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OKR template to amplify our brand visibility through strategic content marketing

public-lib · Published 3 months ago

Your OKR template

This OKR focuses on enhancing brand visibility via content marketing. The primary objective is to implement strategic storytelling sure to capture the audiences' interest and enhance brand presence. The goal is to achieve this through initiatives such as engrossing blogs, SEO-optimized content, and effective content distribution over social media.

One strategy includes driving a 25% surge in newsletter subscriptions. This is expected to be achieved via engaging blog posts that draw and retain reader attention. However, no specific initiative has been outlined to reach this outcome beyond creating engaging content.

The second strategy stresses the need to generate a 20% increase in unique page visits through SEO-optimized content. The initiatives include monitoring website traffic and adjusting SEO strategies, conducting keyword research for popular terms within the industry, and optimizing website content using the chosen keywords.

Finally, the OKR aims to boost social media shares by 30% through effective content distribution. The proposed strategies include creating engaging content that appeals to the target audience, utilizing influencers for broader content distribution, and regularly monitoring and adjusting content sharing strategies to maintain effectiveness.
  • ObjectiveObjectiveAmplify our brand visibility through strategic content marketing
  • Key ResultKRDrive a 25% growth in newsletter subscriptions with engaging blog posts
  • Key ResultKRGenerate 20% increase in unique page visits through SEO-optimized content
  • TaskMonitor website traffic and adjust SEO strategies accordingly
  • TaskConduct keyword research for highly searched terms in your industry
  • TaskOptimize website content with selected keywords
  • Key ResultKRBoost social media shares by 30% through effective content distribution
  • TaskCreate engaging, shareable content relevant to target audience
  • TaskUtilize influencers for wider content distribution
  • TaskMonitor and optimize content sharing strategies regularly
Use in Tability

How to edit and track OKRs with Tability

You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.

Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.

With Tability you can:

  • Use AI to draft a complete set of OKRs in seconds
  • Connect your OKRs and team goals to your project
  • Automate reporting with integrations and built-in dashboard

Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.

The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.

Step 1. Sign up for a free Tability account

Go tohttps://tability.app/signup and create your account (it's free!)

Step 2. Create a plan

Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.

Tability Import Options

Step 3. Use the magic importer

Click on Use magic import to open up the Magic Import modal.

Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.

Copy from the template

Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!

Importing from text

Now, just click on Import from text and let the magic happen.

Tability editor with imported content

Once your example is in the plan editor, you will be able to:

  • Edit the objectives, key results, and tasks
  • Click on the target 0 → 100% to set better target
  • Use the tips and the AI to refine your goals

Step 4. Publish your plan

Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.

Publish import

From there you will have access to all the features that will help you and your team save hours with OKR reporting.

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