What are Communication And Engagement Team OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.
We have curated a selection of OKR examples specifically for Communication And Engagement Team to assist you. Feel free to explore the templates below for inspiration in setting your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
How to write your own Communication And Engagement Team OKRs
Option 1. Turn ideas into OKRs with Tability AI
While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability's Strategy Map makes it easy to see all your org's OKRsTability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Communication And Engagement Team OKRs examples
You will find in the next section many different Communication And Engagement Team Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
OKRs to enhance engagement and commitment via effective communication
ObjectiveEnhance engagement and commitment via effective communication
KRIntroduce bi-weekly inter-departmental meetings with 95% attendance
Design an engaging and relevant meeting agenda- Draft and distribute a meeting calendar to all departments
- Implement a strict, yet incentivizing attendance policy
- KRAchieve a 20% increase in positive feedback on internal communication through anonymous surveys
- Enhance the anonymity of feedback surveys
- Encourage prompt and constructive feedback
- Implement weekly training for improving internal communication skills
- KRImprove internal communication by launching a company-wide newsletter reaching 100% of staff
- Determine relevant content for the company-wide newsletter
- Design the newsletter layout and format
- Set up a distribution system reaching all staff
OKRs to foster a motivational and engaging work environment
- ObjectiveFoster a motivational and engaging work environment
- KREnhance internal communication channels improving employee satisfaction ratings by 25%
- Conduct satisfaction surveys to identify improvement areas
- Create an internal communication platform for real-time updates
- Implement weekly team meetings to engage open communication
- KRImplement a recognition scheme, appreciating 100% exceptional employee contributions
- Communicate the scheme to all employees
- Develop a structure for the recognition scheme
- Draft criteria for identifying exceptional employee contributions
- KRConduct bi-weekly innovative team-building activities to boost morale by 30%
OKRs to to maximize clarity and reach in resident communication
- ObjectiveTo maximize clarity and reach in resident communication
- KRReduce turnaround time for resident queries by 30% through proactive communication
- Implement efficient resident communication software
- Establish a dedicated resident queries response team
- Train staff in proactive query resolution techniques
- KRImplement 2 new communication channels to increase resident engagement by 50%
- Develop a rollout strategy for implementing these channels
- Identify two new potential communication channels for resident engagement
- Track and evaluate the increase in resident engagement
- KRConduct 3 resident surveys to identify areas for communication improvement
- Develop a concise resident survey focusing on communication
- Distribute the survey to 3 selected residents
- Analyze survey responses for areas of improvement
OKRs to improve collaborative communication and confidence in team interactions
- ObjectiveImprove collaborative communication and confidence in team interactions
- KRProvide constructive feedback to at least 5 teammates weekly
- Schedule a meeting or send a written feedback to each teammate
- Prepare thoughtful, constructive feedback for each person
- Choose five different team members each week to give feedback to
- KRParticipate in every team meeting without hesitation to share ideas
- Speak up willingly at the meetings
- Create a list of ideas to share beforehand
- Attend all scheduled team meetings
- KRLead 2 team projects or tasks showing command and engagement
- Develop strategic plans for successful project execution
- Actively engage with team members throughout project duration
- Identify two team projects requiring leadership involvement
OKRs to boost the frequency of value-driven discussions
- ObjectiveBoost the frequency of value-driven discussions
- KRIncrease employee training sessions on value communication by 50%
- Monitor and report on the improvement in value communication
- Develop and execute detailed plans for additional training sessions
- Review and identify gaps in current value communication training schedules
- KRImprove customer engagement through value dialogues by 20%
- Implement personalized engagement strategies for key customers
- Evaluate and improve existing customer interaction methods
- Develop an empathetic customer communication strategy
- KREnhance value dialogue initiation among team members by at least 30%
- Incorporate regular team-building exercises or activities
- Implement training sessions for effective communication skills
- Encourage frequent brainstorming sessions across all teams
OKRs to improve stakeholder engagement and communication plan to enhance project success
- ObjectiveImprove stakeholder engagement and communication plan to enhance project success
- KRIncrease stakeholder satisfaction rating by 10% through improved communication and engagement strategies
- Create an online platform to provide stakeholders with easy access to information and updates
- Establish a consistent schedule for stakeholder meetings and ensure relevant topics are discussed
- Implement regular surveys to gather stakeholder feedback and identify areas for improvement
- Develop targeted communication strategies to effectively reach and engage stakeholders
- KRConduct stakeholder feedback survey to measure effectiveness of the communication and engagement plan
- Analyze survey responses to identify areas of improvement for the communication and engagement plan
- Implement changes based on survey findings to enhance effectiveness of communication and engagement strategies
- Conduct a follow-up survey to assess the impact of implemented changes and gather additional feedback
- Create and distribute stakeholder feedback survey to gather opinions and suggestions
- KRIdentify and prioritize key stakeholders by analyzing their influence and interest in the project
- Assess influence levels of stakeholders by analyzing their past involvement and decision-making power
- Determine stakeholders' level of interest in the project through surveys, interviews, or feedback sessions
- Prioritize stakeholders based on their influence and the level of interest they hold
- Conduct stakeholder analysis to identify individuals or organizations involved in the project
- KRImplement at least three initiatives aimed at strengthening relationships with key stakeholders
OKRs to bolster and develop robust internal and external partnerships
- ObjectiveBolster and develop robust internal and external partnerships
- KRSecure 10 valuable business meetings with potential external partners within the industry
- Reach out and schedule meetings with identified companies
- Identify and research potential external partners in the industry
- Develop a compelling meeting proposal highlighting mutual benefits
- KRIncrease engagement with external partners by 20% using effective communication strategies
- Schedule regular feedback sessions with partners
- Develop engaging webinars for partner participation
- Implement weekly newsletters updating partners on company progress
- KRIntroduce weekly team-buildings to foster 15% more positive feedback in team cohesion
OKRs to craft an inspiring shared company mission, vision, and core values
- ObjectiveCraft an inspiring shared company mission, vision, and core values
- KRSuccessfully communicate new mission and values to 100% of the workforce
- Distribute written copies of the mission/values to all employees for reference
- Arrange an all-staff meeting to announce and explain the new vision
- Create a clear, engaging presentation outlining the mission and values
- KRDocument and finalize mission, vision, and core values by week 8
- Draft mission, vision, and core values statements
- Revise and finalize documents by week 8
- Gather team feedback on drafts
- KRConduct 10 brainstorming sessions with key stakeholders for idea generation
- Arrange suitable times for 10 brainstorming sessions
- Prepare materials needed for effective idea generation
- Identify and contact key stakeholders for brainstorming sessions
OKRs to boost internal outreach and enhance brand recognition
- ObjectiveBoost internal outreach and enhance brand recognition
- KRAchieve a 30% increase in employee engagement in company wide initiatives
- Create engaging, inclusive intra-office communication channels
- Implement regular employee feedback sessions on company initiatives
- Recognize and reward active employee participation in initiatives
- KRGain 20% more followers on all company social media platforms
- Create engaging and shareable content consistently
- Foster collaboration with relevant influencers
- Implement targeted ad campaigns on each platform
- KRExecute 2 brand promotional activities leading to 40% increase in brand awareness
- Implement, measure, and adjust the promotional strategies
- Identify relevant platforms for brand promotion activities
- Plan and develop engaging promotional content
OKRs to boost supporter engagement via effective communication and events
- ObjectiveBoost supporter engagement via effective communication and events
- KRRaise event attendee feedback scores by 25% for improved experiences
- Improve event programming based on collected feedback
- Regularly update and improve event amenities
- Implement post-event surveys to gather attendee feedback
- KRIncrease event frequency by 20% to bolster participation
- Identify popular past events suitable for repetition
- Develop and implement promotion strategy for new events
- Secure venues and dates for added events
- KRGrow open rate for engagement emails by 30%
- Incorporate personalized content to increase relevance
- Review and improve subject lines for better initial engagement
- Segment email list for more targeted messaging
Communication And Engagement Team OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Communication And Engagement Team OKRs
Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Communication And Engagement Team OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to increase accuracy and efficiency in processing payrolls
- OKRs to implement HR automation tools to increase efficiencies
- OKRs to enhance customer experience by understanding our clients' valuation
- OKRs to boost internal outreach and enhance brand recognition
- OKRs to elevate my technical execution proficiency
- OKRs to determine the business benefits of SAP S4