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tability.ioWhat are Community OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.
We have curated a selection of OKR examples specifically for Community to assist you. Feel free to explore the templates below for inspiration in setting your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Community OKRs examples
You will find in the next section many different Community Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
OKRs to enhance engagement within the gaming community
- ObjectiveEnhance engagement within the gaming community
- KRIncrease response rate on community queries/comments by 30%
- Implement quick reply systems to answer queries promptly
- Offer incentives for frequent and timely interactions
- Train staff in effective communication and problem-solving
- KRIncrease monthly active usage rates by 20%
- Implement a reward system for frequent usage
- Develop engaging weekly content to consistently attract user interaction
- Improve app functionality and user experience
- KRDevelop and launch 2 new features to boost user interaction
- Work on developing two new engagement-boosting features
- Identify areas in the app where user interaction could be enhanced
- Plan and execute a feature release campaign
OKRs to cultivate a highly involved and passionate online community
- ObjectiveCultivate a highly involved and passionate online community
- KRBoost average session duration per user by 15%
- Implement interactive elements to sustain user interest
- Improve content quality to engage users longer
- Optimize website layout for easier navigation
- KRIncrease user posts and comments by 30%
- Implement rewards program for frequent posters and commenters
- Create engaging content to spark discussions
- Enhance user interface for easier posting
- KRIncrease weekly active community users by 25%
- Promote engaging, user-generated content regularly
- Implement a referral program with incentives for existing users
- Enhance community outreach through social media campaigns
OKRs to seamlessly integrate values into community functions and relationships
- ObjectiveSeamlessly integrate values into community functions and relationships
- KRConduct 3 workshops on values-based relationship-building for community members
- Identify suitable topics for values-based relationship-building workshops
- Arrange Spaces and logistics for conducting the workshops
- Invite community members to participate in the workshops
- KRIntegrate our values into 5 core community functions by implementing new strategies
- Identify five core community functions for value integration
- Develop strategy plans that embody company values
- Implement newly developed strategies into community functions
- KRAchieve 90% positive feedback on understanding and application of values in community surveys
- Implement feedback to improve value understanding and application
- Regularly survey community members for feedback
- Provide consistent training on community values to members
OKRs to build strong community relationships through our professional basketball team
- ObjectiveBuild strong community relationships through our professional basketball team
- KREstablish partnerships with 4 community organisations
- Reach out to organisations introducing partnership proposal
- Finalise agreements with selected organisations
- Identify potential community organisations for partnership
- KRBoost social media interaction by 15% through community-centered content
- Highlight community members weekly in feature posts
- Create weekly discussion posts centered on community topics
- Develop polls, quizzes, or contests to engage community members
- KRIncrease local event participation by 25%
- Create an engaging social media campaign targeting local audience
- Develop partnerships with local businesses for sponsorship and promotion
- Offer special discounts or incentives for early ticket purchases
OKRs to establish a thriving Community of Practice to enhance collaborative learning
- ObjectiveEstablish a thriving Community of Practice to enhance collaborative learning
- KRImplement an online platform for 100% of community members to share knowledge
- Identify suitable online community platform to adopt
- Train community members on platform usage
- Promote active knowledge sharing within the platform
- KRMeasure and increase member engagement by 30% using a proven retention strategy
- Evaluate improvements regularly, aiming for a 30% increase
- Identify key metrics for measuring current member engagement levels
- Implement a proven retention strategy to boost engagement
- KRFacilitate at least 10 interactive sessions that promote collaborative learning
- Identify suitable topics for interactive, collaborative sessions
- Prepare engaging, collaborative activities for each session
- Schedule and announce the 10 interactive sessions
OKRs to cultivate a resilient, long-lasting community culture
- ObjectiveCultivate a resilient, long-lasting community culture
- KRAchieve 90% positive feedback on the community culture from member surveys
- Respond to feedback constructively and promptly
- Establish initiatives to promote positive community culture
- Implement regular surveys to gather member feedback
- KRIncrease community engagement through events and workshops by 40%
- Plan and organize monthly community events and workshops
- Collaborate with local businesses for sponsorship
- Promote events through social media and flyers
- KRImplement 2 community bonding initiatives successfully with higher than 80% participation
- Identify two initiatives that would be popular in the community
- Facilitate and monitor the initiatives’ successful implementation
- Design and execute a powerful promotional campaign
OKRs to enhance digital and community engagement for three marketing personas
- ObjectiveEnhance digital and community engagement for three marketing personas
- KRConduct five community events to foster engagement for three marketing personas
- Plan out five unique community events for engagement
- Execute, monitor, and document event outcomes
- Identify the three key marketing personas to target
- KRIncrease website traffic by 30% for the three targeted marketing personas
- Implement a targeted PPC advertising campaign
- Boost social media promotion for better reach
- Develop engaging, SEO-friendly content for the main website
- KRIncrease shares on social media regarding three personas by 40%
- Implement a social media sharing strategy
- Incentivize followers to share posts
- Develop engaging content tailored to each persona
OKRs to increase community engagement
- ObjectiveEnsure deep community engagement with existing members
- KRAttendance: 60% of members are attending our regular meetups
- KRChurn: no more than 10% churn rate of members cancelling their subscriptions
- KRActivity: 10 Slack posts per week from members
- KRReferrals: 3 new referrals coming from existing members each week
OKRs to increase community growth
- ObjectiveSustainably increase our community growth through memberships
- KR25 new leads per week
- KR45% conversion rate of new leads into members
- KR5 new membership subscriptions each week
OKRs to cultivate peer-to-peer job support in the Alumni Network community
- ObjectiveCultivate peer-to-peer job support in the Alumni Network community
- KRDevelop a mentorship program that engages at least 25% of alumni by quarter end
- Design a structured mentorship program
- Promote the program to targeted alumni
- Identify and reach out to potential alumni mentors
- KRImplement capacity-building webinars attended by over 30% of alumni network members
- KRIncrease job sharing posts in alumni online platforms by 50%
- Identify popular alumni platforms for increased post visibility
- Regularly monitor and assess posting frequency and engagement
- Create engaging, high-quality content promoting job sharing
How to write your own Community OKRs
1. Get tailored OKRs with an AI
You'll find some examples below, but it's likely that you have very specific needs that won't be covered.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Community OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Community OKRs
Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Community OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to decrease Overall Lead Time for Changes Significantly OKRs to enhance overall system access management OKRs to enhance Developer Quality OKRs to develop strong investor relations strategy OKRs to enhance triggering and conversion rates through effective marketing strategies OKRs to enhance technical risk assessment procedures