OKR template to conduct comprehensive market intelligence on competitors
Your OKR template
Another aspect of this OKR is the identification of businesses that rival ours. A minimum target of twenty key competitors has been set. An extensive market analysis will facilitate the discovery of less-known competitors, helping to build a comprehensive view of the competition landscape.
The OKR also sets out to understand competitors' marketing strategies. It involves identifying at least twelve key competitors and examining their marketing approaches. The outcome should offer a profound understanding of competitors' marketing techniques and how they differentiate from ours.
Lastly, this OKR demands an investigation into the pricing strategies employed by rivals. It necessitates the documentation and interpretation of the pricing strategies of at least fifteen competitors. The analysis will ultimately offer insights into the market's general pricing trends.
ObjectiveConduct comprehensive market intelligence on competitors
KRAnalyze 10 competitors' product and service offerings
Identify 10 competitors in the market- Perform a detailed analysis comparing competitors' offerings
- Research and list each competitor's products and services
- KRIdentify at least 20 key competitors in the market
- List all known competitors in your business sector
- Research unknown competitors through market analysis
- Compile a list of 20 main competitors
- KRUnderstand the marketing strategies of at least 12 competitors
- Identify 12 key competitors in your business sector
- Gather data on each competitor's marketing approach
- Analyze and contrast each competitor's marketing strategies
- KRDocument and interpret 15 competitors' pricing strategies
- Obtain detailed information on each competitor's pricing strategy
- Analyze and interpret obtained pricing data
- Identify and list 15 primary competitors in the market
How to edit and track OKRs with Tability
You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.
Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.
With Tability you can:
- Use AI to draft a complete set of OKRs in seconds
- Connect your OKRs and team goals to your project
- Automate reporting with integrations and built-in dashboard
Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.
The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.
Step 1. Sign up for a free Tability account
Go tohttps://tability.app/signup and create your account (it's free!)
Step 2. Create a plan
Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.
Step 3. Use the magic importer
Click on Use magic import to open up the Magic Import modal.
Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.
Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!
Now, just click on Import from text and let the magic happen.
Once your example is in the plan editor, you will be able to:
- Edit the objectives, key results, and tasks
- Click on the target 0 → 100% to set better target
- Use the tips and the AI to refine your goals
Step 4. Publish your plan
Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.
From there you will have access to all the features that will help you and your team save hours with OKR reporting.
- 10+ built-in dashboards to visualise progress on your goals
- Weekly reminders, data connectors, and smart notifications
- 9 views to map OKRs to strategic projects
- Strategy map to align teams at scale