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tability.ioWhat are Product Testing OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.
We've tailored a list of OKRs examples for Product Testing to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Product Testing OKRs examples
You will find in the next section many different Product Testing Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
OKRs to successfully launch and break-even via pre-sales
- ObjectiveSuccessfully launch and break-even via pre-sales
- KRAttain 100% of cost recovery through initial sales
- Track and control operational expenses efficiently
- Implement effective sales and marketing strategies
- Develop a competitive pricing strategy to cover production costs
- KRGenerate a minimum of 300 pre-sale orders
- Collaborate with influencers to promote and pre-sell
- Implement a referral discount program for pre-orders
- Develop a compelling marketing campaign targeting potential customers
- KRAchieve 100% completion of product testing and fixes
- Execute testing plan and document all findings
- Develop a comprehensive plan for product testing
- Implement necessary fixes based on test results
OKRs to implement comprehensive, multi-disciplinary colour testing
- ObjectiveImplement comprehensive, multi-disciplinary colour testing
- KRExecute colour tests for 100% of our product line adhering to the established protocol
- Record and analyze the colour test results
- Review the established protocol for colour testing
- Apply the colour tests to each product in the line
- KRAssess and document the outcomes of each colour test, establishing a improvement plan
- Conduct and record results of various colour tests
- Develop a comprehensive plan detailing proposed improvements
- Analyze test outcomes to determine areas needing improvement
- KRDevelop a standardised, reproducible colour testing protocol by collaborating with design team
- Create draft of standardized color testing protocol
- Implement, evaluate, and refine the protocol with team input
- Meet with design team to identify color testing needs and objectives
OKRs to successfully develop a functional Figma prototype
- ObjectiveSuccessfully develop a functional Figma prototype
- KRImplement feedback and finalize the prototype by week 12
- Finalize prototype by week 12
- Incorporate received feedback into the prototype
- Conduct final tests on the adjusted prototype
- KRDesign a full user-interface mockup in Figma by week 4
- Finalize mockup with interactive features
- Develop the initial design layout in Figma
- Outline the specific interface components needed
- KRValidate the prototype with 10 user tests by week 8
- Document and analyze user feedback for validation
- Identify and recruit 10 users for prototype testing
- Coordinate and conduct user testing sessions
OKRs to enhance efficiency in production and testing processes
- ObjectiveEnhance efficiency in production and testing processes
- KRIncrease successful first-time production runs by 10% to reduce rework
- Implement process checks to identify errors early
- Strengthen staff training on production procedures
- Upgrade equipment for better precision and efficiency
- KRReduce production errors by 15% through implementing strict quality control measures
- Regularly monitor and correct production errors promptly
- Implement stringent quality control measures in the production process
- Conduct regular training for staff on quality standards
- KRDecrease testing time by 20% by optimizing testing procedures
- Review current testing methods for inefficiencies and redundancies
- Train staff in new, optimized testing procedures
- Implement automation for repetitive testing tasks
OKRs to enhance the quality standards of our product portfolio
- ObjectiveEnhance the quality standards of our product portfolio
- KRReduce returned product rates due to quality issues by 20%
- Implement comprehensive product testing pre-shipment
- Train staff on improving product inspection process
- Enhance quality control procedures for product manufacturing
- KRConduct 10 comprehensive quality assurance tests for each product category
- Schedule 10 comprehensive tests for each category
- Identify the product categories for quality testing
- Analyze and document the results for review
- KRAchieve a 95% customer satisfaction rate on product quality through feedback surveys
- Implement a system for customer feedback surveys
- Initiate improvements based on collected feedback
- Regularly monitor and analyze survey results
OKRs to successfully launch the payment splitting product
- ObjectiveSuccessfully launch the payment splitting product
- KRGet 1000 downloads and 25% active users 6 weeks post-launch
- Offer incentives to retain and increase user activity post-download
- Implement a robust marketing strategy on relevant social media platforms
- Provide engaging app tutorials to ensure continued user activity
- KRGain feedback from 500 beta testers and achieve 75% positive reviews
- Implement a feedback mechanism for testers' comments
- Strategize methods to attain positive responses
- Distribute the beta version to 500 testers for trial
- KRDevelop a fully functional beta version for testing within 4 weeks
- Create a detailed, time-bound project plan
- Begin coding, testing, and refining the beta version
- Assemble a dedicated project team to initiate development
OKRs to develop a cloud-based SAAS loyalty product
- ObjectiveDevelop a cloud-based SAAS loyalty product
- KRComplete backend development process meeting 95% of the defined specifications
- Develop and test backend according to specifications
- Finalize defined specifications for backend development process
- Conduct reviews and adjust code to meet 95% specification accuracy
- KRSuccessfully launch a beta version with less than 3% defects reported
- Prioritize and swiftly address reported defects
- Develop comprehensive testing procedures for beta version
- Provide effective channels for reporting software defects
- KRFinalize system specifications and required features by interviewing 20 potential users
- Identify and contact 20 potential system users for interviews
- Conduct interviews to finalize system specifications
- Finalize required features based on user feedback
OKRs to enhance product quality by reducing production defects
- ObjectiveEnhance product quality by reducing production defects
- KRDecrease production defects by 30% through tightened quality control processes
- Train staff on the new quality standards
- Implement stringent quality control measures in the production line
- Regularly inspect and update production equipment
- KRConduct training sessions for QA team to enhance in-depth product knowledge
- Identify key product aspects for the QA team to understand deeply
- Schedule and facilitate product knowledge training sessions
- Develop comprehensive training materials/briefs for each aspect
- KRImplement a new, more thorough testing protocol within the development cycle
- Research and adopt a comprehensive testing method
- Educate development team about new protocol
- Identify the weak spots in the current testing protocol
OKRs to implement a robust chaos testing system in our production environment
- ObjectiveImplement a robust chaos testing system in our production environment
- KRAchieve 90% system resilience score post chaos testing and fixing identified vulnerabilities
- Develop resolutions for identified system weaknesses
- Measure system resilience post-fix, aiming for 90% score
- Implement chaos testing to identify system vulnerabilities
- KRIdentify and document 10 potential points of system failure by month-end
- Compile findings into comprehensive document
- Review system for possible vulnerabilities or weaknesses
- Record 10 potential failure points
- KRDevelop and deploy chaos experiments to simulate 50% of identified points of failure
- Implement and execute the chaos experiments
- Design chaos experiments to simulate these failures
- Identify the key potential failure points in the system
OKRs to implement new functionality in our product offering
- ObjectiveImplement new functionality in our product offering
- KRObtain 80% positive feedback from beta testers on new functionality
- Develop clear, user-friendly instructions for new functionality
- Regularly monitor and analyze beta tester feedback
- Implement suggestions for improvements promptly
- KRFinalize development of 2 new features by meeting acceptance criteria
- Implement necessary revisions post feedback
- Conduct rigorous testing for each new feature
- Obtain stakeholder approval for the completed features
- KRAchieve 95% bug-free releases for the new functions
- Train team members in systematic debugging techniques
- Schedule frequent code review sessions amongst developers
- Implement robust testing protocols for newly developed functions
How to write your own Product Testing OKRs
1. Get tailored OKRs with an AI
You'll find some examples below, but it's likely that you have very specific needs that won't be covered.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Product Testing OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Product Testing OKRs
Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Product Testing OKR templates
We have more templates to help you draft your team goals and OKRs.
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