularly
    • Create and manage Instagram and Facebook accounts
    • Launch a YouTube channel with training videos and webinars
    • Use targeted ads on social media
    • Implement Google Ads for increased reach
    • Gather and publish customer reviews online
    • Monitor and engage with audience feedback on social media

  • ⛳️ Strategy 3: Expand networking and build strategic partnerships

    • Schedule speaking engagements at industry events and conferences
    • Organize workshops and webinars
    • Collaborate with brands and organisations in Saudi Arabia
    • Join relevant industry associations
    • Reach out to HR professionals for potential collaborations
    • Attend industry seminars and networking events
    • Develop joint ventures with complementary training providers
    • Establish partnerships with universities and colleges
    • Engage in community events to increase visibility
    • Form alliances with international training institutes
marketingengagementtrainerhr-professionalsmarketing-teamcontent-creation-team
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Strategies and tactics for establishing Local Partnerships in Bogota and Sint Maarten

  • ⛳️ Strategy 1: Initiate local market research

    • Identify and profile potential local partners in Bogota and Sint Maarten
    • Research the local market demands and customer preferences
    • Evaluate the competitive landscape in Bogota and Sint Maarten
    • Assess regulatory requirements for partnerships and establishments
    • Prepare a market entry risk assessment for both locations
    • Identify key influencers and industry leaders for potential partnerships
    • Compile a report on local business norms and cultural practices
    • Develop a list of suitable locations for establishing the establishments
    • Analyse logistics and supply chain capabilities in both regions
    • Use findings to develop a tailored approach for each market

  • ⛳️ Strategy 2: Network and engage potential partners

    • Attend local industry events, conferences, and trade shows
    • Join local business associations and networking groups
    • Schedule meetings with identified potential partners
    • Present the company’s value proposition tailored to local needs
    • Conduct product demonstrations to showcase benefits and features
    • Engage with potential partners via social media platforms
    • Initiate direct communication through personalised emails or calls
    • Offer trial partnerships or pilot programs to build trust
    • Secure endorsements from existing successful partners
    • Develop a follow-up plan for maintaining engagement

  • ⛳️ Strategy 3: Develop knowledge-sharing infrastructure

    • Identify local talent and hire a knowledgeable team
    • Establish training centres in Bogota and Sint Maarten
    • Develop comprehensive training materials and programs
    • Host regular workshops and training sessions for partners
    • Create an online platform for ongoing learning and resources
    • Implement a feedback system to improve knowledge transfer
    • Offer certifications upon completion of training programs
    • Ensure alignment of training content with local market needs
    • Set up a support system for partners to ask questions
    • Evaluate the success of knowledge transfer regularly
partnership-developmentmarket-researchbusiness-development-managermarket-analystresearch-and-developmentsales-and-marketing
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Strategies and tactics for utilising partnership and collaboration

  • ⛳️ Strategy 1: Identify and engage potential partners

    • Research companies with complementary products or services
    • Attend industry events and conferences to network
    • Reach out to potential partners via email or LinkedIn
    • Present a clear value proposition for the partnership
    • Schedule meetings or calls to discuss potential collaborations
    • Identify mutual goals and objectives for the partnership
    • Draft a partnership proposal outlining benefits and responsibilities
    • Have legal teams review partnership agreements
    • Start with a pilot project to test the partnership
    • Evaluate the success of the pilot and make adjustments

  • ⛳️ Strategy 2: Leverage partner resources and audience

    • Identify the resources and tools offered by the partner
    • Coordinate with the partner's marketing team to align campaigns
    • Create co-branded content such as blogs, videos, and social media posts
    • Hold joint webinars or live events to engage both audiences
    • Develop cross-promotional strategies to reach new customers
    • Utilise partner’s distribution channels to promote your brand
    • Share each other's customer testimonials and success stories
    • Implement joint referral programs to incentivise cross-selling
    • Monitor engagement metrics to gauge audience response
    • Regularly communicate with partners to adapt strategies

  • ⛳️ Strategy 3: Enhance credibility through knowledge exchange

    • Identify areas where partner expertise can be beneficial
    • Organise knowledge-sharing sessions and workshops
    • Collaborate on research and whitepapers to showcase combined expertise
    • Develop case studies highlighting successful collaborations
    • Feature partner executives in thought leadership content
    • Host guest blogs or podcast episodes featuring partner experts
    • Integrate partner insights into product development
    • Participate in joint panels or speaking engagements at industry events
    • Offer joint training sessions to internal teams
    • Gather and act on feedback from both teams to continually improve
partnershipcollaborationmarketing-managerbusiness-developmentmarketingsales
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Strategies and tactics for implementing a Recruitment Strategy for Animal Emergency Australia

  • ⛳️ Strategy 1: Utilise multi-channel sourcing

    • Partner with job boards like Seek, Indeed, and Kookaburra to post job openings
    • Establish partnerships with universities for a steady flow of graduate placements
    • Target international markets such as the UK, US, and Canada through social media campaigns
    • Develop an international recruitment campaign focusing on relocation packages
    • Create video content showcasing AEA as a preferred employer
    • Host webinars and virtual career fairs to engage with potential candidates
    • Build a database of passive candidates for future opportunities
    • Collaborate with international recruitment agencies
    • Utilise employee referrals to access local and international talent
    • Review and analyse recruitment metric data to refine strategies

  • ⛳️ Strategy 2: Enhance employer branding and workplace culture

    • Develop a compelling Employee Value Proposition focusing on professional growth
    • Share regular employee success stories on social media platforms
    • Expand mental health initiatives and psychological support programs
    • Organise regular team-building activities and social events
    • Establish a recognition program to reward outstanding contributions
    • Conduct employee surveys to assess satisfaction and gather feedback
    • Regularly review and adjust compensation to remain competitive
    • Offer employee perks such as pet care discounts and health resources
    • Increase presence on employer-review platforms like Glassdoor to improve ratings
    • Implement communication channels to enhance employee morale and engagement

  • ⛳️ Strategy 3: Improve candidate experience and streamline the recruitment process

    • Create a mobile-friendly application process with minimal steps
    • Implement an AI chatbot for initial candidate queries and FAQs
    • Launch a candidate portal for real-time updates during the recruitment process
    • Ensure feedback is provided to candidates within 5 business days after interviews
    • Develop a structured onboarding program with assigned mentors
    • Conduct 90-day post-hire reviews to assess onboarding effectiveness
    • Monitor application drop-off rates and adjust processes to reduce barriers
    • Implement regular candidate experience surveys to gather feedback
    • Standardise communication templates for timely and consistent messaging
    • Introduce automation tools to schedule interviews and manage candidate workflow
recruitmentemployer-brandingrecruitment-managertalent-acquisition-specialisthuman-resourcesmarketing
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Strategies and tactics for building a three-sided marketplace to surpass Uber Eats in India

  • ⛳️ Strategy 1: Leverage local partnerships

    • Research popular local restaurants and eateries to approach for partnerships
    • Offer competitive commission rates to attract restaurant partners
    • Collaborate with local food bloggers to promote restaurant partners
    • Develop exclusive deals or discounts with local restaurants
    • Identify local influencers to promote the platform
    • Establish partnerships with local delivery services
    • Use geo-targeted marketing to increase local awareness
    • Set up initial meetings with potential restaurant partners
    • Create a unique value proposition tailored to local needs
    • Launch a campaign to promote partnership successes

  • ⛳️ Strategy 2: Enhance delivery efficiency

    • Recruit experienced local delivery personnel
    • Implement a robust training program for delivery partners
    • Develop an AI-powered route optimization tool to reduce delivery times
    • Introduce cashless payment options for seamless transactions
    • Install a real-time tracking system for customers and delivery partners
    • Set clear service level agreements for delivery partners
    • Offer incentives for high-performing delivery partners
    • Create a feedback loop with delivery partners for continuous improvement
    • Ensure delivery personnel are well-equipped for different weather conditions
    • Conduct satisfaction surveys to gather feedback from customers and partners

  • ⛳️ Strategy 3: Develop a customer-centric platform

    • Gather user feedback to improve the user interface and experience
    • Implement a loyalty program for frequent customers
    • Offer personalization features such as recommendations based on user history
    • Develop a mobile-friendly platform for widespread accessibility
    • Introduce a customer support chatbot for quick assistance
    • Regularly update the platform with new features and enhancements
    • Host customer appreciation events or promotions
    • Utilise predictive analytics to anticipate customer needs
    • Ensure a simple and intuitive ordering process
    • Address customer concerns promptly through a dedicated support team
local-partnershipsdelivery-efficiencydelivery-partnercustomer-support-agentmarketing-teamtechnology-team
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Strategies and tactics for growing user base and revenue for Beacons.ai

  • ⛳️ Strategy 1: Leverage social media marketing

    • Create and maintain active profiles on key social media platforms (Instagram, Twitter, TikTok, Facebook)
    • Run targeted social media advertising campaigns to reach content creators and agencies
    • Partner with popular influencers to promote Beacons.ai through sponsored posts
    • Host live Q&A sessions and webinars featuring successful content creators using Beacons.ai
    • Share user testimonials and success stories regularly on social media
    • Create engaging visual content like infographics and short demo videos
    • Utilise hashtags strategically to increase visibility
    • Run social media contests and giveaways to attract new followers
    • Join relevant online groups and communities to share and discuss Beacons.ai
    • Track and analyse social media metrics to refine ongoing strategies

  • ⛳️ Strategy 2: Utilise content marketing

    • Start a blog featuring industry insights, tips, and user success stories
    • Publish case studies highlighting how Beacons.ai benefits content creators and agencies
    • Create in-depth guides and e-books that address key pain points of your target audience
    • Host regular webinars and online events covering relevant topics
    • Produce tutorial videos that showcase Beacons.ai features and how to use them effectively
    • Guest post on well-known industry blogs and publications
    • Develop a newsletter with valuable content and updates to engage current and potential users
    • Promote content through SEO and targeted advertisements
    • Collaborate with industry experts to create co-branded content
    • Monitor content performance and adjust strategy based on engagement metrics

  • ⛳️ Strategy 3: Implement referral and partnership programmes

    • Create a referral programme that rewards users for bringing in new signups
    • Develop an affiliate programme for influencers and agencies
    • Partner with complementary businesses and platforms for co-marketing opportunities
    • Offer special deals and discounts to partners’ audiences
    • Host joint events and webinars with partners to reach a broader audience
    • Collaborate with educational institutions to introduce Beacons.ai to students
    • Sponsor industry events and conferences to increase brand visibility
    • Engage industry influencers as brand ambassadors
    • Create a dedicated partnership management team to nurture relationships
    • Regularly review and optimise referral and partnership programmes based on performance data
marketingpartnershipscontent-creatorinfluencermarketing-teampartnership-management-team
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Strategies and tactics for raising Public Awareness, Engaging Policymakers, and Building Community Support for Harm Reduction

  • ⛳️ Strategy 1: Raise public awareness

    • Organise public awareness campaigns about harm reduction
    • Leverage social media platforms to disseminate information
    • Create informative content such as brochures and pamphlets
    • Partner with local media to highlight harm reduction stories
    • Conduct community workshops and seminars
    • Develop a website dedicated to harm reduction information
    • Use storytelling to share real-life experiences and successes
    • Collaborate with influencers and community leaders
    • Participate in public events and fairs
    • Distribute educational materials in public spaces

  • ⛳️ Strategy 2: Engage policymakers

    • Schedule meetings with key policymakers and stakeholders
    • Present well-researched data and case studies on harm reduction
    • Develop policy briefs and position papers
    • Invite policymakers to community events and workshops
    • Gather support from international organisations
    • Conduct advocacy training for local advocates
    • Form an advocacy coalition with aligned organisations
    • Use media advocacy to influence policy debates
    • Host roundtable discussions with policymakers
    • Monitor policy developments and respond with advocacy actions

  • ⛳️ Strategy 3: Build community support

    • Establish community working groups focused on harm reduction
    • Provide training for community health workers
    • Foster partnerships with local NGOs and community-based organisations
    • Develop peer education programmes
    • Organise community forums to discuss harm reduction needs
    • Create support networks for affected individuals and families
    • Involve religious and cultural leaders in advocacy efforts
    • Hold regular town hall meetings to gather community feedback
    • Implement harm reduction services and pilot programmes
    • Evaluate community programmes and share success stories
harm-reductionpublic-awarenesspolicymakercommunity-health-workeradvocacy-coalitioncommunity-working-group
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Strategies and tactics for developing a 5-year plan for a start-up maritime school

  • ⛳️ Strategy 1: Establish a strong academic foundation

    • Develop a comprehensive curriculum that meets international maritime education standards
    • Hire experienced and qualified instructors with industry background
    • Create a continual professional development programme for faculty
    • Offer specialised courses and certifications tailored to current industry demands
    • Establish partnerships with renowned maritime institutions and industry bodies
    • Regularly update course materials and incorporate modern maritime technologies
    • Implement a robust system for student evaluations and feedback
    • Develop a student mentorship and tutoring programme
    • Organise regular workshops, seminars, and guest lectures with industry experts
    • Create a resource centre with access to the latest maritime research and publications

  • ⛳️ Strategy 2: Enhance practical training and infrastructure

    • Build state-of-the-art simulation labs and training facilities
    • Develop partnerships with maritime companies for internships and practical training
    • Integrate hands-on training components into all courses
    • Establish a dedicated department for managing industry collaborations
    • Acquire training vessels and equipment for at-sea training exercises
    • Regularly assess and upgrade training equipment and facilities
    • Implement safety and emergency response training modules
    • Offer specialised workshops in maritime engineering innovation
    • Conduct regular audits of training programmes to ensure industry relevance
    • Ensure all practical training meets international safety and competency standards

  • ⛳️ Strategy 3: Build a strong institutional reputation

    • Develop a comprehensive marketing plan to promote the school's programmes
    • Highlight success stories and testimonials from students and alumni
    • Engage in public relations activities to boost school's visibility
    • Participate in national and international maritime education conferences and fairs
    • Publish research and articles in reputed maritime journals and magazines
    • Implement a robust alumni network to maintain relationships with graduates
    • Partner with local, regional, and international organisations for projects and research
    • Establish a scholarship programme to attract top talent
    • Promote community engagement and outreach programmes
    • Consistently gather and act on feedback from students, alumni, and industry partners
maritime-educationpractical-trainingcurriculum-developerindustry-partnerships-manageracademic-teammarketing-team
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Strategies and tactics for positioning apartment hotels in the market

  • ⛳️ Strategy 1: Utilise digital marketing

    • Create targeted social media campaigns aimed at families and business travellers
    • Use search engine optimisation to enhance online visibility
    • Develop partnerships with travel influencers to feature the apartment
    • Utilise Google Ads for targeted search and display ads
    • Create engaging video content showcasing the features of the 2-bedroom apartments
    • Set up retargeting ads for website visitors who don't book
    • Use email marketing to offer special weekday discounts to past guests
    • Run promotions on accommodation booking platforms like Booking.com or Airbnb
    • Host virtual tours of the apartments via social media stories and live sessions
    • Utilise analytics tools to track campaign performance and adjust strategies

  • ⛳️ Strategy 2: Create corporate partnerships

    • Identify local businesses in need of weekday accommodations for employees
    • Offer special corporate rates and packages tailored to business travellers
    • Host networking events at the hotel to attract business clients
    • Attend local business fairs to promote the apartment options
    • Provide value-added services like free high-speed Wi-Fi and workspaces
    • Develop a newsletter targeting corporate clients with exclusive offers
    • Collaborate with travel agencies to include the apartments in business travel packages
    • Create loyalty programmes to incentivise recurring corporate bookings
    • Partner with local transportation services for easy commuting options
    • Offer free shuttle services to and from major business centres

  • ⛳️ Strategy 3: Focus on family-friendly amenities

    • Design family-centric packages that include local attractions and meals
    • Offer amenities like cribs, board games, and kitchen essentials for families
    • Advertise the proximity to parks, schools, or family activities
    • Collaborate with local family-friendly restaurants for exclusive guest deals
    • Host family events at the property to encourage community engagement
    • Collect testimonials from families who stayed and share them on digital platforms
    • Create a guide of local family activities available during weekdays
    • Partner with local toy stores or family brands for promotions
    • Provide discounted extended stays for family guests
    • Offer a kids' welcome kit upon arrival with snacks and activity ideas
digital-marketingcorporate-partnershipsmarketing-strategistevent-coordinatormarketing-teampartnerships-team
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How to track your Partner strategies and tactics

Having a plan is one thing, sticking to it is another.

Having a good strategy is only half the effort. You'll increase significantly your chances of success if you commit to a weekly check-in process.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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