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tability.ioWhat are Product Service Team OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.
We've tailored a list of OKRs examples for Product Service Team to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Product Service Team OKRs examples
You'll find below a list of Objectives and Key Results templates for Product Service Team. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to enhance Product Service Management Efficiency
ObjectiveEnhance Product Service Management Efficiency
KRIncrease product service team training sessions by 50%
Schedule additional training sessions accordingly- Identify current number of weekly training sessions
- Calculate necessary increase to achieve 50% rise
- KRImplement new software to decrease customer response time by 20%
- Purchase, install, and configure the identified software
- Identify software capable of enhancing customer service response speed
- Train customer service representatives on new software usage
- KRImprove customer satisfaction rate on product services by 30%
- Update and upgrade product based on customer feedback
- Establish a fast and effective complaint resolution procedure
- Implement regular training programs for customer service staff
OKRs to successful transition from Service Delivery Manager to Product Manager
- ObjectiveSuccessful transition from Service Delivery Manager to Product Manager
- KRDevelop and present a new product idea or actionable improvement to the team
- Conduct thorough market research and analyze potential customer needs
- Prepare and deliver a persuasive presentation to the team
- Develop a comprehensive product concept or improvement proposal
- KRGain foundational knowledge completing a Product Management certification by quarter-end
- Schedule study sessions to complete coursework
- Enroll in chosen Product Management course
- Research suitable Product Management certification programs
- KRShadow experienced product managers and attend at least 20 hours of PM meetings
- Schedule time blocks to observe PM meetings
- Attend minimum 20 hours of PM meetings
- Identify experienced product managers to shadow
OKRs to increase overall sales productivity for our offshore IT services team
- ObjectiveIncrease overall sales productivity for our offshore IT services team
- KRAchieve a 20% increase in quarterly revenue from offshore IT services
- Upsell enhanced IT services to existing offshore clients
- Implement targeted marketing strategies in offshore jurisdictions
- Streamline delivery process to boost operational efficiency
- KRReduce the sales cycle duration by 15% for offshore IT services
- Implement streamlined communication systems for improved efficiency
- Provide sales team advanced negotiation training
- Close deal gaps with efficient project management strategies
- KRClose 5 new strategic B2B deals specifically for offshore IT services
- Identify and contact 10 potential B2B partners for offshore IT services
- Follow-up with potential partners to negotiate and close deals
- Prepare and deliver tailored presentations on our offshore IT services
OKRs to enhance the customer advocacy program
- ObjectiveEnhance the customer advocacy program
- KRIncrease overall customer satisfaction rate by 15%
- Implement a comprehensive customer feedback system
- Provide robust training for customer service staff
- Enhance product/service quality based on feedback
- KRReduce customer complaints by 20%
- Implement a proactive customer satisfaction survey
- Revise and enhance company's product or service
- Improve staff training on customer service skills
- KRImprove Net Promoter Score (NPS) by 10 points
- Increase personalization in our customer interactions
- Regularly gather and analyze customer feedback to improve service
- Implement high-quality training programs to enhance customer service skills
OKRs to maximize perceived value across all customer profiles
- ObjectiveMaximize perceived value across all customer profiles
- KRDecrease customer complaints regarding value by 15%
- Offer periodic special promotions or discounts
- Enhance team's communication and customer service skills
- Implement customer feedback loops for continuous product improvements
- KRAchieve 20% increase in positive feedback on customer value perception survey
- Implement comprehensive employee customer service training
- Streamline after-sales service response times
- Enhance product quality based on customer recommendations
- KRImprove product utility scores by 25% in our customer profiling analysis
- Implement changes and reassess product utility scores
- Analyze survey results, identify needed improvements
- Conduct customer surveys for feedback on product utility
OKRs to achieve product market fit under the Sean Ellis framework
- ObjectiveAchieve product market fit under the Sean Ellis framework
- KRAchieve 20% increase in customer retention due to added product value
- Improve customer service response times
- Implement customer feedback to enhance product features
- Develop loyalty programs for repeat customers
- KRScale to secure 100 new weekly active users experiencing must-have product experience
- Foster referrals through an attractive incentive program
- Enhance user experience with spot-on must-have features
- Implement targeted online marketing to reach potential users
- KRDefine and measure the primary product value metric by reaching 75% positive customer ratings
- Identify primary value metric of the product
- Develop a system to track customer ratings
- Implement strategies to achieve 75% positive feedback
OKRs to increase overall team performance
- ObjectiveIncrease overall team performance
- KRImprove team productivity by 20% without affecting work quality
- Review current workflows for potential process optimization improvements
- Introduce time management training resources to enhance work efficiency
- Implement new collaboration software for easier communication
- KRIncrease customer satisfaction related to our performance by 15%
- Develop and execute a streamlined customer complaint resolution process
- Implement regular, focused customer service training for employees
- Actively solicit customer feedback and make necessary adjustments
- KRAchieve a 10% reduction in task completion times
- Identify inefficiencies in current workflow processes
- Automate repetitive tasks to save time
- Implement training programs to improve skill levels
OKRs to enhance platform usability for heightened customer satisfaction and retention
- ObjectiveEnhance platform usability for heightened customer satisfaction and retention
- KRIncrease the average customer retention rate by 15%
- Use personalized email marketing strategies
- Implement a customer loyalty rewards program
- Enhance customer service training
- KRIncrease the customer satisfaction score by 25% as measured by client surveys
- Regularly analyze and take action on survey results
- Implement a customer feedback system for improvements
- Train staff in customer service and product knowledge
- KRAchieve a 20% reduction in customer complaints about platform usability
- Provide user-friendly guides or tutorials
- Implement adjustments based on feedback
- Conduct usability tests to identify problem areas
OKRs to attain product market fit for our offering
- ObjectiveAttain product market fit for our offering
- KRConduct 150 customer interviews to gather feedback about the product
- Conduct interviews and gather feedback
- Identify 150 customers willing to give feedback
- Prepare comprehensive interview guide
- KRAchieve a monthly churn rate lower than 5%
- Implement effective customer retention strategies
- Regularly monitor and analyze churn data
- Enhance customer service interactions
- KRIncrease product active usage by 20%
- Launch a targeted in-app promotional campaign
- Develop engaging features based on user feedback and preferences
- Implement a comprehensive user onboarding program
OKRs to enhance satisfaction levels of our clients
- ObjectiveEnhance satisfaction levels of our clients
- KRIncrease Net Promoter Score (NPS) by 15 points by enhancing customer interaction
- Implement service training programs to improve customer interaction
- Streamline the feedback collection process for enhanced customer experience
- Develop personalized customer engagement strategies
- KRAchieve a 30% improvement in Customer Satisfaction Score (CSAT) via feedback implementation
- Prioritize improvements based on feedback received
- Collect and analyze all customer feedback regularly
- Implement changes and measure their effects
- KRDecrease customer complaints by 20% through improving product quality and service deliverance
- Regularly solicit customer feedback to address issues promptly
- Implement rigorous quality control checks for product manufacturing
- Enhance customer service training for all representatives
How to write your own Product Service Team OKRs
1. Get tailored OKRs with an AI
You'll find some examples below, but it's likely that you have very specific needs that won't be covered.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability's Strategy Map makes it easy to see all your org's OKRsTability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Product Service Team OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Product Service Team OKRs
The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Product Service Team OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to refresh and modernize 70% of CC page designs
- OKRs to implement runtime configurability of features
- OKRs to drive decision-making initiative for top two improvement areas
- OKRs to enhance organization skills for efficient billing management
- OKRs to enhance efficiency of inventory management system
- OKRs to enhance organizational performance to high-performing standards