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10 OKR examples for Clients

Turn your spreadsheets into OKR dashboards with Tability

Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.

What are Clients OKRs?

The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.

Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.

We've tailored a list of OKRs examples for Clients to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

The best tools for writing perfect Clients OKRs

Here are 2 tools that can help you draft your OKRs in no time.

Tability AI: to generate OKRs based on a prompt

Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.

Watch the video below to see it in action 👇

Tability Feedback: to improve existing OKRs

You can use Tability's AI feedback to improve your OKRs if you already have existing goals.

AI feedback for OKRs in Tability

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

Clients OKRs examples

You will find in the next section many different Clients Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

OKRs to enhance Identity Access Management for large scale clients

  • ObjectiveEnhance Identity Access Management for large scale clients
  • KRIncrease system response time by 20% for enhanced user experience
  • TaskIdentify and eliminate any unnecessary background processes
  • TaskUpgrade system hardware to improve performance
  • TaskOptimize code for increased efficiency
  • KRImplement new features from client input in 60% of all accounts
  • TaskDesign and develop the requested features
  • TaskImplement the new features in the chosen accounts
  • TaskCollect and categorize client input about desired features
  • KRReduce access-related security incidents by 30% through stronger protocols
  • TaskImplement two-factor authentication for all system users
  • TaskConduct frequent audits of access controls and permissions
  • TaskRegularly update passwords and maintain a strong password policy

OKRs to effectively introduce sales representatives to clients

  • ObjectiveEffectively introduce sales representatives to clients
  • KRIncrease client satisfaction score by 30% post-meetings with sales reps
  • TaskImplement changes based on customer feedback to improve service
  • TaskGather and evaluate customer feedback after sales meetings
  • TaskDevelop comprehensive training for sales reps to enhance customer interaction
  • KRFoster 15 new relationships between previously unacquainted clients and sales reps
  • TaskImplement a regular, facilitated networking session within the company
  • TaskEnable 1:1 introductory meetings through client-sales rep matchmaking
  • TaskOrganize networking events to promote interaction between clients and sales reps
  • KRConduct at least 30 effective introductory meetings between sales reps and clients
  • TaskSchedule 30 meetings between sales reps and clients
  • TaskIdentify potential clients for introductory meetings
  • TaskTrain sales reps on effective meeting techniques

OKRs to reduce partial deliveries to clients

  • ObjectiveReduce partial deliveries to clients
  • KRImprove order forecasting accuracy to 90%
  • TaskPeriodically revise and adjust forecasting models
  • TaskImplement advanced forecasting software for data analysis
  • TaskTrain teams on predictive analytics for forecasting
  • KRIncrease efficiency of inventory management by 25%
  • TaskTrain staff on proper inventory checking procedures
  • TaskImplement a real-time online inventory management system
  • TaskRegularly review and optimize inventory levels
  • KROptimize logistics to ensure 100% on-time delivery
  • TaskConduct regular maintenance checks on delivery vehicles
  • TaskTrain staff in efficient order processing and dispatch
  • TaskImplement a real-time tracking system for all deliveries

OKRs to improve Identity Access Management for large scale clients

  • ObjectiveImprove Identity Access Management for large scale clients
  • KRReduce access credential errors by 20%
  • TaskIntroduce regular password update reminders for employees
  • TaskImplement a comprehensive access credential training program
  • TaskUpgrade access security software to reduce login errors
  • KRImplement two-factor authentication for 90% of big customers
  • TaskDeploy system to selected clients
  • TaskDevelop and test two-factor authentication system
  • TaskIdentify 90% of biggest clients requiring two-factor authentication
  • KRIncrease security incident response speed by 30%
  • TaskTrain staff in faster threat identification procedures
  • TaskImplement automated threat detection and response tools
  • TaskStreamline incident reporting and escalation processes

OKRs to boost enterprise customer attraction to our platform

  • ObjectiveBoost enterprise customer attraction to our platform
  • KRExpand platform features based on 75% of enterprise-client feedback
  • TaskAnalyze feedback from 75% of enterprise clients
  • TaskIdentify commonly requested platform features
  • TaskInitiate development of new features
  • KRIncrease demo requests by 30% over the next quarter
  • TaskImplement a user-friendly online demo request form
  • TaskEnhance demo product features to attract more customer interest
  • TaskDevelop targeted marketing campaigns to boost demo visibility
  • KREnhance customer support satisfaction rate by 45%
  • TaskImplement a customer feedback system to gauge satisfaction
  • TaskImplement comprehensive training programs for customer support staff
  • TaskImprove product/service quality based on customer insights

OKRs to increase account expansion by securing contract renewals for 90% of existing clients

  • ObjectiveAchieve a high rate of contract renewals for existing clients
  • KRIncrease customer satisfaction rates by 15% via feedback surveys
  • KRImprove account management processes to reduce churn by 10%
  • KROutperform monthly revenue targets by 20% to upsell and cross-sell
  • KRLaunch a customer referral program to generate 30% new business from existing clients

OKRs to enhance superior customer support to VIP clients

  • ObjectiveEnhance superior customer support to VIP clients
  • KRIncrease client satisfaction score to 90% for VIPs
  • TaskImprove product/service quality based on feedback
  • TaskImplement personalized customer service for VIP clients
  • TaskRegularly request and analyze VIP client feedback
  • KRAchieve first-response times under 2 hours for all VIP client inquiries
  • TaskImplement a priority system for VIP client inquiries
  • TaskEstablish dedicated response teams for VIP clients
  • TaskTrain staff on quick and efficient response techniques
  • KRReduce VIP client complaint rate by 20%
  • TaskImplement customized training on VIP client servicing for staff
  • TaskEnhance VIP client communication and response times
  • TaskRegularly review and improve VIP client service process

OKRs to boost sales of professional basketball season tickets

  • ObjectiveBoost sales of professional basketball season tickets
  • KROffer 10% early-bird discount to incentivize 20% more advance ticket sales
  • TaskCreate marketing material advertising the discount
  • TaskMonitor pre-sales to measure a 20% increase
  • TaskDetermine pricing structure with 10% early-bird discount
  • KRIncrease website traffic by 30% to enhance ticket purchase opportunities
  • TaskCreate engaging blog content to attract potential customers
  • TaskImplement SEO strategies to improve website visibility on search engines
  • TaskLaunch social media campaigns to direct more traffic to the website
  • KRSecure 10 new corporate clients for bulk season ticket purchases
  • TaskPersonalize and send pitch presentations to potential clients
  • TaskIdentify suitable companies for bulk season ticket purchases
  • TaskSet up meetings to discuss corporate packages

OKRs to boost sales figures utilizing CAIS distribution team

  • ObjectiveBoost sales figures utilizing CAIS distribution team
  • KRIncrease average sales per team member by at least 15%
  • TaskSet up performance incentives for higher sales
  • TaskImplement regular sales training programs for team members
  • TaskMonitor and share individual sales performance regularly
  • KRSecure 10 new high-value clients through strategic distribution efforts
  • TaskLaunch a personalized, strategic outreach and follow-up process
  • TaskDevelop targeted marketing materials for these potential clients
  • TaskIdentify potential high-value clients based on our market research
  • KRAchieve a 10% reduction in sales cycle time for major accounts
  • TaskImplement training on efficient sales strategies for major accounts
  • TaskEnhance communication with key clients to expedite decisions
  • TaskAnalyze previous deals to identify common delays or inefficiencies

OKRs to enhance customer experience by understanding our clients' valuation

  • ObjectiveEnhance customer experience by understanding our clients' valuation
  • KRAchieve 15% increase in customer satisfaction scores post-improvement implementation
  • TaskAdjust services based on feedback analysis
  • TaskConduct analysis of received customer feedback
  • TaskImplement feedback collection system after improvements
  • KRImprove client-identified areas by 30% based on survey results
  • TaskReview survey results identifying areas of improvement
  • TaskImplement the plan ensuring a 30% improvement
  • TaskDevelop a strategic plan to address each area
  • KRSurvey 80% clients on what they value in our service within 4 weeks

Clients OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Save hours with automated OKR dashboards

AI feedback for OKRs in Tability

OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:

Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, you can move to Tability to save time with automated OKR dashboards, data connectors, and actionable insights.

How to get Tability dashboards:

That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.

More Clients OKR templates

We have more templates to help you draft your team goals and OKRs.

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