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4 OKR examples for Customer Reviews

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Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.

What are Customer Reviews OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.

We have curated a selection of OKR examples specifically for Customer Reviews to assist you. Feel free to explore the templates below for inspiration in setting your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

The best tools for writing perfect Customer Reviews OKRs

Here are 2 tools that can help you draft your OKRs in no time.

Tability AI: to generate OKRs based on a prompt

Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.

Watch the video below to see it in action 👇

Tability Feedback: to improve existing OKRs

You can use Tability's AI feedback to improve your OKRs if you already have existing goals.

AI feedback for OKRs in Tability

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

Customer Reviews OKRs examples

You will find in the next section many different Customer Reviews Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

OKRs to enhance positive online presence to boost brand reputation

  • ObjectiveEnhance positive online presence to boost brand reputation
  • KRGain a 15% increase in positive customer reviews on key platforms
  • TaskImprove customer service training for enhanced satisfaction
  • TaskImplement a post-purchase follow-up requesting reviews
  • TaskDevelop incentive programs encouraging reviews
  • KRReduce negative social media mentions by 20% through proactive engagement
  • TaskCreate engaging content to increase positive interactions
  • TaskImplement rigorous social media sentiment monitoring
  • TaskProvide effective customer service via social media channels
  • KRGenerate 10% more mentions in industry-related blogs and news articles
  • TaskProduce more newsworthy, shareable content for our website/blog
  • TaskIdentify and reach out to influencers in relevant industry for collaborations
  • TaskIncrease PR efforts with industry-related publications

OKRs to turn customers into advocates

  • ObjectiveOur customers are championing our product and services
  • KRGet 100 reviews on G2 or Capterra
  • TaskIdentify happy users through NPS feedback
  • KRWe have published 10 customer success stories
  • KRWe get 20 leads every week coming from our referral program
  • TaskBuild a partner community
  • TaskCreate supporting material for our partners

OKRs to transform customers into brand advocates

  • ObjectiveTransform customers into brand advocates
  • KRAchieve 20% more positive online reviews
  • TaskOffer incentives for customers leaving positive online reviews
  • TaskRespond promptly and professionally to all customer feedback
  • TaskImplement a proactive post-purchase review solicitation strategy
  • KRIncrease customer satisfaction score by 15%
  • TaskIntroduce new customer loyalty and reward programs
  • TaskDevelop and implement a comprehensive customer service training program
  • TaskSolicit customer feedback through surveys and improve problem areas
  • KRIncrease customer referral rate by 10%
  • TaskImplement a rewarding and enticing referral program for existing customers
  • TaskOffer personalized, high-quality customer service to encourage referrals
  • TaskCommunicate referral incentives to clients through email and social media platforms

OKRs to boost review count on G2 and Capterra platforms

  • ObjectiveBoost review count on G2 and Capterra platforms
  • KRIncentivize 200 users to write a review via rewards program
  • TaskGive exclusive benefits or discounts to users for each review
  • TaskPromote the review/rewards program via email and app notifications
  • TaskEstablish a rewards program for user reviews
  • KRIncrease request email frequency to active users by 50%
  • TaskImplement 50% increase in email distribution
  • TaskDevelop strategy for enhanced engagement emails
  • TaskAnalyze email open rates for active users
  • KRAchieve 25% conversion rate from request emails to completed reviews
  • TaskIncrease email follow-ups for pending requests
  • TaskImplement a rewarding system for completed reviews
  • TaskImprove email content to be more persuasive and personal

Customer Reviews OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Save hours with automated OKR dashboards

AI feedback for OKRs in Tability

OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:

Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, you can move to Tability to save time with automated OKR dashboards, data connectors, and actionable insights.

How to get Tability dashboards:

That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.

More Customer Reviews OKR templates

We have more templates to help you draft your team goals and OKRs.

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