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tability.ioWhat are Partnerships OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
To aid you in setting your goals, we have compiled a collection of OKR examples customized for Partnerships. Take a look at the templates below for inspiration and guidance.
If you want to learn more about the framework, you can read our OKR guide online.
Partnerships OKRs examples
We've added many examples of Partnerships Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.
Hope you'll find this helpful!
OKRs to expand lour brand's presence through impactful outreach
ObjectiveExpand lour brand's presence through impactful outreach
KRBoost website traffic by 30% via targeted online promotional efforts
Implement SEO strategies to enhance visibility on search engines- Launch targeted social media advertising campaigns
- Collaborate with influencers for promotional posts
- KRIncrease social media followers by 25% through strategic engagement strategies
- Utilize paid promotions and influencer partnerships to extend reach
- Develop and implement a consistent content schedule on all platforms
- Engage directly with followers via comments, likes, and shares
- KRArrange and complete 10 strategic partnerships to boost collaborative outreach
- Identify potential partners aligned with our strategic goals
- Initiate conversations and negotiations with those entities
- Formalize partnerships through signed agreements
OKRs to boost revenue by fostering lucrative partnerships with OOH agencies
- ObjectiveBoost revenue by fostering lucrative partnerships with OOH agencies
- KRImplement 3 new sales initiatives specifically aimed at improving OOH partnership revenues
- Develop strategies tailored to selected partners to increase sale revenues
- Identify potential partners for out-of-home (OOH) advertising initiatives
- Review and refine these initiatives based on feedback and performance data
- KRIncrease average deal size with existing OOH agencies by 20%
- Strengthen relationships with agencies through tailored services
- Implement upselling strategies with current advertising packages
- Develop and pitch higher-value proposition packages
- KRSecure 10 new partnerships with top-tier OOH advertising agencies
- Develop personal pitches tailored to each agency
- Facilitate partnership meetings with agency representatives
- Research potential top-tier OOH advertising agencies
OKRs to secure partnerships with strategic industry leaders to drive business growth
- ObjectiveEstablish key partnerships to drive growth
- KRIdentify and prioritize potential partners based on revenue and market share
- KRTrack the success of each partnership by setting clear KPIs and regularly measuring progress
- KRDevelop a compelling pitch deck and present to at least 10 potential partners
- KRSign partnership agreements with at least 3 of the identified partners
OKRs to enhance strategic partnerships through relationship management
- ObjectiveEnhance strategic partnerships through relationship management
- KRForge 3 beneficial partnerships with new industry leaders
- Negotiate terms of partnership agreements
- Identify potential industry leaders for partnership opportunities
- Initiate outreach to discuss potential collaboration
- KRIncrease client satisfaction score by 20% through frequent engagement and feedback
- Implement weekly check-ins with clients for feedback
- Launch a monthly satisfaction survey for clients
- Enhance communication response time with clients
- KRReduce client conflicts by 15% by improving conflict management strategies
- Assign a dedicated conflict resolution team within client service department
- Develop a standardized conflict resolution protocol
- Implement regular conflict resolution training for client-facing employees
OKRs to bolster and develop robust internal and external partnerships
- ObjectiveBolster and develop robust internal and external partnerships
- KRSecure 10 valuable business meetings with potential external partners within the industry
- Reach out and schedule meetings with identified companies
- Identify and research potential external partners in the industry
- Develop a compelling meeting proposal highlighting mutual benefits
- KRIncrease engagement with external partners by 20% using effective communication strategies
- Schedule regular feedback sessions with partners
- Develop engaging webinars for partner participation
- Implement weekly newsletters updating partners on company progress
- KRIntroduce weekly team-buildings to foster 15% more positive feedback in team cohesion
OKRs to optimize financial operations for strategic partnerships and alliances
- ObjectiveOptimize financial operations for strategic partnerships and alliances
- KRImprove financial reporting accuracy for partnerships and alliances by 20%
- Regularly review and adjust the reporting process
- Implement robust data verification systems for financial records
- Offer refresher training on financial reporting standards
- KRImplement collaborative tools and processes to increase efficiency by 25%
- Research and select collaborative tools suited for our operations
- Monitor usage and productivity weekly for improvements
- Develop and deliver thorough training on chosen tools
- KRReduce processing cost of partnership transactions by 15%
- Implement automated systems for streamlined partnership transactions
- Negotiate lower fee rates with third-party payment processors
- Optimize operational processes to increase transactional efficiency
OKRs to position Nordstrom as the ultimate hub for brand discovery
- ObjectivePosition Nordstrom as the ultimate hub for brand discovery
- KRAchieve 15% more customer inquiries on new brands introduced
- Offer special promotions for inquiries on new brands
- Increase social media advertising for new brands
- Improve SEO for new products to boost visibility
- KRLaunch at least two customer interactive brand exploration events
- Create and distribute invitations to customers
- Identify suitable venues for hosting the brand exploration events
- Develop engaging interactive activities involving the brand
- KRIncrease brands featured on Nordstrom website by 20%
- Implement brand introductions and promotional strategies on website
- Identify new brands aligned with Nordstrom's customer base and quality standard
- Negotiate partnership agreements with targeted brands for website placement
OKRs to build strategic partnerships to reach new audiences and drive customer acquisition
- ObjectiveExpand customer acquisition through strategic partnerships
- KRAchieve a 20% increase in revenue from converted partnership leads
- KREstablish 5 new partnerships with relevant brands in our industry
- KRIncrease website traffic by 30% through partnership-driven promotions
- KRGenerate 100 new leads by leveraging partner networks and referrals
OKRs to boost success through strategic Partnerships & Collaborations
- ObjectiveBoost success through strategic Partnerships & Collaborations
- KRImplement joint projects with at least two existing partners to increase shared value
- Initiate project roll-outs with the identified partners
- Develop project plans, including shared responsibilities
- Identify potential shared value projects with current partners
- KRForm a minimum of 3 new strategic partnerships with clear mutual benefits
- Initiate contact and begin negotiations
- Identifying potential partners aligning with our business goals
- Drafting proposal highlighting mutual benefits
- KRIncrease partnership satisfaction rate to over 90% through timely communication and mutual support
OKRs to expand market reach by establishing partnerships with five new distributors or resellers
- ObjectiveIncrease distribution partnerships to expand market reach
- KRSecure agreements with 5 new distributors
- KRIncrease brand visibility in new markets through joint marketing efforts with distribution partners
- KRDevelop and implement a comprehensive onboarding plan for new distribution partners
- KRIncrease sales revenue from new distribution partnerships by 30%
How to write your own Partnerships OKRs
1. Get tailored OKRs with an AI
You'll find some examples below, but it's likely that you have very specific needs that won't be covered.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability's Strategy Map makes it easy to see all your org's OKRsTability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Partnerships OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Partnerships OKRs
The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Partnerships OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to ensure successful completion and delivery of client commitments
- OKRs to achieve full cybersecurity compliance across all systems
- OKRs to improve leadership skills and knowledge
- OKRs to achieve timely completion of all monthly billing
- OKRs to improve risk management in the editorial department
- OKRs to become the top e-learning provider in the healthcare sector