OKR template to reshape website to align with updated strategic plan

public-lib · Published about 2 months ago

This OKR titled "Reshape website to align with updated strategic plan" covers a significant refresh of the organizational website to align with the latest strategic plan. The key objective is to streamline the browsing experience, thereby reducing the website bounce rate below 50%.

This objective involves revamping the site for better navigation and performance. Initiatives like optimizing the site's speed and responsiveness, implementing a user-friendly navigation menu, and updating relevant high-quality content on a regular basis support this aim.

Another significant goal under this OKR is to increase user engagement by 30%. This is to be achieved by refining the user interface, adding interactive elements for increasing user interactivity, and deploying user-friendly navigation with intuitive menus and layouts.

Finally, the third goal is to amplify site traffic by 40% by way of a new strategic SEO and content optimization plan. This includes researching high-traffic, relevant keywords for content, developing an updated SEO strategy, and regularly updating the site with fresh, SEO-friendly content.
  • ObjectiveReshape website to align with updated strategic plan
  • Key ResultReduce website bounce rate to below 50% by enhancing site navigation and performance
  • TaskOptimize website loading speed and responsiveness
  • TaskImplement a clear, user-friendly navigation menu
  • TaskRegularly update relevant, high-quality content
  • Key ResultImprove user engagement by 30% through improved website UI and UX
  • TaskConduct A/B testing to refine the user interface
  • TaskAdd interactive elements to increase user interactivity
  • TaskImplement user-friendly navigation with intuitive menus and layouts
  • Key ResultIncrease site traffic by 40% through new strategic SEO and content optimization
  • TaskResearch and implement high-traffic, relevant keywords into website content
  • TaskDevelop and execute an updated SEO strategy
  • TaskRegularly update site with fresh, SEO-friendly content
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