Get Tability: OKRs that don't suck | Learn more →

5 OKR examples for Digital Platforms Team

Write perfect OKRs with Tability AI – try it free with 5k credits

Use Tability to generate OKRs and initiatives in seconds.

tability.io

What are Digital Platforms Team OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

OKRs are quickly gaining popularity as a goal-setting framework. But, it's not always easy to know how to write your goals, especially if it's your first time using OKRs.

We've tailored a list of OKRs examples for Digital Platforms Team to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Digital Platforms Team OKRs examples

We've added many examples of Digital Platforms Team Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.

Hope you'll find this helpful!

OKRs to enhance efficiency through digital platform integration and automation

  • ObjectiveEnhance efficiency through digital platform integration and automation
  • KRSuccessfully integrate 5 different digital platforms into the business process
  • TaskIdentify platforms vital for improving business processes
  • TaskTrain employees on platform usage
  • TaskCreate implementation plan for each platform
  • KRIncrease process efficiency by 35% through the implemented automation
  • TaskImplement and optimize selected automation tools
  • TaskMonitor, measure and adjust automation for efficiency
  • TaskReview current processes for potential automation opportunities
  • KRReduce manual errors by 40% using the automated system
  • TaskTrain staff on proper use and maintenance of automation system
  • TaskImplement error detection software in all business operations
  • TaskMonitor and evaluate the system’s effectiveness regularly

OKRs to amplify brand popularity and reach across all digital platforms

  • ObjectiveAmplify brand popularity and reach across all digital platforms
  • KRIncrease total followers across major social media platforms by 25%
  • TaskRun targeted ad campaigns to attract new followers
  • TaskEngage with followers by liking and commenting daily
  • TaskImplement a consistent posting schedule on all platforms
  • KREnhance brand's share of voice in the market by 20% via industry influencers
  • TaskIdentify influential industry leaders connected to the brand
  • TaskDevelop partnerships with selected influencers for promotions
  • TaskMonitor and adjust influencer marketing strategy for effectiveness
  • KRAchieve a 30% rise in website traffic through diversified online marketing strategies
  • TaskImplement SEO best practices to boost organic traffic
  • TaskRun targeted pay-per-click advertising campaigns
  • TaskDevelop engaging social media marketing campaigns

OKRs to enhance Cybersecurity Regulatory Intelligence

  • ObjectiveEnhance Cybersecurity Regulatory Intelligence
  • KRAchieve zero non-compliance issues in all half-yearly cybersecurity audits
  • TaskImplement regular cybersecurity training for all staff
  • TaskConduct frequent internal cybersecurity audits
  • TaskEstablish rigorous cybersecurity protocols company-wide
  • KRComplete certification for 2 new cybersecurity regulatory standards
  • TaskIdentify two cybersecurity regulatory standards to get certified in
  • TaskComplete and submit certification exams successfully
  • TaskSchedule and participate in the required training sessions
  • KRImplement one newly-adopted cybersecurity regulation across all digital platforms
  • TaskIdentify all digital platforms affected by the regulation
  • TaskDevelop a comprehensive implementation plan
  • TaskImplement and monitor the cybersecurity regulation

OKRs to increase customer value and engagement on all social platforms

  • ObjectiveIncrease customer value and engagement on all social platforms
  • KRAchieve a 20% increase in daily active users across all social media channels
  • TaskIncrease frequency of user interaction across channels
  • TaskDevelop and implement daily engaging content strategy
  • TaskPlan and execute targeted social media promotions
  • KRAttract, retain and convert 200 new high-value customers from social media interactions
  • TaskDevelop a catchy social media campaign targeting high-value clientele
  • TaskImplement a strategic customer retention program on social platforms
  • TaskFoster engagement to drive conversions through personalized offers and incentives
  • KRImprove average engagement metric by 15% per social media post
  • TaskIncrease frequency of posts during high engagement periods
  • TaskUtilize attractive visuals and interactive content in posts
  • TaskOptimize posts with a strong call-to-action to encourage comments, likes, shares

OKRs to enhance brand presence on various social platforms

  • ObjectiveEnhance brand presence on various social platforms
  • KRAchieve a 20% growth in Instagram followers
  • TaskCollaborate with influencers for shoutouts or promotions
  • TaskDevelop engaging content relevant to target audience
  • TaskConsistently engage with followers through comments and DMs
  • KRIncrease newsletter subscribers by 30%
  • TaskPromote the newsletter through social media and email campaigns
  • TaskOffer exclusive content for newsletter subscribers
  • TaskImplement a user-friendly and attractive subscription form on the website
  • KRBoost Podcast listenership by 25%
  • TaskImprove podcast content based on listener feedback
  • TaskPromote the podcast on relevant social media platforms
  • TaskInvite popular guests to increase audience interest
  • KRDrive Website traffic up by 15%
  • TaskImplement search engine optimization strategies to improve page ranking
  • TaskIncrease frequency of engaging, relevant content posts
  • TaskLaunch a targeted social media marketing campaign

How to write your own Digital Platforms Team OKRs

1. Get tailored OKRs with an AI

You'll find some examples below, but it's likely that you have very specific needs that won't be covered.

You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.

Tability will then use your prompt to generate a fully editable OKR template.

Watch the video below to see it in action 👇

Option 2. Optimise existing OKRs with Tability Feedback tool

If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.

AI feedback for OKRs in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

You can then decide to accept the suggestions or dismiss them if you don't agree.

Option 3. Use the free OKR generator

If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.

Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.

Digital Platforms Team OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to track your Digital Platforms Team OKRs

Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More Digital Platforms Team OKR templates

We have more templates to help you draft your team goals and OKRs.

Table of contents