3 customisable OKR examples for Software As A Service

What are Software As A Service OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.

We have curated a selection of OKR examples specifically for Software As A Service to assist you. Feel free to explore the templates below for inspiration in setting your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Software As A Service OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Our customisable Software As A Service OKRs examples

You will find in the next section many different Software As A Service Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

1OKRs to elevate the NPS score in B2B SaaS by 5%

  • ObjectiveElevate the NPS score in B2B SaaS by 5%
  • Key ResultReduce customer support resolution time by 20%
  • TaskTrain customer service agents regularly for efficiency
  • TaskAutomate repetitive customer inquiries using AI
  • TaskImplement live chat for instant customer inquiries resolution
  • Key ResultImprove product feature satisfaction by 10% through software enhancements
  • TaskImplement software enhancements addressing customer issues
  • TaskEvaluate satisfaction improvement post-enhancements
  • TaskIdentify areas requiring improvements from customer feedback
  • Key ResultIncrease the rate of customer feedback collection by 15%
  • TaskTrain staff on effective customer feedback solicitation
  • TaskOffer incentives for customers leaving feedback
  • TaskImplement a customer feedback system after each purchase

2OKRs to improve performance testing for V2 services

  • ObjectiveImprove performance testing for V2 services
  • Key ResultIncrease the successful pass rate of performance tests to 95% from existing results
  • TaskDevelop and implement a targeted improvement plan for testing
  • TaskConduct regular training sessions for performance test takers
  • TaskContinuously review and update testing techniques
  • Key ResultDevelop a comprehensive test strategy addressing all aspects of V2 services by week 4
  • TaskDevelop a detailed plan for testing each aspect
  • TaskSchedule testing stages within first 4 weeks
  • TaskIdentify key aspects and potential risks of V2 services
  • Key ResultReduce the average run-time for performance tests by 20% compared to current timings
  • TaskImplement more efficient testing algorithms and techniques
  • TaskUpgrade testing hardware or software to improve speed
  • TaskIdentify and eliminate bottlenecks in the current performance test process

3OKRs to develop a cloud-based SAAS loyalty product

  • ObjectiveDevelop a cloud-based SAAS loyalty product
  • Key ResultComplete backend development process meeting 95% of the defined specifications
  • TaskDevelop and test backend according to specifications
  • TaskFinalize defined specifications for backend development process
  • TaskConduct reviews and adjust code to meet 95% specification accuracy
  • Key ResultSuccessfully launch a beta version with less than 3% defects reported
  • TaskPrioritize and swiftly address reported defects
  • TaskDevelop comprehensive testing procedures for beta version
  • TaskProvide effective channels for reporting software defects
  • Key ResultFinalize system specifications and required features by interviewing 20 potential users
  • TaskIdentify and contact 20 potential system users for interviews
  • TaskConduct interviews to finalize system specifications
  • TaskFinalize required features based on user feedback

Software As A Service OKR best practices to boost success

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to turn your Software As A Service OKRs in a strategy map

Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Software As A Service OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

What's next? Try Tability's goal-setting AI

You can create an iterate on your OKRs using Tability's unique goal-setting AI.

Watch the demo below, then hop on the platform for a free trial.

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