15 customisable OKR examples for Growth Team
What are Growth Team OKRs?
The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.
OKRs are quickly gaining popularity as a goal-setting framework. But, it's not always easy to know how to write your goals, especially if it's your first time using OKRs.
We've tailored a list of OKRs examples for Growth Team to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Building your own Growth Team OKRs with AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own OKRs.
Our customisable Growth Team OKRs examples
You'll find below a list of Objectives and Key Results templates for Growth Team. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
1. OKRs to enhance in-house legal team for aggressive business growth
Enhance in-house legal team for aggressive business growth
Reduce legal risks and issues by 30%, enhancing expansion strategy
Strengthen internal controls to prevent legal breaches
Hire legal consultant team to review existing policies
Implement regular legal compliance training for all staff
Improve legal operational efficiency by 25% using advance legal tech tools
Monitor and evaluate the improvement in operational efficiency
Implement advanced legal software for streamlined case management
Train staff on utilizing new legal tech tools efficiently
Hire and onboard four additional experienced legal professionals
Screen applicants and conduct interviews
Post job listings on legal employment websites
Design comprehensive onboarding program
2. OKRs to cultivate a culture of growth and empowerment among our teams
Cultivate a culture of growth and empowerment among our teams
Launch 2 additional team member-led projects
Schedule project kick-off meetings
Assign project leads and communicate responsibilities
Identify resources needed for the projects
Increase employee participation in decision-making processes by 30%
Implement a system for weekly brainstorming sessions involving all employees
Provide training sessions on decision-making strategies
Routinely encourage open, anonymous suggestions for improvements
Raise employee satisfaction score by 20% through empowerment initiatives
Establish regular training sessions to improve skills and self-sufficiency
Implement a system for employees to provide feedback on company processes
Foster a communal decision-making environment for project planning
3. OKRs to enhance career growth of junior team members through mentorship
Enhance career growth of junior team members through mentorship
Improve junior team members' project completion rate by 20%
Provide constructive feedback and guidance frequently
Establish a mentorship program within the team
Implement regular hands-on training sessions for junior team members
Conduct weekly personalized training sessions for each junior team member
Identify individual training needs for every junior team member
Dedicate time to execute training sessions weekly
Develop weekly personalized training plans
Achieve a 15% increase in junior team members assuming leadership roles in projects
Implement leadership training programs for junior team members
Create opportunities for mentorship from senior leaders
Delegate more responsibilities to promising junior members
4. OKRs to secure partnerships with strategic industry leaders to drive business growth
Establish key partnerships to drive growth
Identify and prioritize potential partners based on revenue and market share
Track the success of each partnership by setting clear KPIs and regularly measuring progress
Develop a compelling pitch deck and present to at least 10 potential partners
Sign partnership agreements with at least 3 of the identified partners
5. OKRs to promote an environment fostering teamwork, learning, and growth
Promote an environment fostering teamwork, learning, and growth
Implement a mentorship program achieving 80% participation
Define objectives and scope of the mentorship program
Promote program and encourage participation
Identify potential mentors and train them
Facilitate 10 team-building activities that drive collaborative learning
Implement and supervise team-building sessions
Research suitable team-building exercises that promote collaborative learning
Create a plan outlining the 10 chosen activities
Increase team skills improvement by 25% through specialized training sessions
Research current team skills and identify areas for improvement
Hire professional trainers for specialized training sessions
Monitor and evaluate progress post training
6. OKRs to increase business growth and client retention
Increase business growth and client retention
Increase quarterly revenue by 20% through cross-selling and up-selling strategies
Monitor and optimize sales data weekly
Develop and implement targeted marketing campaigns
Train staff in effective cross-selling and up-selling techniques
Boost customer base by 15% through intensive marketing and customer referral program
Launch a lucrative customer referral program
Develop and implement an intensive marketing strategy
Regularly track and measure customer growth
Achieve a 90% customer retention rate by optimizing customer service and support
Set up a customer loyalty rewards program
Organize regular training for customer service staff
Implement a multi-channel customer support system
7. OKRs to become the top marketing agency in Paraguay
Become the top marketing agency in Paraguay
Boost total revenues by 30% by upselling and retaining existing clients
Train sales team on effective upselling and retention strategies
Implement personalized follow-up and cross-selling techniques
Introduce loyal customer rewards and incentives
Increase client base by 20% through strategic marketing campaigns
Implement marketing campaigns and measure results
Identify target audience for strategic marketing campaigns
Develop personalized, effective marketing strategies
Improve customer satisfaction rate by 25% with quality services
Develop a platform for immediate customer complaints response
Regularly evaluate service quality through customers surveys and feedback
Implement regular staff training on excellent customer service delivery
8. OKRs to increase Atlassian licensing sales by 50%
Increase Atlassian licensing sales by 50%
Increase the average purchase value of Atlassian licenses by 10%
Acquire 20% more new customers for Atlassian licensing
Conduct market research to identify potential target industries for Atlassian licensing
Collaborate with sales team to offer personalized solutions and competitive pricing packages
Develop targeted marketing campaigns to promote the benefits of Atlassian licensing
Improve lead generation strategies by utilizing digital advertising and content marketing
Increase the number of Atlassian license sales by 25%
Strengthen partnerships with resellers and distributors to expand the reach of Atlassian licenses
Provide additional training and resources to sales teams to effectively pitch and sell Atlassian licenses
Offer discounts or promotional offers to incentivize customers to purchase Atlassian licenses
Implement targeted marketing campaigns to reach potential customers interested in Atlassian licenses
Increase customer retention rate for Atlassian licenses by 15%
Implement a loyalty rewards program for customers with Atlassian licenses
Offer exclusive discounts and promotions to encourage subscription renewals for Atlassian licenses
Enhance customer support resources, such as self-help guides and FAQ sections
Conduct customer satisfaction surveys to gather feedback and address pain points
9. OKRs to enhance personal growth and wellbeing
Enhance personal growth and wellbeing
Attend at least 1 personal development seminar or workshop every quarter
Research upcoming personal development seminars or workshops
Attend the chosen personal development seminar or workshop
Register for a chosen event
Read and summarize 2 self-improvement books per month
Select two self-improvement books to read
Write concise summaries of each book upon completion
Devote time daily to read these books
Execute a daily morning mindfulness routine with 90% consistency
Practice a specified mindfulness exercise
Track daily consistency in a journal
Set a daily morning alarm for the routine
10. OKRs to enhance professional growth through lunch and learn sessions
Enhance professional growth through lunch and learn sessions
Write and share a summary of key learnings from each session with the team
Distribute summary to team via email
Jot down main points learned during each session
Structure these points into a succinct summary
Attend a minimum of 10 lunch and learn sessions by various professionals
Research and list upcoming lunch and learn sessions that interest you
Plan out your schedule to include at least 10 sessions
Regularly attend, engage, and take notes at these events
Use the knowledge gained to contribute to at least 2 team projects/tasks
Use acquired understanding to help resolve project challenges
Incorporate new knowledge in planning future team initiatives
Apply learned skills in assisting team members with major project milestones
11. OKRs to implement a sustainable system for organizational growth
Implement a sustainable system for organizational growth
Decrease operational inefficiencies by 20% through sustainable strategies
Train staff on environmentally-friendly waste disposal practices
Establish paperless document management system for streamlined operations
Implement energy-efficient equipment across all operational lines
Save 15% of business expenses by adopting sustainable practices and policies
Promote recycling or composting to lower waste management costs
Decrease paper usage by promoting digital solutions
Implement energy-efficient equipment to reduce power bills
Train 80% of the team on sustainability best practices by end of quarter
Schedule and conduct training sessions for the team
Identify relevant sustainability best practices for training
Develop a comprehensive sustainability training program
12. OKRs to enhance the pipeline's quality and quantity to boost revenue
Enhance the pipeline's quality and quantity to boost revenue
Scale up the pipeline size by 40% by cross-selling and upselling
Train sales team on effective cross-sell/upsell techniques
Identify opportunities for cross-selling within existing customer base
Develop and implement upselling strategies
Improve pipeline conversion ratio by 25%
Implement a more targeted approach in lead generation
Streamline and eliminate redundancies in the sales process
Improve the sales team's closing skills through training
Achieve a 35% increase in qualified leads in the pipeline
Optimize website for lead generation and conversion
Develop targeted marketing campaigns to attract prospective leads
Implement a lead scoring system to identify qualified leads
13. OKRs to increase number of signups through referral program
Increase number of signups through referral program
Launch an incentivized referral program resulting in 15% more referral signups
Monitor, track, and optimize referral program regularly
Develop a structured, appealing referral program
Promote incentive referrals through engaging marketing campaigns
Boost referral signups by 20% compared to last quarter's numbers
Implement a reward system for successful referrals
Launch a referral-focused email marketing campaign
Improve visibility of referral program on website
Implement a system for tracking each referral signup accurately
Test the system thoroughly and adjust for accuracy
Identify suitable tracking software for referral signups
Set up the tracking system for accurate data collection
14. OKRs to increase personal knowledge by engaging with new books
Increase personal knowledge by engaging with new books
Apply learnings from each book in a personal or professional context
Summarize key points from each book immediately after reading
Reflect on outcomes and adjust application of knowledge as necessary
Implement relevant strategies into personal or professional routines
Complete reading of 3 new books
Purchase or borrow three new books of interest
Finish reading each book before starting the next one
Set aside dedicated daily time for reading
Write a one-page summary for each book read
Read the book thoroughly and take important notes
Revise, proofread and finalize the summary
Compose a one-page summary from notes
15. OKRs to enhance focus for better personal and professional growth
Enhance focus for better personal and professional growth
Complete a self-paced mindfulness or meditation course to improve concentration
Research and choose a suitable self-paced mindfulness course
Actively participate and apply learned techniques
Schedule regular time for daily course engagement
Allocate designated uninterrupted 'focus hours' every day
Determine a specific timeframe for daily 'focus hours'
Strictly adhere to your designated 'focus hours'
Communicate your 'focus hours' to co-workers
Track and improve productivity rates weekly using apps like RescueTime
Set productivity improvement goals based on data
Analyze weekly productivity reports on RescueTime
Install and set up RescueTime app on your device
Growth Team OKR best practices to boost success
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/tability-insights-board.e70f9466.png)
Tip #2: Commit to weekly OKR check-ins
Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.
Being able to see trends for your key results will also keep yourself honest.
![Tability Insights Dashboard](https://tability-templates-v2.vercel.app/_next/static/media/checkins-graph.b2aec458.png)
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to turn your Growth Team OKRs in a strategy map
Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
![A strategy map in Tability](https://tability-templates-v2.vercel.app/_next/static/media/tability_strategy_map.2ad25843.png)
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Growth Team OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to optimize the company's financial ratio
OKRs to reduce partial deliveries to clients
OKRs to establish a successful partnership with Meta
OKRs to integrate Generative AI across the entire product lineup
OKRs to implement a metric system for enhanced outcome-orientation in the company
OKRs to promote cultural humility for diverse, healthy team building
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: What is the meaning of OKRs
- Blog posts: ODT Blog
- Success metrics: KPIs examples
What's next? Try Tability's goal-setting AI
You can create an iterate on your OKRs using Tability's unique goal-setting AI.
Watch the demo below, then hop on the platform for a free trial.