15 customisable OKR examples for Partnerships Manager

What are Partnerships Manager OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.

To aid you in setting your goals, we have compiled a collection of OKR examples customized for Partnerships Manager. Take a look at the templates below for inspiration and guidance.

If you want to learn more about the framework, you can read our OKR guide online.

Building your own Partnerships Manager OKRs with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.

Our customisable Partnerships Manager OKRs examples

You will find in the next section many different Partnerships Manager Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

1OKRs to expand lour brand's presence through impactful outreach

  • ObjectiveExpand lour brand's presence through impactful outreach
  • Key ResultBoost website traffic by 30% via targeted online promotional efforts
  • TaskImplement SEO strategies to enhance visibility on search engines
  • TaskLaunch targeted social media advertising campaigns
  • TaskCollaborate with influencers for promotional posts
  • Key ResultIncrease social media followers by 25% through strategic engagement strategies
  • TaskUtilize paid promotions and influencer partnerships to extend reach
  • TaskDevelop and implement a consistent content schedule on all platforms
  • TaskEngage directly with followers via comments, likes, and shares
  • Key ResultArrange and complete 10 strategic partnerships to boost collaborative outreach
  • TaskIdentify potential partners aligned with our strategic goals
  • TaskInitiate conversations and negotiations with those entities
  • TaskFormalize partnerships through signed agreements

2OKRs to position Nordstrom as the ultimate hub for brand discovery

  • ObjectivePosition Nordstrom as the ultimate hub for brand discovery
  • Key ResultAchieve 15% more customer inquiries on new brands introduced
  • TaskOffer special promotions for inquiries on new brands
  • TaskIncrease social media advertising for new brands
  • TaskImprove SEO for new products to boost visibility
  • Key ResultLaunch at least two customer interactive brand exploration events
  • TaskCreate and distribute invitations to customers
  • TaskIdentify suitable venues for hosting the brand exploration events
  • TaskDevelop engaging interactive activities involving the brand
  • Key ResultIncrease brands featured on Nordstrom website by 20%
  • TaskImplement brand introductions and promotional strategies on website
  • TaskIdentify new brands aligned with Nordstrom's customer base and quality standard
  • TaskNegotiate partnership agreements with targeted brands for website placement

3OKRs to boost success through strategic Partnerships & Collaborations

  • ObjectiveBoost success through strategic Partnerships & Collaborations
  • Key ResultImplement joint projects with at least two existing partners to increase shared value
  • TaskInitiate project roll-outs with the identified partners
  • TaskDevelop project plans, including shared responsibilities
  • TaskIdentify potential shared value projects with current partners
  • Key ResultForm a minimum of 3 new strategic partnerships with clear mutual benefits
  • TaskInitiate contact and begin negotiations
  • TaskIdentifying potential partners aligning with our business goals
  • TaskDrafting proposal highlighting mutual benefits
  • Key ResultIncrease partnership satisfaction rate to over 90% through timely communication and mutual support

4OKRs to increase the utilization of cashback offers

  • ObjectiveIncrease the utilization of cashback offers
  • Key ResultIncrease the redemption rate of cashback points by 15%
  • TaskOffer incentives or bonuses for redeeming cashback points
  • TaskImprove customer awareness through targeted marketing of cashback points benefits
  • TaskStreamline the redemption process for easier, customer-friendly usage
  • Key ResultSecure partnerships with 5 new retailers for cashback offers
  • TaskInitiate contact and negotiate partnerships
  • TaskPlan a compelling proposal for cashback offers
  • TaskIdentify potential retailers for partnership
  • Key ResultBoost the enrolment rate in cashback programs by 20%
  • TaskIncrease the cashback percentage rate for initial sign-ups
  • TaskSend personalized emails to frequent shoppers about the program
  • TaskLaunch targeted ad campaigns emphasizing cashback benefits

5OKRs to achieve desired goal through strategic methods and monitoring

  • ObjectiveAchieve desired goal through strategic methods and monitoring
  • Key ResultIncrease total output/productivity by 30%
  • TaskProvide comprehensive training on time management skills
  • TaskStreamline processes to reduce inefficiencies and wastage
  • TaskImplement efficient productivity-boosting software or tools
  • Key ResultImplement at least 3 internal improvements based on customer feedback
  • TaskImplement and monitor improvement measures
  • TaskDevelop improvement plan based on feedback
  • TaskCompile and categorize customer feedback
  • Key ResultSecure 10 potential strategic partners for collaboration
  • TaskFollow-up regularly to secure partnership commitments
  • TaskInitiate introduction emails/meetings with potential partners
  • TaskResearch and list potential strategic partners in relevant industries

6OKRs to strengthen market positioning in Spain

  • ObjectiveStrengthen market positioning in Spain
  • Key ResultIncrease customer satisfaction rate to 90% through enhanced customer service
  • TaskEstablish rewards for excellent customer service
  • TaskDevelop a customer feedback and response system
  • TaskImplement comprehensive customer service training for all staff
  • Key ResultIncrease sales revenue by 15% through improved marketing strategies
  • TaskOptimize digital marketing campaigns for greater audience reach
  • TaskRevamp marketing materials to better highlight product features and benefits
  • TaskDevelop a customer referral incentive program
  • Key ResultEstablish partnerships with 2 key local influencers for brand promotion
  • TaskNegotiate contract terms for brand promotion
  • TaskIdentify potential local influencers aligned with the brand's ethos
  • TaskOutreach to selected influencers for initial discussions

7OKRs to boost overall brand visibility

  • ObjectiveBoost overall brand visibility
  • Key ResultLaunch 2 advertising campaigns to boost customer engagement by 50%
  • TaskImplement campaigns across chosen digital platforms
  • TaskMonitor and analyze campaign performance regularly
  • TaskDevelop two creative, targeted advertising campaigns
  • Key ResultIncrease social media followers by 30% to widen online presence
  • TaskGenerate engaging content regularly to foster audience interaction
  • TaskUtilize hashtags effectively to increase discoverability
  • TaskCollaborate with influencers to expand reach
  • Key ResultFacilitate 3 strategic partnerships for cross promotions enhancing reach by 20%
  • TaskIdentify potential partners that align with the company's market and values
  • TaskNegotiate and finalize partnership agreements and launch campaigns
  • TaskInitiate discussions with these partners about cross-promotion opportunities

8OKRs to boost sales volume and ensure long-term company sustainability

  • ObjectiveBoost sales volume and ensure long-term company sustainability
  • Key ResultDevelop two new client relationships for potential future sales agreements
  • TaskIdentify potential clients aligning with our product/service offerings
  • TaskDevelop and present tailored proposals to identified clients
  • TaskReach out to potential clients, initiate discussions
  • Key ResultImplement cost-saving measures to improve net profit margin by 10%
  • TaskEvaluate and optimize supplier contracts for lower costs
  • TaskOptimize workforce management to reduce overtime payments
  • TaskImplement energy-saving procedures in company operations
  • Key ResultAchieve a 15% increase in sales by expanding our customer base
  • TaskEnhance customer service to improve retention rates
  • TaskDevelop and implement an aggressive marketing strategy
  • TaskIdentify and target new customer demographics

9OKRs to optimize financial operations for strategic partnerships and alliances

  • ObjectiveOptimize financial operations for strategic partnerships and alliances
  • Key ResultImprove financial reporting accuracy for partnerships and alliances by 20%
  • TaskRegularly review and adjust the reporting process
  • TaskImplement robust data verification systems for financial records
  • TaskOffer refresher training on financial reporting standards
  • Key ResultImplement collaborative tools and processes to increase efficiency by 25%
  • TaskResearch and select collaborative tools suited for our operations
  • TaskMonitor usage and productivity weekly for improvements
  • TaskDevelop and deliver thorough training on chosen tools
  • Key ResultReduce processing cost of partnership transactions by 15%
  • TaskImplement automated systems for streamlined partnership transactions
  • TaskNegotiate lower fee rates with third-party payment processors
  • TaskOptimize operational processes to increase transactional efficiency

10OKRs to expand market reach by establishing partnerships with five new distributors or resellers

  • ObjectiveIncrease distribution partnerships to expand market reach
  • Key ResultSecure agreements with 5 new distributors
  • Key ResultIncrease brand visibility in new markets through joint marketing efforts with distribution partners
  • Key ResultDevelop and implement a comprehensive onboarding plan for new distribution partners
  • Key ResultIncrease sales revenue from new distribution partnerships by 30%

11OKRs to secure partnerships with strategic industry leaders to drive business growth

  • ObjectiveEstablish key partnerships to drive growth
  • Key ResultIdentify and prioritize potential partners based on revenue and market share
  • Key ResultTrack the success of each partnership by setting clear KPIs and regularly measuring progress
  • Key ResultDevelop a compelling pitch deck and present to at least 10 potential partners
  • Key ResultSign partnership agreements with at least 3 of the identified partners

12OKRs to build strategic partnerships to reach new audiences and drive customer acquisition

  • ObjectiveExpand customer acquisition through strategic partnerships
  • Key ResultAchieve a 20% increase in revenue from converted partnership leads
  • Key ResultEstablish 5 new partnerships with relevant brands in our industry
  • Key ResultIncrease website traffic by 30% through partnership-driven promotions
  • Key ResultGenerate 100 new leads by leveraging partner networks and referrals

13OKRs to boost the enrollment of subject matter experts

  • ObjectiveBoost the enrollment of subject matter experts
  • Key ResultEnhance digital marketing strategies to increase inquiries by 25%
  • TaskLaunch targeted social media ad campaigns
  • TaskOptimize website for mobile users to enhance accessibility
  • TaskImplement SEO tactics to boost website visibility and traffic
  • Key ResultEstablish partnerships with 5 professional bodies for expert recommendations
  • TaskInitiate contact and establish a relationship with each body
  • TaskIdentify and research 5 professional bodies relevant to our field
  • TaskNegotiate terms and finalize partnership agreements
  • Key ResultImprove conversion rates of inquiries to enrollments by 15%
  • TaskImplement targeted follow-ups for all initial inquiries
  • TaskOptimize website design to simplify enrollment process
  • TaskEnhance marketing material focusing on enrollment benefits

14OKRs to maximize pipeline generation from partner channels

  • ObjectiveMaximize pipeline generation from partner channels
  • Key ResultSecure 5 new strategic partnerships delivering at least 20% of total leads
  • TaskIdentify potential partners in the industry
  • TaskApproach and negotiate partnership agreements
  • TaskImplement and monitor partner-driven lead generation tactics
  • Key ResultImplement 2 joint marketing campaigns resulting in 30% increase in qualified leads
  • TaskTrack and optimize campaign performance for lead generation
  • TaskIdentify suitable partners for joint marketing campaigns
  • TaskDevelop unique marketing strategies involving both companies
  • Key ResultTrain 100% of partner sales teams on product portfolio to boost referral opportunities
  • TaskSchedule mandatory training sessions for partner sales teams
  • TaskMonitor and track participation until 100% completion
  • TaskCreate a comprehensive training module on product portfolio

15OKRs to boost teams' contribution to business revenue generation

  • ObjectiveBoost teams' contribution to business revenue generation
  • Key ResultIncrease cross-selling by team members by 15% to improve revenue
  • TaskReward employees for successful cross-selling through incentive programs
  • TaskDevelop a sales training program focused on cross-selling techniques
  • TaskRegularly monitor and review team cross-selling performance
  • Key ResultImplement advanced training programs for 85% of team members to fuel sales growth
  • TaskIdentify key areas of improvement for advanced training
  • TaskEnroll 85% of team members in these programs
  • TaskDevelop comprehensive training programs based on these areas
  • Key ResultDevelop 10 new partnerships with client teams to enhance service line revenue
  • TaskDevelop attractive partnership proposals tailored to each team
  • TaskIdentify potential client teams for new partnerships
  • TaskInitiate contact and negotiate possible partnership terms

Partnerships Manager OKR best practices to boost success

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to weekly OKR check-ins

Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to turn your Partnerships Manager OKRs in a strategy map

The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Partnerships Manager OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.

What's next? Try Tability's goal-setting AI

You can create an iterate on your OKRs using Tability's unique goal-setting AI.

Watch the demo below, then hop on the platform for a free trial.

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