OKR template to expand our customer base significantly
Your OKR template
The second objective is to achieve a 15% increase in new customer sign-ups through referral initiatives. For this, implementing a rewards program for referrals from current customers, tracking and analyzing program success, and promoting the referral program on social media have been planned.
The third objective is to enhance the conversion rate of trial users to paid subscribers by 10%. This is to be done by offering exclusive benefits to trial users who upgrade, optimizing the user interface for easy subscription upgrades, and implementing personalized email marketing for trial users.
Overall, this OKR is focused on expanding customer base through strategic marketing initiatives, engaging content creation, innovative referral programs and enhancing user experience to motivate trial users to become paid subscribers.
ObjectiveExpand our customer base significantly
KRIncrease our website traffic by 20% through targeted digital marketing
Implement well-structured ad campaigns on social media- Develop engaging, keyword-rich content
- Identify target audience for focused SEO optimization
- KRAchieve a 15% increase in new customer sign-ups through referral initiatives
- Implement a referral rewards program for current customers
- Track and analyze referral program success regularly
- Promote the referral program via social media
- KRImprove the conversion rate of trial users to paid subscribers by 10%
- Offer exclusive benefits to trial users upgrading to paid
- Optimize User Interface for easy subscription upgrade
- Implement personalized email marketing for trial users
How to edit and track OKRs with Tability
You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.
Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.
With Tability you can:
- Use AI to draft a complete set of OKRs in seconds
- Connect your OKRs and team goals to your project
- Automate reporting with integrations and built-in dashboard
Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.
The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.
Step 1. Sign up for a free Tability account
Go tohttps://tability.app/signup and create your account (it's free!)
Step 2. Create a plan
Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.
Step 3. Use the magic importer
Click on Use magic import to open up the Magic Import modal.
Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.
Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!
Now, just click on Import from text and let the magic happen.
Once your example is in the plan editor, you will be able to:
- Edit the objectives, key results, and tasks
- Click on the target 0 → 100% to set better target
- Use the tips and the AI to refine your goals
Step 4. Publish your plan
Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.
From there you will have access to all the features that will help you and your team save hours with OKR reporting.
- 10+ built-in dashboards to visualise progress on your goals
- Weekly reminders, data connectors, and smart notifications
- 9 views to map OKRs to strategic projects
- Strategy map to align teams at scale