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What are Growth Opportunities OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
OKRs are quickly gaining popularity as a goal-setting framework. But, it's not always easy to know how to write your goals, especially if it's your first time using OKRs.
We've tailored a list of OKRs examples for Growth Opportunities to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Growth Opportunities OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards
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Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Growth Opportunities OKRs examples
You'll find below a list of Objectives and Key Results templates for Growth Opportunities. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to identify and assess new growth opportunities
ObjectiveIdentify and assess new growth opportunities
KRConduct detailed feasibility studies for identified opportunities to determine viability
Evaluate viability based on research outcomes
Identify opportunities for feasibility study
Perform detailed review of business prospects
KRResearch and pinpoint 10 potential new market areas for business expansion
Analyse findings to determine viability for business expansion
Identify sectors and industries where our business can potentially expand
Conduct detailed market research on the 10 identified areas
KRDevelop and present 5 comprehensive business proposals for promising opportunities
Develop comprehensive proposals for each opportunity
Prepare presentations for each business proposal
Identify 5 promising business opportunities for proposal
OKRs to strengthen relationships with key accounts and identifying opportunities for growth
ObjectiveIncrease revenue through strategic account management
KRDevelop and execute personalized account plans for top 3 accounts
KRConduct 5 in-person meetings with key accounts to strengthen relationships
KRIdentify 3 new growth opportunities within key accounts
KRIncrease key account revenue by 10% through cross-selling and upselling
OKRs to enhance professional growth through workshops and lunch & learn sessions
ObjectiveEnhance professional growth through workshops and lunch & learn sessions
KRApply learned concepts from sessions and workshops to improve daily work efficiency by 10%
Measure daily output to track efficiency improvements
Implement newly acquired techniques into daily work routine
Schedule regular reviews to refine and adjust new practices
KRAttend at least 2 workshops related to my field every month
Register for selected workshops
Explore and list upcoming workshops in my field
Attend and engage in the workshops
KRParticipate in every bi-weekly lunch and learn session offered in the organization
Actively engage in each session's discussions
Schedule all bi-weekly lunch and learn sessions in your personal calendar
Prioritize attendance, avoiding scheduling conflicts
Growth Opportunities OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated OKR dashboards
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OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, you can move to Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Growth Opportunities OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to achieve great performance and reliability
OKRs to achieve profitability by reducing operational costs by 20% in the current fiscal year
OKRs to create an engaging landing page featuring 3 goals tiles with OKR
OKRs to boost overall community engagement on the platform
OKRs to successfully pass the development certification exam
OKRs to minimize escalation cases in customer service