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3 OKR examples for Follower Growth

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What are Follower Growth OKRs?

The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.

Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.

We've tailored a list of OKRs examples for Follower Growth to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

The best tools for writing perfect Follower Growth OKRs

Here are 2 tools that can help you draft your OKRs in no time.

Tability AI: to generate OKRs based on a prompt

Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.

Watch the video below to see it in action 👇

Tability Feedback: to improve existing OKRs

You can use Tability's AI feedback to improve your OKRs if you already have existing goals.

AI feedback for OKRs in Tability

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

Follower Growth OKRs examples

You will find in the next section many different Follower Growth Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

OKRs to boost Thread's follower count significantly

  • ObjectiveBoost Thread's follower count significantly
  • KRLaunch two interactive campaigns to drive follower growth by 15%
  • TaskIncorporate follower growth KPIs into campaign strategies
  • TaskMonitor and adjust campaigns based on performance analytics
  • TaskDesign two interactive campaigns targeting audience engagement
  • KRIncrease daily post frequency by 30% to attract new followers
  • TaskMonitor and analyze engagement of new posts
  • TaskDevelop a content calendar planning 30% additional daily posts
  • TaskDelegate extra post creation to team members
  • KREngage with 20% more users via comments and shares
  • TaskAllocate 1-2 hours daily for user engagement activities
  • TaskConduct weekly analytics to track engagement improvement
  • TaskIdentify popular posts for commenting and sharing daily

OKRs to reach 10000 TikTok followers

  • ObjectiveReach 10000 TikTok followers
  • KRCollaborate with at least 3 popular TikTok influencers in related niche
  • TaskEngage the identified influencers with collaborative proposals
  • TaskIdentify and list at least 3 popular TikTok influencers in your niche
  • TaskNegotiate and finalize collaboration terms with selected influencers
  • KRIncrease daily posting to 5 high-quality, relevant videos every week
  • TaskAllocate time for consistent video editing
  • TaskCurate relevant content for daily video posts
  • TaskSchedule and automate weekly video postings
  • KREngage in 15 top trend TikTok challenges to boost visibility
  • TaskPlan and record original, engaging content for each challenge
  • TaskIdentify 15 popular TikTok challenges relevant to your interests
  • TaskRegularly post and promote these TikTok challenge videos

OKRs to boost social media followers to 75,000

  • ObjectiveBoost social media followers to 75,000
  • KRIncrease daily posts on all platforms by 25% to improve engagement
  • TaskCreate more engaging content for daily posts
  • TaskAnalyze current daily post frequency on all platforms
  • TaskImplement new posting schedule with increased frequency
  • KRInitiate 3 new follower engagement campaigns to amplify reach
  • KRCollaborate with 2 influencers per month for cross-promotion activities
  • TaskPlan and coordinate cross-promotion activities
  • TaskIdentify and research potential influencers in relevant fields
  • TaskReach out to influencers with collaboration proposals

Follower Growth OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Save hours with automated OKR dashboards

AI feedback for OKRs in Tability

OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:

We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using Tability to save time with automated OKR dashboards, data connectors, and actionable insights.

How to get Tability dashboards:

That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.

More Follower Growth OKR templates

We have more templates to help you draft your team goals and OKRs.

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