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10 OKR examples for Product Team

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What are Product Team OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.

We've tailored a list of OKRs examples for Product Team to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

The best tools for writing perfect Product Team OKRs

Here are 2 tools that can help you draft your OKRs in no time.

Tability AI: to generate OKRs based on a prompt

Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.

Watch the video below to see it in action 👇

Tability Feedback: to improve existing OKRs

You can use Tability's AI feedback to improve your OKRs if you already have existing goals.

AI feedback for OKRs in Tability

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

Product Team OKRs examples

You will find in the next section many different Product Team Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).

Hope you'll find this helpful!

OKRs to foster continuous improvement culture in production team

  • ObjectiveFoster continuous improvement culture in production team
  • KRIncrease production team engagement in suggesting improvement ideas by 30%
  • TaskProvide training on successful idea generation techniques
  • TaskImplement a rewards system for valuable improvement suggestions
  • TaskConduct weekly brainstorming sessions for innovative ideas
  • KRAchieve a 20% reduction in production errors utilizing improvement techniques
  • TaskTrain staff regularly on error prevention strategies
  • TaskUpdate and fine-tune production machinery for precision
  • TaskImplement strict quality control processes on production lines
  • KRImplement weekly training sessions covering different improvement methodologies by end of quarter
  • TaskIdentify relevant improvement methodologies for training
  • TaskSchedule and communicate the training sessions
  • TaskDesign engaging weekly training curriculums

OKRs to enhance proficiency as a product owner

  • ObjectiveEnhance proficiency as a product owner
  • KRComplete two relevant industry-recognized product management certifications
  • TaskEnroll in and complete required coursework for each certification
  • TaskSchedule and pass the certification exams
  • TaskResearch and select two industry-recognized product management certifications
  • KRLead three cross-functional team meetings to improve collaboration and project efficiency
  • TaskOrganize meeting date and agenda for cross-functional team discussion
  • TaskFacilitate effective collaboration during the cross-functional team meetings
  • TaskReview meetings' outcomes, identifying areas for increased project efficiency
  • KRImplement one new feature voted top by customers for the product by the deadline
  • TaskObtain customer feedback and identify top-voted feature
  • TaskRoll out the feature to all customers by the deadline
  • TaskDevelop and test the new feature thoroughly

OKRs to develop a high-performing, cohesive team

  • ObjectiveDevelop a high-performing, cohesive team
  • KRBoost team satisfaction score to above 80% through regular feedback and improvement
  • TaskImplement weekly feedback sessions for open team communication
  • TaskProvide training resources to improve skills
  • TaskEstablish a recognition system for excellent work
  • KRIncrease team productivity by 20% through effective collaboration tools and training
  • TaskMonitor and review team productivity post-implementation
  • TaskArrange training sessions on utilizing these tools effectively
  • TaskImplement collaboration tools that streamline communication and teamwork
  • KRAchieve less than 5% turnover rate with better onboarding processes and work culture
  • TaskOrganize regular team-building activities
  • TaskInitiate quarterly feedback and improvement sessions
  • TaskImplement a comprehensive onboarding process for all new hires

OKRs to enhance team productivity with collaborative efforts

  • ObjectiveEnhance team productivity with collaborative efforts
  • KRDecrease project completion times by 15%
  • TaskImplement more efficient project management tools
  • TaskIncorporate additional resources or personnel
  • TaskStreamline communication processes within the team
  • KRIncrease team work-norm compliance by 30%
  • TaskDevelop clear, easily understood guidelines for work-norms
  • TaskMonitor and give feedback on work-norm compliance regularly
  • TaskImplement regular team-building activities to foster collaboration
  • KRImplement 2 team-building activities with 90% participation
  • TaskSchedule activity sessions and inform the team
  • TaskEnsure participation and collect feedback post-activities
  • TaskIdentify 2 team-building activities suitable for all staff

OKRs to boost agile team productivity by 15%

  • ObjectiveBoost agile team productivity by 15%
  • KRConduct regular skill development workshops to improve team efficiency by 10%
  • TaskOrganize regular skill development workshops
  • TaskTrack and report improvement in team efficiency
  • TaskIdentify areas of inefficiency within the team
  • KRImplement a new project management tool to reduce task completion times by 20%
  • TaskTrack and evaluate task completion times regularly
  • TaskIdentify the best project management tool for the team
  • TaskProvide comprehensive training on the new tool
  • KRReallocate resources to decrease bottlenecks and increase output by 15%
  • TaskIdentify resources contributing to bottlenecks
  • TaskDevelop plan to redistribute specific resources
  • TaskImplement changes and measure output increase

OKRs to obtain position as Director of Product

  • ObjectiveObtain position as Director of Product
  • KRObtain certification in product management
  • TaskEnroll in chosen certification program
  • TaskSuccessfully complete coursework and examination
  • TaskResearch suitable product management certification programs
  • KRLead cross-functional team in successful product launch
  • TaskAssemble cross-functional team from various departments
  • TaskDevelop comprehensive product launch strategy
  • TaskOversee and guide execution of launch plan
  • KRReceive positive feedback from peers and superiors on product leadership skills
  • TaskEarn respect through optimistic and decisive decision-making
  • TaskDevelop and showcase strong product knowledge regularly
  • TaskActively gather feedback after leading product meetings or presentations

OKRs to finalize and launch our product

  • ObjectiveFinalize and launch our product
  • KRSecure two client pre-orders for the new product before launch
  • TaskInitiate contact and secure pre-orders
  • TaskDevelop an enticing pre-order sales pitch for the new product
  • TaskIdentify two potential high-value clients for outreach
  • KRAssemble dedicated project team for streamlined product finishing tasks
  • TaskDelegate specific tasks within the project to each team member
  • TaskFormulate a communication and collaboration system for the team
  • TaskIdentify individuals with necessary skills for product finishing
  • KRAchieve at least 96% completion of the product's testing by next quarter
  • TaskCreate a detailed testing schedule and assign responsible team members
  • TaskImplement any necessary corrective actions promptly
  • TaskConduct regular check-ins to monitor testing progress

OKRs to enhance Product Service Management Efficiency

  • ObjectiveEnhance Product Service Management Efficiency
  • KRIncrease product service team training sessions by 50%
  • TaskSchedule additional training sessions accordingly
  • TaskIdentify current number of weekly training sessions
  • TaskCalculate necessary increase to achieve 50% rise
  • KRImplement new software to decrease customer response time by 20%
  • TaskPurchase, install, and configure the identified software
  • TaskIdentify software capable of enhancing customer service response speed
  • TaskTrain customer service representatives on new software usage
  • KRImprove customer satisfaction rate on product services by 30%
  • TaskUpdate and upgrade product based on customer feedback
  • TaskEstablish a fast and effective complaint resolution procedure
  • TaskImplement regular training programs for customer service staff

OKRs to enhance the customer advocacy program

  • ObjectiveEnhance the customer advocacy program
  • KRIncrease overall customer satisfaction rate by 15%
  • TaskImplement a comprehensive customer feedback system
  • TaskProvide robust training for customer service staff
  • TaskEnhance product/service quality based on feedback
  • KRReduce customer complaints by 20%
  • TaskImplement a proactive customer satisfaction survey
  • TaskRevise and enhance company's product or service
  • TaskImprove staff training on customer service skills
  • KRImprove Net Promoter Score (NPS) by 10 points
  • TaskIncrease personalization in our customer interactions
  • TaskRegularly gather and analyze customer feedback to improve service
  • TaskImplement high-quality training programs to enhance customer service skills

OKRs to successfully mentor a novice product manager

  • ObjectiveSuccessfully mentor a novice product manager
  • KRFacilitate the prototyping of at least three product ideas under the mentee's lead
  • TaskSet review session for prototype evaluation and feedback
  • TaskSchedule meeting to discuss and select three product ideas
  • TaskGuide mentee in developing detailed product prototypes
  • KRDevelop comprehensive training plan focusing on key product management aspects within two weeks
  • TaskIdentify key aspects of product management for training
  • TaskFinalize and approve training plan within two weeks
  • TaskOutline a comprehensive training plan
  • KRBy quarter-end, achieve a 90% satisfaction rate, assessed by mentee's feedback
  • TaskProvide additional resources to meet mentee needs
  • TaskImplement suggested improvements from mentee feedback
  • TaskRegularly schedule feedback sessions with all mentees

Product Team OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Save hours with automated OKR dashboards

AI feedback for OKRs in Tability

The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:

Spreadsheets are enough to get started. Then, once you need to scale you can use Tability to save time with automated OKR dashboards, data connectors, and actionable insights.

How to get Tability dashboards:

That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.

More Product Team OKR templates

We have more templates to help you draft your team goals and OKRs.

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