15 customisable OKR examples for Strategic Development
What are Strategic Development OKRs?
The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.
Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.
We have a collection of OKRs examples for Strategic Development to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Strategic Development OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Our customisable Strategic Development OKRs examples
You'll find below a list of Objectives and Key Results templates for Strategic Development. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
1. OKRs to implement effective annual success plans
Implement effective annual success plans
Get 80% positive feedback on implemented success plans from account holders
Regularly solicit feedback on the success plan from account holders- Adjust and improve the success plan based on the collected feedback
- Implement a robust, customer-focused success plan for account holders
- Establish rapport with 10 unique strategic account drivers
- Initiate contact, introduce self, and establish connection
- Identify and research 10 key strategic account drivers
- Maintain regular communication and demonstrate understanding of their business needs
- Develop and solidify 5 long-term strategies for major accounts
- Identify top 5 major accounts needing strategic development
- Regularly review and revise strategies to assure ongoing effectiveness
- Establish strategies focusing on long-term client growth and retention
2. OKRs to successfully manage strategic partnership
3. OKRs to boost new businesses by converting top-tier leads through strategic outreach
- Boost new businesses by converting top-tier leads through strategic outreach
- Increase lead generation by 40% through optimized marketing campaigns
- Implement SEO strategies in content creation
- Initiate targeted email marketing campaigns
- Optimize social media platforms for customer engagement
- Achieve 30% conversion rate of high-quality leads into viable business opportunities
- Implement targeted marketing strategies for high-quality leads
- Improve follow-up tactics with potential customers
- Personalize business proposals for prospective clients
- Expand outreach effectiveness by 50% to drive lead engagement
- Develop and implement a targeted social media marketing strategy
- Launch referral program to incentivise current customers for word-of-mouth promotion
- Increase frequency of engaging email newsletters to potential leads
4. OKRs to formulate and Implement a robust Business and Product Strategy
- Formulate and Implement a robust Business and Product Strategy
- Implement and test product strategy with a minimum viable product in 6 weeks
- Develop a prototype of the minimum viable product
- Implement a detailed product strategy
- Conduct rigorous testing and gather feedback
- Develop a comprehensive business strategy with measurable goals within 3 weeks
- Draft a comprehensive, strategic business plan
- Define measurable, time-bound business goals
- Research market trends and study competitors for business strategy formulation
- Identify and analyse 5 key competitor business strategies within next quarter
- Identify 5 main competitors in the market
- Analyze each strategy's effectiveness and performance
- Research and note down their business strategies
5. OKRs to drive business expansion through innovative strategies
- Drive business expansion through innovative strategies
- Secure two strategic partnerships for innovation collaboration
- Reach out initiating discussions for collaboration
- Negotiate and finalize partnership agreements
- Identify potential partners aligned with our innovation goals
- Increase innovation portfolio returns by at least 20%
- Expand business partnerships for diverse insights
- Invest in research and employee training programs
- Implement new technologies to optimize processes
- Develop and initiate 3 new high-impact innovative projects
- Formulate project plans detailing the execution strategy
- Initiate the projects by gathering necessary resources
- Identify potential areas for high-impact innovative projects
6. OKRs to elevate partner game development solutions end-to-end
- Elevate partner game development solutions end-to-end
- Sign 15 new strategic partnerships for game development solutions
- Prepare robust partnership proposal highlighting mutual benefits
- Initiate contact and negotiate agreements
- Identify potential partners within game development sector
- Implement 5 scaled solutions contributing to partners' development lifecycle efficiency
- Deploy, monitor, and refine these solutions in partners' systems
- Identify areas in partners' development lifecycle needing efficiency solutions
- Design and test five scalable efficiency-boosting solutions
- Successfully retire and replace 3 outdated solutions with innovative alternatives
- Implement and transition to new solutions
- Research and select innovative alternative solutions
- Identify three outdated solutions requiring replacement
7. OKRs to boost success through strategic Partnerships & Collaborations
- Boost success through strategic Partnerships & Collaborations
- Implement joint projects with at least two existing partners to increase shared value
- Initiate project roll-outs with the identified partners
- Develop project plans, including shared responsibilities
- Identify potential shared value projects with current partners
- Form a minimum of 3 new strategic partnerships with clear mutual benefits
- Initiate contact and begin negotiations
- Identifying potential partners aligning with our business goals
- Drafting proposal highlighting mutual benefits
- Increase partnership satisfaction rate to over 90% through timely communication and mutual support
8. OKRs to successful Business Launch in Africa
- Successful Business Launch in Africa
- Achieve product engagement from 10,000 unique African users
- Offer tailored user-support services in local languages
- Partner with African influencers for product endorsements
- Develop user-centered, localized marketing strategies for African markets
- Forge and establish 3 strategic local partnerships by quarter end
- Identify potential local businesses for partnership opportunities
- Arrange meetings to discuss potential collaborations
- Negotiate terms and finalize partnership agreements
- Gain a 5% market share in the chosen African region
- Establish relationships with local distribution channels for product accessibility
- Develop a targeted marketing strategy focusing on the identified local interests
- Conduct market research to understand local customer preferences and buying habits
9. OKRs to enhance capability as an institutional research analyst in higher education
- Enhance capability as an institutional research analyst in higher education
- Attend 3 professional development webinars on higher education research analysis techniques
- Participate and take notes during each webinar
- Sign up for the chosen webinars
- Identify 3 webinars focused on higher education research analysis techniques
- Mentor and guide 2 junior research analysts to improve their capability development
- Provide direct training on necessary software/tools
- Develop a personalized growth plan for each analyst
- Establish regular weekly meetings for guidance and feedback
- Develop, present, and implement 1 strategic initiative to improve research methodologies
- Identify weakness in current research methodologies
- Create strategic initiative for process improvement
- Present and implement strategy to team
10. OKRs to robustly improve the industrial sector's market strategy
- Robustly improve the industrial sector's market strategy
- Identify and establish strategic partnerships with at least 3 relevant companies
- Research companies that align with our strategic goals
- Formalize partnerships through agreements or contracts
- Initiate contact and discuss partnership opportunities
- Successfully implement 2 market strategies improving sector growth by 15%
- Identify and analyze two potential market growth strategies
- Develop clear implementation plans for chosen strategies
- Track and measure the implemented strategies' growth regularly
- Increase the industrial sector's market share by 10%
- Develop and implement robust industrial marketing strategies
- Conduct a comprehensive market analysis and competitor research
- Improve existing product offerings and assess potential innovations
11. OKRs to enhance analytical thinking and problem-solving skills
- Enhance analytical thinking and problem-solving skills
- Implement creative solutions to 3 ongoing business challenges
- Implement and monitor the effectiveness of these solutions
- Research and develop innovative strategies to address these challenges
- Identify 3 key challenges affecting business productivity or growth
- Solve 5 complex analytical problems per week without assistance
- Allocate dedicated time daily for problem-solving
- Determine and understand problem scope and requirements
- Constantly develop and grow problem-solving skills
- Complete 3 logic and problem-solving related online courses
- Research and select three online courses focused on logic and problem solving
- Systematically complete each course according to its curriculum
- Enroll in the selected courses on their respective platforms
12. OKRs to successfully launch the asset managers unit trust business
- Successfully launch the asset managers unit trust business
- Onboard 3 seasoned unit trust portfolio managers by Week 12
- Schedule interview and assessment process by Week 8
- Identify suitable candidates for unit trust portfolio manager role
- Complete hiring and orientation by Week 12
- Acquire initial capital commitments from 5 strategic partners by Week 9
- Identify potential strategic partners for initial capital commitments
- Schedule and conduct pitch meetings before Week 9
- Develop a compelling pitch targeting these strategic partners
- Develop comprehensive, SEC-compliant business plan for unit trust operation by Week 6
13. OKRs to build strategic partnerships to reach new audiences and drive customer acquisition
- Expand customer acquisition through strategic partnerships
- Achieve a 20% increase in revenue from converted partnership leads
- Establish 5 new partnerships with relevant brands in our industry
- Increase website traffic by 30% through partnership-driven promotions
- Generate 100 new leads by leveraging partner networks and referrals
14. OKRs to enhance strategic planning and cut costs in category and product management
- Enhance strategic planning and cut costs in category and product management
- Develop and implement a strategic category plan for 3 top-selling product lines
- Implement the developed plan across each product line
- Identify the three top-selling product lines
- Create a comprehensive strategic category plan
- Increase cost efficiency by improving negotiation skills, saving 15% on supplier contracts
- Enroll in professional negotiation skills workshops
- Establish a targeted savings goal for each contract
- Negotiate supplier contracts effectively to ensure savings
- Implement a new budgeting tool to decrease product development costs by 20%
- Monitor and adjust implementation for efficiency
- Train product development team on chosen tool
- Identify suitable budgeting tools within the market
15. OKRs to expand and excel in the Spanish Market
- Expand and excel in the Spanish Market
- Increase Spanish market share by 15%
- Develop localized marketing strategies tailored to the Spanish audience
- Improve customer service with bilingual support staff
- Partner with popular Spanish influencers for product promotions
- Launch effective marketing campaigns in at least 5 major Spanish cities
- Develop unique marketing strategies tailored for each city
- Identify top 5 Spanish cities with the largest target market
- Allocate budget for comprehensive marketing campaigns in each city
- Secure at least 3 strategic partnerships in Spain
- Identify potential partnership opportunities in Spain
- Negotiate and finalize partnership agreements
- Initiate conversations with selected businesses
Strategic Development OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tability's audit dashboard will highlight opportunities to improve OKRsTip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tability's check-ins will save you hours and increase transparencyTip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Strategic Development OKRs in a strategy map
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKR-tracking tool for it.
Tability's Strategy Map makes it easy to see all your org's OKRsIf you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Strategic Development OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to enhance maturity and capabilities of Product Owners
- OKRs to implement strategic initiatives to improve execution and value realization
- OKRs to successfully prepare for next country onboarding
- OKRs to equip departments with OKR skills
- OKRs to foster customer-centric culture through UX insights
- OKRs to enhance transparency of reporting processes across all teams
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
What's next? Try Tability's goal-setting AI
You can create an iterate on your OKRs using Tability's unique goal-setting AI.
Watch the demo below, then hop on the platform for a free trial.