OKR template to broaden the base of individual donors
This OKR aims to broaden the base of individual donors. To achieve this, they plan to convert 25% of inquiries into active donors. Methods of achieving this include launching interactive donor education initiatives, implementing targeted follow-up strategies, and providing personalized incentives to potential donors.
The next objective in this OKR is the weekly initiation of inquiries with 100 potential donors. Steps taken to achieve this will include sending inquiries to each potential donor weekly, researching and compiling a list of 100 potential donors every week, and draft personalized persuasive inquiry letters or emails.
The key aim is to expand the donor base, but the organization also intends to increase the average donation size by 10%. Incentives provided for larger donations, enhanced personalized communication with the donors, and donor appreciation and recognition programs are a few of the initiatives planned to achieve this target.
Overall, this OKR seeks to broaden donor base, convert inquiries into active donors, consistently engage potential donors, and increase average donation size. Effective communication and incentivization appear to be fundamental strategies the organization will use to achieve this.
The next objective in this OKR is the weekly initiation of inquiries with 100 potential donors. Steps taken to achieve this will include sending inquiries to each potential donor weekly, researching and compiling a list of 100 potential donors every week, and draft personalized persuasive inquiry letters or emails.
The key aim is to expand the donor base, but the organization also intends to increase the average donation size by 10%. Incentives provided for larger donations, enhanced personalized communication with the donors, and donor appreciation and recognition programs are a few of the initiatives planned to achieve this target.
Overall, this OKR seeks to broaden donor base, convert inquiries into active donors, consistently engage potential donors, and increase average donation size. Effective communication and incentivization appear to be fundamental strategies the organization will use to achieve this.
Broaden the base of individual donors
Convert 25% of inquiries into active donors
Launch interactive donor education initiatives- Implement targeted follow-up strategies for all inquiries
- Offer personalized incentives to potential donors
- Initiate inquiries with 100 potential donors each week
- Send out inquiries to each potential donor weekly
- Research and compile a list of 100 potential donors each week
- Draft personalized, persuasive inquiry letters or emails
- Increase average donation size by 10%
- Provide incentives for larger donations
- Enhance personalized communication with donors
- Implement donor appreciation and recognition programs