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tability.ioWhat are Growth Opportunities OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
OKRs are quickly gaining popularity as a goal-setting framework. But, it's not always easy to know how to write your goals, especially if it's your first time using OKRs.
We've tailored a list of OKRs examples for Growth Opportunities to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Growth Opportunities OKRs examples
You'll find below a list of Objectives and Key Results templates for Growth Opportunities. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to identify and assess new growth opportunities
ObjectiveIdentify and assess new growth opportunities
KRConduct detailed feasibility studies for identified opportunities to determine viability
Evaluate viability based on research outcomes- Identify opportunities for feasibility study
- Perform detailed review of business prospects
- KRResearch and pinpoint 10 potential new market areas for business expansion
- Analyse findings to determine viability for business expansion
- Identify sectors and industries where our business can potentially expand
- Conduct detailed market research on the 10 identified areas
- KRDevelop and present 5 comprehensive business proposals for promising opportunities
- Develop comprehensive proposals for each opportunity
- Prepare presentations for each business proposal
- Identify 5 promising business opportunities for proposal
OKRs to strengthen relationships with key accounts and identifying opportunities for growth
- ObjectiveIncrease revenue through strategic account management
- KRDevelop and execute personalized account plans for top 3 accounts
- KRConduct 5 in-person meetings with key accounts to strengthen relationships
- KRIdentify 3 new growth opportunities within key accounts
- KRIncrease key account revenue by 10% through cross-selling and upselling
OKRs to enhance professional growth through workshops and lunch & learn sessions
- ObjectiveEnhance professional growth through workshops and lunch & learn sessions
- KRApply learned concepts from sessions and workshops to improve daily work efficiency by 10%
- Measure daily output to track efficiency improvements
- Implement newly acquired techniques into daily work routine
- Schedule regular reviews to refine and adjust new practices
- KRAttend at least 2 workshops related to my field every month
- Register for selected workshops
- Explore and list upcoming workshops in my field
- Attend and engage in the workshops
- KRParticipate in every bi-weekly lunch and learn session offered in the organization
- Actively engage in each session's discussions
- Schedule all bi-weekly lunch and learn sessions in your personal calendar
- Prioritize attendance, avoiding scheduling conflicts
How to write your own Growth Opportunities OKRs
1. Get tailored OKRs with an AI
You'll find some examples below, but it's likely that you have very specific needs that won't be covered.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability's Strategy Map makes it easy to see all your org's OKRsTability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Growth Opportunities OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Growth Opportunities OKRs
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Growth Opportunities OKR templates
We have more templates to help you draft your team goals and OKRs.
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- OKRs to successfully implement Agile Transformation for improved delivery efficiency
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- OKRs to successfully launch startup